Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.

University of Michigan
Skills you'll gain: Influencing, Persuasive Communication, Leadership, Professional Networking, Initiative and Leadership, Relationship Building, Public Speaking, Decision Making, Negotiation, People Development, Social Skills, Organizational Structure
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: OpenAI API, Generative Model Architectures, Hugging Face, Programming Principles, Computer Programming, Software Installation
Intermediate · Course · 1 - 3 Months

Skills you'll gain: IBM Cloud, No-Code Development, ChatGPT, WordPress, LLM Application, Workflow Management, Generative AI Agents, Application Deployment, Artificial Intelligence, Business Workflow Analysis, AI Enablement, Self Service Technologies, Natural Language Processing, Customer Service
Beginner · Course · 1 - 3 Months

Skills you'll gain: Cascading Style Sheets (CSS), Hypertext Markup Language (HTML), User Interface (UI), User Experience Design, Web Design and Development, Development Environment, Front-End Web Development, Javascript, Web Development, Web Applications, Responsive Web Design, Microsoft Visual Studio, Real Time Data, Data Validation
Beginner · Course · 1 - 3 Months

Skills you'll gain: AI Personalization, Agentic systems, Competitive Intelligence, Sales Management, Sales Strategy, Sales, AI Enablement, Customer Analysis, Customer Relationship Management, Sales Presentations, Real Time Data, Automation, Proposal Development, Case Studies
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: MLOps (Machine Learning Operations), Responsible AI, CI/CD, Model Deployment, Continuous Integration, Continuous Delivery, Continuous Deployment, Cloud Platforms, Model Evaluation, Automation, Data Governance, Data Pipelines, Performance Tuning, Continuous Monitoring, Performance Analysis
Intermediate · Course · 1 - 4 Weeks
Skills you'll gain: Random Forest Algorithm, Decision Tree Learning, Data Preprocessing, Applied Machine Learning, Jupyter, Classification Algorithms, Java, Sampling (Statistics), Feature Engineering, Model Evaluation, Supervised Learning, Predictive Modeling, Machine Learning, Learning Styles, Program Evaluation, Program Implementation
Intermediate · Course · 1 - 4 Weeks

Northwestern University
Skills you'll gain: Social Media Marketing, Social Media Strategy, Social Media, Marketing Effectiveness, Marketing, Performance Measurement, Business Metrics, Customer Engagement, Business-To-Consumer, Key Performance Indicators (KPIs), Integrated Marketing Communications, Program Management, Marketing Budgets, Law, Regulation, and Compliance, A/B Testing, Information Privacy, Data Security
Mixed · Course · 1 - 4 Weeks

Creo Incubator
Skills you'll gain: Entrepreneurial Finance, Business Strategy, Entrepreneurship, Financial Forecasting, Business Planning, Business Valuation, Fundraising, Mergers & Acquisitions, Financial Modeling, Finance, Financial Analysis, Presentations, Accounting, Investments, Business Metrics, Competitive Analysis, Value Propositions, Market Analysis
Advanced · Course · 1 - 4 Weeks

CertNexus
Skills you'll gain: Artificial Intelligence, AI Enablement, AI Product Strategy, Artificial Intelligence and Machine Learning (AI/ML), Business Requirements, Responsible AI, AI Security, Data Ethics, Process Improvement, Process Improvement and Optimization, Environmental Social And Corporate Governance (ESG), Cloud Computing, Process Optimization, User Experience, Customer Service, Big Data, Data Security, Operational Efficiency, Marketing, Data Quality
Mixed · Course · 1 - 4 Weeks

University of Illinois at Urbana-Champaign
Skills you'll gain: Data Storytelling, Process Improvement, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Management Accounting, Risk Management, Machine Learning Algorithms, Corporate Tax, Team Leadership, Social Determinants Of Health, Marketing Analytics, Financial Auditing, Data Visualization, Descriptive Statistics, Business Strategy, Variance Analysis, Generative AI, Financial Market
Credit offered
Graduate Certificate · 6 - 12 Months

Skills you'll gain: File I/O, Data Validation
Beginner · Course · 1 - 3 Months