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Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


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    Coursera

    OutSystems Fundamentals Create Your First Web App

    Skills you'll gain: Application Deployment, Application Development, Web Applications, Data Modeling, Responsive Web Design, Application Design, Database Design, Systems Design, User Interface (UI) Design, UI Components, Business Logic

    Beginner · Course · 1 - 4 Weeks

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    IBM

    Capstone Project: Digital Marketing and Growth Hacking

    Skills you'll gain: Digital Advertising, Paid media, Presentations, Social Media Campaigns, Advertising Campaigns, Digital Marketing, Web Analytics, Search Engine Optimization, Content Strategy, LinkedIn, Content Marketing, Social Media Marketing, Marketing Analytics, Target Audience, E-Commerce, Social Media Strategy, Smart Goals, Business Analysis, Market Analysis

    Advanced · Course · 1 - 3 Months

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    EDUCBA

    Human Resource Management: Corporate Fundamentals

    Skills you'll gain: Human Capital, Human Resources, Employee Performance Management, Performance Management, Human Resource Strategy, Human Resources Management and Planning, Talent Management, Workforce Planning, Talent Acquisition, Performance Appraisal, Talent Recruitment, Workforce Development, Labor Relations, Compensation and Benefits, Organizational Strategy, Succession Planning, Workforce Management, Employee Retention, Case Studies, Corporate Strategy

    Beginner · Specialization · 1 - 3 Months

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    University of California, Santa Cruz

    C for Everyone, Part 1: Programming Fundamentals

    Skills you'll gain: Programming Principles, Software Documentation

    4.5
    Rating, 4.5 out of 5 stars
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    6.8K reviews

    Beginner · Course · 1 - 3 Months

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    University of Pittsburgh

    Data Visualization Fundamentals in Python

    Skills you'll gain: Data Storytelling, Data Presentation, Plot (Graphics), Data Visualization, Matplotlib, Interactive Data Visualization, Data Visualization Software, Seaborn, Data Analysis, Graphic and Visual Design, Python Programming, Jupyter, Pandas (Python Package), Data Manipulation, NumPy

    Build toward a degree

    Intermediate · Course · 1 - 3 Months

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    Universidades Anáhuac

    Ciencia de Datos Aplicada al Marketing

    Skills you'll gain: Data Processing, Data Analysis, Regression Analysis, SPSS, Marketing Analytics, Market Research, Business Intelligence, Statistical Analysis, Data Mining, Data-Driven Decision-Making, Statistical Methods, Exploratory Data Analysis, Market Analysis, Consumer Behaviour, Microsoft Excel

    Beginner · Course · 1 - 3 Months

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    Politecnico di Milano

    Fundamentals of financial and management accounting

    Skills you'll gain: Financial Statements, Financial Statement Analysis, Accounting, Financial Reporting, Management Accounting, Financial Accounting, Financial Analysis, Balance Sheet, Capital Budgeting, Standard Accounting Practices, Cost Accounting, Income Statement, Bookkeeping, Cost Management, Cash Flows, Capital Expenditure, Depreciation, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
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    744 reviews

    Beginner · Course · 1 - 3 Months

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    EDUCBA

    DP-900 Azure Data Fundamentals

    Skills you'll gain: Relational Databases, Power BI, Microsoft Azure, NoSQL, Cloud Deployment, Databases, Database Architecture and Administration, Data Integration, Data Visualization Software, SQL, Database Management Systems, Data Storage, Data Modeling, Data Warehousing, Infrastructure As A Service (IaaS), Platform As A Service (PaaS), Cloud Hosting, Cloud Security, Firewall

    4.8
    Rating, 4.8 out of 5 stars
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    19 reviews

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    Python Fundamentals: Apply Data Structures

    Skills you'll gain: Data Structures, Python Programming, Algorithms, Data Manipulation, Computational Thinking, Programming Principles, Data Processing, Data Dictionary, Computer Programming

    4.8
    Rating, 4.8 out of 5 stars
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    8 reviews

    Mixed · Course · 1 - 4 Weeks

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    Fundação Instituto de Administração

    Fundamentals of Management and Organizations

    Skills you'll gain: Process Mapping, Process Analysis, Process Improvement, Business Modeling, Business Process, Organizational Structure, Project Design, Project Management, Business Management, Operations Management, Organizational Strategy, Leadership and Management, Strategic Planning, Innovation

    Mixed · Course · 1 - 3 Months

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    Rice University

    Fundamentals of Immunology: Inflammation, Tolerance, Autoimmunity

    Skills you'll gain: Immunology, Infectious Diseases, Chronic Diseases, Physiology, Hematology, Pathology, Molecular Biology, Diagnostic Tests, Cell Biology, Biochemistry

    4.8
    Rating, 4.8 out of 5 stars
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    331 reviews

    Intermediate · Course · 1 - 3 Months

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    Coursera

    Fundamentals of Data Governance Ownership, Privacy, Security

    Skills you'll gain: Data Governance, Personally Identifiable Information, Information Privacy, Data Security, General Data Protection Regulation (GDPR), Data Ethics, Data Management, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Security Strategy, Compliance Management, Regulatory Compliance, Data Integrity, Risk Mitigation, Risk Analysis, Cross-Functional Collaboration, Encryption, Accountability

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing fundamentals courses

  • OutSystems Fundamentals Create Your First Web App: Coursera
  • Capstone Project: Digital Marketing and Growth Hacking: IBM
  • Human Resource Management: Corporate Fundamentals: EDUCBA
  • C for Everyone, Part 1: Programming Fundamentals: University of California, Santa Cruz
  • Data Visualization Fundamentals in Python: University of Pittsburgh
  • Ciencia de Datos Aplicada al Marketing: Universidades Anáhuac
  • Fundamentals of financial and management accounting: Politecnico di Milano
  • DP-900 Azure Data Fundamentals: EDUCBA
  • Python Fundamentals: Apply Data Structures: EDUCBA
  • Fundamentals of Management and Organizations: Fundação Instituto de Administração

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