About this Specialization

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This specialization targets learners who seek to understand the opportunities that data and analytics present for their organization and those interested in the value of and implications for data as an asset to their organization. Individuals who manage data and make decisions about how data can be leveraged in their organization will find this specialization of particular value. Businesses run on data, and data offers little value without analytics. The ability to process data to make predictions about the behavior of individuals or markets, to diagnose systems or situations, or to prescribe actions for people or processes drives business today. Increasingly many businesses are striving to become “data-driven”, proactively relying more on cold hard information and sophisticated algorithms than upon the gut instinct or slow reactions of humans. In this information age, the value of data as a business asset is essential. Organizations must creatively consider and implement new ways to generate economic benefits from the wide array of information assets available. Unfortunately, information frequently is under-appreciated and underutilized. Besides, accounting practices fail to recognize the financial value of information, and traditional asset management practices fail to recognize information as an asset to be managed with earnest discipline. This has led to a business culture of complacence, and the inability for organizations to leverage available information assets.
Shareable Certificate
Earn a Certificate upon completion
100% online courses
Start instantly and learn at your own schedule.
Flexible Schedule
Set and maintain flexible deadlines.
Beginner Level
Approximately 4 months to complete
Suggested pace of 3 hours/week
English
Shareable Certificate
Earn a Certificate upon completion
100% online courses
Start instantly and learn at your own schedule.
Flexible Schedule
Set and maintain flexible deadlines.
Beginner Level
Approximately 4 months to complete
Suggested pace of 3 hours/week
English

How the Specialization Works

Take Courses

A Coursera Specialization is a series of courses that helps you master a skill. To begin, enroll in the Specialization directly, or review its courses and choose the one you'd like to start with. When you subscribe to a course that is part of a Specialization, you’re automatically subscribed to the full Specialization. It’s okay to complete just one course — you can pause your learning or end your subscription at any time. Visit your learner dashboard to track your course enrollments and your progress.

Hands-on Project

Every Specialization includes a hands-on project. You'll need to successfully finish the project(s) to complete the Specialization and earn your certificate. If the Specialization includes a separate course for the hands-on project, you'll need to finish each of the other courses before you can start it.

Earn a Certificate

When you finish every course and complete the hands-on project, you'll earn a Certificate that you can share with prospective employers and your professional network.

There are 4 Courses in this Specialization

Course1

Course 1

Business Analytics Executive Overview

4.6
stars
218 ratings
55 reviews
Course2

Course 2

Infonomics I: Business Information Economics and Data Monetization

4.7
stars
68 ratings
23 reviews
Course3

Course 3

Infonomics II: Business Information Management and Measurement

4.8
stars
13 ratings
4 reviews
Course4

Course 4

Introduction to Business Analytics and Information Economics Capstone

Offered by

Placeholder

University of Illinois at Urbana-Champaign

Start working towards your Master's degree

This specialization is part of the 100% online Master of Science in Accountancy (iMSA) from University of Illinois at Urbana-Champaign. If you are admitted to the full program, your courses count towards your degree learning.

Frequently Asked Questions

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