- Asset Management
- Business Analytics
- Enterprise Information Management
- Monetization
- Infonomics
- strategy
- Accounting
- Data Analysis
- Big Data
- Innovation
Introduction to Business Analytics and Information Economics Specialization
Analytic opportunities and the value of data. Gain the ability to process data to make predictions about the behavior of individuals or markets.

What you will learn
Conceive new ways to leverage analytics to business problems. Know what makes an analytics project successful. Be aware of key analytics trends.
Understand and apply methods for conceiving and generating broad-based and transformative business benefits from available information assets.
Lay out new and emerging organizational roles for treating information as an actual business asset.
Understand business models from a data perspective and apply a variety of techniques for identifying new data-driven value streams for a business.
Skills you will gain
About this Specialization
Applied Learning Project
Learners will work on cases in every course and the specialization will culminate with a project capstone that will embrace the knowledge acquired in the courses taken in this specialization.
The project capstone will consist of 4 weeks worth of activities that lead to a final project report and presentation that will be evaluated by classmates in peer review assignments following a very detailed rubric to make sure students receive meaningful feedback on their submission.
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Try Coursera for BusinessHow the Specialization Works
Take Courses
A Coursera Specialization is a series of courses that helps you master a skill. To begin, enroll in the Specialization directly, or review its courses and choose the one you'd like to start with. When you subscribe to a course that is part of a Specialization, you’re automatically subscribed to the full Specialization. It’s okay to complete just one course — you can pause your learning or end your subscription at any time. Visit your learner dashboard to track your course enrollments and your progress.
Hands-on Project
Every Specialization includes a hands-on project. You'll need to successfully finish the project(s) to complete the Specialization and earn your certificate. If the Specialization includes a separate course for the hands-on project, you'll need to finish each of the other courses before you can start it.
Earn a Certificate
When you finish every course and complete the hands-on project, you'll earn a Certificate that you can share with prospective employers and your professional network.

Start working towards your Master's degree
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Where can I learn more and ask questions about earning credit or a degree from the University of Illinois at Urbana-Champaign?
More questions? Visit the Learner Help Center.