Customer insights courses can help you learn techniques for gathering and analyzing consumer data, understanding buyer behavior, and developing effective marketing strategies. You can build skills in conducting surveys, interpreting qualitative feedback, and utilizing segmentation to target specific audiences. Many courses introduce tools like Google Analytics, CRM software, and data visualization platforms, that support transforming insights into actionable business strategies.

University of Maryland, College Park
Skills you'll gain: Pay Per Click Advertising, Marketing Analytics, Search Engine Optimization, Analytics, Big Data, Google Analytics, Digital Marketing, Search Engine Marketing, Web Analytics, Web Analytics and SEO, Google Ads, Online Advertising, Digital Advertising, Marketing Effectiveness, Advanced Analytics, A/B Testing, Applied Machine Learning, MarTech, Marketing Automation, Machine Learning
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Online Advertising, Advertising Campaigns, Digital Advertising, Advertising, Social Media Marketing, Social Media, Payment Processing
Beginner · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Google Gemini, Generative AI, Workflow Management, Artificial Intelligence and Machine Learning (AI/ML), Big Data, Jupyter, Google Cloud Platform, SQL, Customer Relationship Management
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Angular, Unit Testing, JavaScript Frameworks, Test Driven Development (TDD), Test Case, Software Testing, React.js, Integration Testing, UI Components
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Campaigns, Social Media Marketing, Social Media, Target Audience, Campaign Management, Drive Engagement, Customer Engagement, Marketing Design
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Transaction Processing, File I/O, Data Access, Data Persistence, Stored Procedure, SQL, Data Integrity, Databases, Secure Coding
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Splunk, Pivot Tables And Charts, Data Analysis Expressions (DAX), Unstructured Data, Data Visualization Software, Data Modeling, Dashboard, Text Mining, Data Wrangling, Taxonomy, Management Reporting, Data Integration, Data Transformation, Workflow Management, Statistical Reporting, Data Manipulation, Event Monitoring, Continuous Monitoring, Role-Based Access Control (RBAC), Scheduling
Mixed · Course · 1 - 3 Months

Skills you'll gain: Pandas (Python Package), NumPy, Data Wrangling, Data Transformation, Data Manipulation, Pivot Tables And Charts, Data Preprocessing, Data Cleansing, Data Analysis, Numerical Analysis, Statistical Analysis, Data Structures, Descriptive Statistics
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Stakeholder Management, Agile Project Management, Stakeholder Engagement, Sprint Planning, Agile Methodology, Project Planning, Requirements Management, Release Management, Backlogs, Sprint Retrospectives, Project Scoping, Kanban Principles, User Story, Prioritization, Estimation
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Apache Hive, Big Data, Database Design, Extensible Markup Language (XML), Databases, Apache Hadoop, Analytics, Social Media, Data Processing, Social Media Content, Data Management, Data Analysis, Data Integration, Data Transformation
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Search Engine Optimization, Content Strategy, Target Audience, Web Analytics and SEO, Keyword Research, Market Opportunities, Business Strategy, Strategic Thinking, Competitive Analysis, Analysis
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Application Deployment, Windows PowerShell, Operating System Administration, Software Installation, Operating Systems, Package and Software Management, Microsoft Windows, Continuous Deployment, System Configuration, IT Infrastructure, Simulations
Intermediate · Course · 1 - 4 Weeks