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Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Introduction to Business Analytics: Communicating with Data

    Skills you'll gain: Data Storytelling, Data Presentation, Data Visualization, Infographics, Storytelling, Data Collection, Data Quality, Business Analytics, Data Visualization Software, Data-Driven Decision-Making, Analytics, Data Analysis, Analytical Skills, R (Software), Digital Marketing, Health Care

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    644 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Copilot: Your Everyday AI Companion

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Regulation and Legal Compliance, Data Ethics, Generative AI, Responsible AI, Data Governance, Microsoft 365, Marketing Automation, Customer experience improvement, Business Process Automation, Compliance Management, Sales Process, Customer Service, Information Privacy, Business Metrics, Microsoft Office, Artificial Intelligence and Machine Learning (AI/ML), Productivity Software, Critical Thinking

    4.5
    Rating, 4.5 out of 5 stars
    ·
    134 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
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    Preview
    U

    Universitat Politècnica de València

    Basic Math: Algebra

    Skills you'll gain: Linear Algebra, Algebra, Geometry, General Mathematics, Applied Mathematics, Arithmetic

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Linux Bash: Automate, Debug & Process Text

    Skills you'll gain: Bash (Scripting Language), Shell Script, Linux Commands, Unix Shell, Linux, Scripting, Unix Commands, Command-Line Interface, Unix, Linux Servers, IT Automation, Debugging, Development Environment, System Configuration, Configuration Management, File Management

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Practical Cybersecurity: Stay Safe Online

    Skills you'll gain: Cybersecurity, Cyber Security Strategy, Data Security, Cyber Threat Intelligence, Computer Security Awareness Training, Zero Trust Network Access, Information Systems Security, Security Awareness, Security Engineering, Threat Detection, Human Factors (Security), Cultural Sensitivity, Security Controls, Incident Response, Proactivity, Fraud detection, Information Technology

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Washington

    Business English: Capstone Project

    Skills you'll gain: Verbal Communication Skills, Persuasive Communication, Presentations, Business Writing, Peer Review, Business Communication, Public Speaking, Business Planning, Marketing, English Language, Business Marketing, Vocabulary, Grammar

    4.8
    Rating, 4.8 out of 5 stars
    ·
    190 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Crafting Personalized Content with Gen AI: Create a Campaign

    Skills you'll gain: Prompt Engineering, AI Personalization, Target Audience, Marketing Materials, ChatGPT, Customer Insights, Generative AI, Marketing Analytics, Email Marketing, Social Media Campaigns, Content Creation, Social Media Content

    4.4
    Rating, 4.4 out of 5 stars
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    13 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Analysis of Business Problems

    Skills you'll gain: Business Analytics, Business Analysis, Financial Analysis, Strategic Decision-Making, Business Strategy, Organizational Leadership, Analytical Skills, Data-Driven Decision-Making, Complex Problem Solving, Analysis, Market Share, Case Studies, Financial Statements, Marketing, Consumer Behaviour, Decision Making, Team Leadership, Balance Sheet, Working Capital, Branding

    4.7
    Rating, 4.7 out of 5 stars
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    155 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Business Analytics Capstone

    Skills you'll gain: Data-Driven Decision-Making, Business Analytics, Operational Efficiency, Peer Review, Marketing Analytics, Marketing Strategies, Data Analysis, Marketing, Performance Measurement, Operations, Strategic Decision-Making, Analysis, Business Strategies, Digital Advertising, Presentations, Problem Management, Advertising

    4.5
    Rating, 4.5 out of 5 stars
    ·
    773 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
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    A

    AI CERTs

    Design Strategy, Future Trends & Implementation with AI

    Skills you'll gain: User Experience Design, Responsible AI, User Interface and User Experience (UI/UX) Design, UI/UX Research, Design Thinking, Experience Design, Persona (User Experience), Artificial Intelligence, Design Research, User Interface (UI), User Interface (UI) Design, User Centered Design, Design Reviews, Wireframing, Prompt Patterns, User Story, Prototyping, Presentations, Professional Development, Storyboarding

    Advanced · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Intermediate C++ Programming Techniques

    Skills you'll gain: C++ (Programming Language), API Design, Software Architecture, Software Design, Maintainability, Data Structures, Data Validation, Performance Tuning, Generative AI, File Management, Algorithms, Debugging

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Survey Data Collection and Analytics

    Skills you'll gain: Sampling (Statistics), Sample Size Determination, Surveys, Survey Creation, Data Collection, Statistical Analysis, Interviewing Skills, Research Design, STATA (Software), R (Software), Data Integration, Data Validation, Data Ethics, Data Analysis, Stata, Data Quality, Statistical Modeling, Qualitative Research, Data Cleansing, R Programming

    4.4
    Rating, 4.4 out of 5 stars
    ·
    1.4K reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing fundamentals courses

  • Introduction to Business Analytics: Communicating with Data : University of Illinois Urbana-Champaign
  • Microsoft Copilot: Your Everyday AI Companion: Microsoft
  • Basic Math: Algebra: Universitat Politècnica de València
  • Linux Bash: Automate, Debug & Process Text: EDUCBA
  • Practical Cybersecurity: Stay Safe Online: Packt
  • Business English: Capstone Project: University of Washington
  • Crafting Personalized Content with Gen AI: Create a Campaign: Coursera
  • Analysis of Business Problems: IESE Business School
  • Business Analytics Capstone: University of Pennsylvania
  • Design Strategy, Future Trends & Implementation with AI: AI CERTs

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