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Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


  • Status: Free Trial
    Free Trial
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    Automatic Data Processing, Inc. (ADP)

    Advancing Proficiency in U.S. Payroll Fundamentals

    Skills you'll gain: Payroll Tax, Payroll Administration, Payroll, Payroll Reporting, Payroll Processing, Tax Compliance, Tax Management, Income Tax, Tax Laws, Compensation Management, Compliance Reporting, Benefits Administration, Compensation and Benefits

    4.9
    Rating, 4.9 out of 5 stars
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    52 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Coursera

    GenAI for Social Media and Influencer Marketing

    Skills you'll gain: Social Media Campaigns, AI Personalization, Social Media Marketing, Generative AI, Trend Analysis, Social Media, Canva (Software), Instagram, Social Media Strategy, Market Trend, Content Creation, ChatGPT, Prompt Engineering, Automation, Creativity, Analytics

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    O

    O.P. Jindal Global University

    Supervised Learning and Its Applications in Marketing

    Skills you'll gain: Marketing Analytics, Supervised Learning, Customer Analysis, Customer Retention, Applied Machine Learning, Predictive Analytics, Marketing, Scikit Learn (Machine Learning Library), Marketing Strategies, Machine Learning, Model Deployment, Predictive Modeling, Python Programming, Personalized Service, Data Preprocessing, Model Evaluation

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Generative AI: Fundamentals, Applications, and Challenges

    Skills you'll gain: Generative AI, Responsible AI, AI Product Strategy, Artificial Intelligence, AI Security, Social Impact, Governance, Leadership and Management, Model Evaluation, Data Quality

    4.7
    Rating, 4.7 out of 5 stars
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    189 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Cybersecurity Fundamentals with Cisco Tools

    Skills you'll gain: Business Continuity Planning, Incident Response, Risk Mitigation, Cyber Threat Hunting, Risk Management Framework, Cyber Risk, Risk Management, Computer Security Incident Management, Risk Analysis, Threat Management, Cybersecurity, IT Management, Vulnerability Management, Security Management, Enterprise Risk Management (ERM), Network Security, Cyber Security Policies, Business Risk Management, Cyber Threat Intelligence, Disaster Recovery

    4.8
    Rating, 4.8 out of 5 stars
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    12 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
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    Packt

    Digital and Marketing Asset Management Essentials

    Skills you'll gain: Digital Assets, Asset Management, Metadata Management, Cloud Deployment, Content Management, Workflow Management, Data Management, Information Management, Digital Content, Data Architecture, Information Architecture, Brand Management, Technical Services, Enterprise Architecture, Software As A Service, Benchmarking, Vendor Management, Scalability

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    G

    Google Cloud

    BigQuery Fundamentals for Oracle Professionals

    Skills you'll gain: Oracle Databases, Data Integration, Identity and Access Management, Google Cloud Platform, Extract, Transform, Load, Query Languages, SQL, Data Migration, Database Management, Database Architecture and Administration, Data Modeling, Data Security

    Intermediate · Course · 1 - 3 Months

  • Status: New
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    Packt

    Microsoft Fabric: Fundamentals and Power BI Workflow

    Skills you'll gain: Data Analysis Expressions (DAX), Real Time Data, Dataflow, Extract, Transform, Load, Business Intelligence

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Marketing e o Consumidor no Ambiente Digital

    Skills you'll gain: Customer experience strategy (CX), Marketing Strategies, Strategic Marketing, Marketing Strategy and Techniques, Marketing, Digital Marketing, Consumer Behaviour, Communication Planning, Integrated Marketing Communications, Marketing Effectiveness, Customer Insights, Target Market, Marketing Analytics, Digital Transformation, Sales Strategy, Digital Advertising, Sales Process, Digital Communications, Content Strategy, MarTech

    4.9
    Rating, 4.9 out of 5 stars
    ·
    10 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    P

    Palo Alto Networks

    Palo Alto Networks Cloud Security Fundamentals

    Skills you'll gain: Cloud Security, Cloud-Native Computing, Cloud Computing Architecture, Infrastructure Security, DevSecOps, Cloud Computing, Cloud Deployment, Application Security, Cloud Infrastructure, Network Security, Data Security, Docker (Software), Software As A Service, Hybrid Cloud Computing, Containerization, Data Centers, Vulnerability Scanning, Virtual Machines, DevOps, Vulnerability Assessments

    4.7
    Rating, 4.7 out of 5 stars
    ·
    146 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Palo Alto Networks

    Palo Alto Networks Network Security Fundamentals

    Skills you'll gain: Zero Trust Network Access, Network Security, Endpoint Security, Network Administration, General Networking, TCP/IP, Cybersecurity, Network Infrastructure, Firewall, Virtual Private Networks (VPN), Network Protocols, Dynamic Host Configuration Protocol (DHCP), Encryption, Authentications, Network Analysis, Software As A Service

    4.7
    Rating, 4.7 out of 5 stars
    ·
    213 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Fundamentals of Big Data with Microsoft Azure

    Skills you'll gain: Azure Synapse Analytics, Microsoft Azure, Databricks, Big Data, Distributed Computing, Public Cloud, Cloud Computing, Data Lakes, Cloud Platforms, Data Processing, Scalability, Analytics

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing fundamentals courses

  • Advancing Proficiency in U.S. Payroll Fundamentals: Automatic Data Processing, Inc. (ADP)
  • GenAI for Social Media and Influencer Marketing: Coursera
  • Supervised Learning and Its Applications in Marketing: O.P. Jindal Global University
  • Generative AI: Fundamentals, Applications, and Challenges: University of Michigan
  • Cybersecurity Fundamentals with Cisco Tools: Board Infinity
  • Digital and Marketing Asset Management Essentials: Packt
  • BigQuery Fundamentals for Oracle Professionals: Google Cloud
  • Microsoft Fabric: Fundamentals and Power BI Workflow: Packt
  • Marketing e o Consumidor no Ambiente Digital: Fundação Instituto de Administração
  • Palo Alto Networks Cloud Security Fundamentals: Palo Alto Networks

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