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Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Coursera

    Business-to-Consumer (B2C) Sales Strategies and Techniques

    Skills you'll gain: Sales Presentation, Product Knowledge, Selling Techniques, Target Audience, Customer Relationship Building, Sales Prospecting, Verbal Communication Skills, Closing (Sales), Business-To-Consumer, Sales, Communication, Customer Analysis, Sales Strategy, Customer Engagement, Product Demonstration, Consumer Behaviour

    4.9
    Rating, 4.9 out of 5 stars
    ·
    17 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Tableau Public for Beginners: Data Visualization Basics

    Skills you'll gain: Dashboard, Interactive Data Visualization, Data Presentation, Tableau Software, Data Visualization Software, Data Analysis Software, Digital Publishing, Key Performance Indicators (KPIs), Data Import/Export

    3.8
    Rating, 3.8 out of 5 stars
    ·
    9 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Publish your corporate designs on Slack with Canva

    Skills you'll gain: Slack (Software), Collaborative Software, Marketing Materials, Content Creation, Marketing Design, Content Marketing, Corporate Communications, Shared Media, Facebook, Social Media Content, Graphic Design, User Accounts, Marketing Communications, Multimedia, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Visualization for Data Analysis with Power BI

    Skills you'll gain: Power BI, Data Ethics, Data Visualization Software, Data Analysis, Statistical Analysis, Correlation Analysis, Business Intelligence, Advanced Analytics, Data Analysis Expressions (DAX), Analytics, Data-Driven Decision-Making, Exploratory Data Analysis, Trend Analysis, Time Series Analysis and Forecasting, Scatter Plots, Forecasting, Geospatial Information and Technology, Root Cause Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    Cybersecurity Concepts

    Skills you'll gain: Threat Detection, Cybersecurity, Intrusion Detection and Prevention, Cyber Threat Intelligence, Network Infrastructure, Network Security, Network Architecture, General Networking, Endpoint Security, Malware Protection, System Monitoring, Incident Response, Email Security, Operating Systems, Identity and Access Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Create and Finance a Short Documentary Film

    Skills you'll gain: Cinematography, Videography, Post-Production, Video Production, Storytelling, Proposal Writing, Storyboarding, Target Audience, Presentations, Sales Presentations, Business Writing, Promotional Strategies, Marketing, Concision, Editing, Creativity, Writing, Color Matching

    3.7
    Rating, 3.7 out of 5 stars
    ·
    6 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    P
    U

    Multiple educators

    Innovación en los Negocios y Disrupción Digital

    Skills you'll gain: Data Storytelling, Storytelling, Design Thinking, Business Strategy, Business Modeling, Business Solutions, Marketing Communications, Data Visualization, Brand Strategy, Project Portfolio Management, Business Planning, Growth Strategies, Technology Strategies, Business Process, Digital Transformation, Risk Management, Innovation, Strategic Communication, Presentations, Strategic Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    81 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    AWS AI Practitioner Certification Prep

    Skills you'll gain: Prompt Engineering, Computer Vision, Data Wrangling, Artificial Intelligence, Cloud Security, Embeddings, Model Deployment, MLOps (Machine Learning Operations), Data Security, Data Governance, Deep Learning, Encryption, Public Cloud, General Data Protection Regulation (GDPR)

    4.4
    Rating, 4.4 out of 5 stars
    ·
    11 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnKartS

    Linkedin Ads Course : Master B2B Lead Generation

    Skills you'll gain: Campaign Management, LinkedIn, Social Media Campaigns, Advertising Campaigns, Digital Advertising, Online Advertising, Performance marketing, Paid media, Lead Generation, Billing, Bidding, Advertising, Event Marketing, Driving engagement, Account Management, Target Audience, Budgeting, Data Import/Export

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    How To Land the Job You Want (Capstone Project)

    Skills you'll gain: Marketing Planning, Interviewing Skills, Strategic Marketing, Recruitment, Marketing, Target Market, Presentations, Personal Attributes, Professional Development, Business Writing, Communication, Smart Goals, Storytelling, Writing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Desembaraço Aduaneiro

    Skills you'll gain: International Finance, Global Marketing, Competitive Analysis, Business Risk Management, Risk Management, Export Control, Strategic Partnership, Strategic Decision-Making, Strategic Thinking, Market Dynamics, Business Strategies, Market Opportunities, Shipping and Receiving, Economics, Business Development, Payment Processing and Collection, Regulatory Documents, Document Management, Negotiation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    37 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Java Development with Databases 

    Skills you'll gain: Hibernate (Java), Object-Relational Mapping, Spring Boot, Restful API, Java, NoSQL, Database Development, SQL, Databases, Database Design, Application Frameworks, Java Programming, Data Access, Database Management, Relational Databases, Back-End Web Development, Software Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing fundamentals courses

  • Business-to-Consumer (B2C) Sales Strategies and Techniques: Coursera
  • Tableau Public for Beginners: Data Visualization Basics: Coursera
  • Publish your corporate designs on Slack with Canva: Coursera
  • Visualization for Data Analysis with Power BI: Microsoft
  • Cybersecurity Concepts: Packt
  • Create and Finance a Short Documentary Film: Skillshare
  • Innovación en los Negocios y Disrupción Digital: Parsons School of Design, The New School
  • AWS AI Practitioner Certification Prep: LearnKartS
  • Linkedin Ads Course : Master B2B Lead Generation: LearnKartS
  • How To Land the Job You Want (Capstone Project): University of Maryland, College Park

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