Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.

Rutgers the State University of New Jersey
Skills you'll gain: Environmental Social And Corporate Governance (ESG), Generative AI, Data Ethics, Responsible AI, Sustainable Business, Corporate Sustainability, Environmental Regulations, Regulatory Compliance, Sustainability Reporting, Business Ethics, Prompt Engineering, Artificial Intelligence
Intermediate · Course · 1 - 3 Months

Edureka
Skills you'll gain: Tensorflow, Predictive Modeling, Machine Learning, Text Mining, Deep Learning, Classification And Regression Tree (CART), Natural Language Processing, Supervised Learning, Artificial Intelligence, Data Science, Computer Vision
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Target Audience, Facebook, Marketing Budgets, Advertising Campaigns, Social Media Marketing, Social Media, Digital Advertising, Advertising, Social Media Strategy, Social Media Management, Goal Setting
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Pinterest, Content Creation, Social Media Content, Drive Engagement, Content Marketing, Social Media Marketing, User Accounts, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours
Skills you'll gain: Blockchain, Business Strategy, Strategic Decision-Making, Work Breakdown Structure, Project Implementation, Project Design, Solution Design, Financial Services, Business Modeling, Competitive Analysis, Market Analysis, Case Studies, Value Propositions, Market Research
Intermediate · Course · 1 - 3 Months

Kennesaw State University
Skills you'll gain: Sales Prospecting, Prospecting and Qualification, Cold Calling, Customer Relationship Building, Sales Process, Needs Assessment, Sales Pipelines, Sales Strategy, Verbal Communication Skills, Lead Generation, Communication, Relationship Management, Customer Engagement, Value Propositions
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Scheduling, Social Media Management, Social Media Content, Social Media, Cloud-Based Integration, Productivity Software, Dashboard, Digital Marketing, Business
Beginner · Guided Project · Less Than 2 Hours
University of Illinois Urbana-Champaign
Skills you'll gain: Responsible AI, Automation, Artificial Intelligence, Cloud Infrastructure
Build toward a degree
Beginner · Course · 1 - 4 Weeks

École Nationale des Ponts et Chaussées
Skills you'll gain: Transportation Operations, Electric Power Systems, Sustainable Development, Sustainable Technologies, Environmental Engineering, Economics, Market Analysis, Environmental Science, Technology Roadmaps, Public Policies, Product Lifecycle Management
Beginner · Course · 1 - 3 Months

Skills you'll gain: Marketing Analytics, Google Ads, Promotional Strategies, Analysis, Google Analytics, Promotions and Campaigns, Marketing, Process Optimization, E-Commerce, Photo/Video Production and Technology, Budget Management, Content Creation, Return On Investment, Video Production, Apple iOS
Beginner · Specialization · 3 - 6 Months
Skills you'll gain: Django (Web Framework), Postman API Platform, Restful API, Data Validation, Authentications, Authorization (Computing), Application Programming Interface (API), API Design, JSON, Object-Relational Mapping, Model View Controller, Python Programming
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Marketing Materials, Promotional Materials, Graphic Design, Advertising, Design, Marketing Design, Design Software, Target Audience, Marketing, Social Media Content, Business
Intermediate · Guided Project · Less Than 2 Hours