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  • Marketing Fundamentals

Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Análise de Dados Quantitativos

    Skills you'll gain: Quantitative Research, Marketing Analytics, Market Analysis, Market Research, Exploratory Data Analysis, Strategic Marketing, Forecasting, Data Analysis, Predictive Modeling, Time Series Analysis and Forecasting, Customer Analysis, Data Literacy, Statistical Modeling, Statistical Analysis, Correlation Analysis, Regression Analysis, Unsupervised Learning, Variance Analysis, Descriptive Analytics

    4.4
    Rating, 4.4 out of 5 stars
    ·
    23 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    McMaster University

    Finance for Everyone: Markets

    Skills you'll gain: Financial Market, Capital Markets, Derivatives, Equities, Financial Policy, Finance, International Finance, Investments, Market Dynamics, Market Trend, Financial Regulation, Market Analysis, Presentations

    4.7
    Rating, 4.7 out of 5 stars
    ·
    413 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Business Strategies for Social Impact

    Skills you'll gain: Sustainable Business, Return On Investment, Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Sustainable Development, Strategic Leadership, Business Strategies, Business Leadership, Case Studies, Performance Measurement, Business Ethics, Entrepreneurship, Investments

    4.6
    Rating, 4.6 out of 5 stars
    ·
    556 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    Email Etiquette

    Skills you'll gain: Business Communication, Communication, Global Marketing, Intercultural Competence

    4.8
    Rating, 4.8 out of 5 stars
    ·
    29 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Build an Automated Landing page using AI from Wix ADI

    Skills you'll gain: Email Automation, Lead Generation, Marketing Automation, Social Media, Social Media Marketing, Copywriting, Web Analytics, Automation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    50 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Digging Deeper into Audience Reports in Google Analytics

    Skills you'll gain: Google Analytics, Web Analytics, Benchmarking, Content Performance Analysis, Customer Engagement, Customer Analysis, Performance Analysis, Management Reporting, Customer Retention, User Research, Real Time Data, Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    55 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Cybersecurity Tools and Technologies

    Skills you'll gain: Penetration Testing, Security Testing, System Testing, Vulnerability Scanning, Vulnerability Management, Cybersecurity, Cloud Security, Vulnerability Assessments, Intrusion Detection and Prevention, Network Security, Exploitation techniques, Microsoft Azure, Firewall, Virtual Private Networks (VPN)

    4.8
    Rating, 4.8 out of 5 stars
    ·
    196 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Global Strategy II: Doing Business in The Global Economy

    Skills you'll gain: Global Marketing, Business Strategy, Growth Strategies, Business Development, Corporate Strategy, International Relations, Strategic Thinking, Strategic Planning, Go To Market Strategy, Strategic Partnership, Strategic Decision-Making, Competitive Analysis, Market Opportunities, Value Propositions, Cost Reduction, Risk Management, Risk Analysis

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    145 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Fundamentos del Emprendimiento: Pensamiento y Acción

    Skills you'll gain: Entrepreneurship, Feasibility Studies, Business Planning, Strategic Thinking, New Business Development, Business Strategies, Innovation, Financial Analysis, Business Leadership, Business Analysis, Marketing Strategies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    738 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    AI for Design and Optimization

    Skills you'll gain: Artificial Intelligence and Machine Learning (AI/ML), Generative AI, Artificial Intelligence, AI Product Strategy, Technical Design, Machine Learning, Data-Driven Decision-Making, Deep Learning, Algorithms

    4.3
    Rating, 4.3 out of 5 stars
    ·
    59 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Market Research Methods and Data Analysis Certificate

    Skills you'll gain: Data Storytelling, Qualitative Research, Market Research, Quantitative Research, Data-Driven Decision-Making, Benchmarking, Data Presentation, Descriptive Statistics, Competitive Analysis, Analytical Skills, Research Design, Market Dynamics, Data Analysis, Data Visualization Software, Statistical Reporting, Statistics, Data Collection, Data Analysis Software, Microsoft Excel, R Programming

    4.6
    Rating, 4.6 out of 5 stars
    ·
    101 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Embedded Software Development with C

    Skills you'll gain: Embedded Software, C (Programming Language), Embedded Systems, Debugging, Peripheral Devices, Integrated Development Environments, Development Environment, Electronic Hardware, System Programming, Electronics, Software Development Tools, Program Development, Hardware Architecture, Data Structures, Microarchitecture, System Configuration, Programming Principles, Performance Tuning, Computer Architecture, Computer Programming

    4.5
    Rating, 4.5 out of 5 stars
    ·
    253 reviews

    Intermediate · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing fundamentals courses

  • Análise de Dados Quantitativos: Fundação Instituto de Administração
  • Finance for Everyone: Markets: McMaster University
  • Business Strategies for Social Impact: University of Pennsylvania
  • Email Etiquette: LearnKartS
  • Build an Automated Landing page using AI from Wix ADI: Coursera
  • Digging Deeper into Audience Reports in Google Analytics: Coursera
  • Cybersecurity Tools and Technologies: Microsoft
  • Global Strategy II: Doing Business in The Global Economy: University of Illinois Urbana-Champaign
  • Fundamentos del Emprendimiento: Pensamiento y Acción: University of California, Irvine
  • AI for Design and Optimization: University of Michigan

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