Google Analytics courses can help you learn data tracking, user behavior analysis, conversion optimization, and reporting techniques. You can build skills in interpreting metrics, creating dashboards, and setting up goals to measure success. Many courses introduce tools like Google Tag Manager and Google Data Studio, which enhance your ability to visualize data and automate tracking processes, making it easier to derive actionable insights from your analytics.

Skills you'll gain: Email Marketing, Google Ads, Digital Advertising, Paid media, Social Media Marketing, Search Engine Optimization, Google Analytics, Customer Retention, Digital Marketing, Marketing Budgets, Loyalty Programs, Order Fulfillment, Search Engine Marketing, Web Analytics, Marketing Analytics, Customer experience strategy (CX), Online Advertising, Email Automation, Marketing, E-Commerce
Beginner · Professional Certificate · 3 - 6 Months
University of Michigan
Skills you'll gain: Data Analysis, Analytical Skills, Experimentation, Critical Thinking, Research Design, Behavioral Economics, Decision Making, Regression Analysis, Statistical Inference, Probability, Correlation Analysis, Adaptability
Beginner · Course · 1 - 3 Months

Kennesaw State University
Skills you'll gain: Six Sigma Methodology, Root Cause Analysis, Process Analysis, Probability Distribution, Process Capability, Statistical Process Controls, Lean Methodologies, Probability & Statistics, Process Improvement, Quality Improvement, Process Mapping, Statistical Analysis, Systems Of Measurement, Data Analysis, Statistics, Risk Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Presentations, Google Sheets, Google Workspace, Productivity Software, Data Visualization
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Cloud Computing Architecture, Network Planning And Design, Cloud Services, Cloud Infrastructure, Cloud Solutions, Solution Architecture, Process Optimization, Google Cloud Platform, Cloud Computing, Configuration Management, Cloud Security, Cloud Platforms, Key Performance Indicators (KPIs), Personalized Service, Business Requirements
Advanced · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Marketing, Marketing Planning, Branding, Marketing Strategy and Techniques, Consumer Behaviour, Brand Management, Product Planning, Go To Market Strategy, Marketing Analytics, Target Market, Promotional Strategies, Value Propositions, Market Analysis, Customer Insights
Build toward a degree
Beginner · Course · 1 - 3 Months
Skills you'll gain: Data Storytelling, Interactive Data Visualization, Data Visualization Software, Database Design, Shiny (R Package), Data Visualization, Data Wrangling, Dashboard, Exploratory Data Analysis, Relational Databases, Data Analysis, Ggplot2, Data Presentation, SQL, Plot (Graphics), Databases, Leaflet (Software), Data Manipulation, Web Scraping, R Programming
Beginner · Specialization · 3 - 6 Months

Google Cloud
Skills you'll gain: Disaster Recovery, Data Management, Google Cloud Platform, Cloud Infrastructure, SAP Applications, Identity and Access Management, Cloud Computing, Cloud Security, Cloud Storage, Virtual Machines, General Networking, Scalability, Systems Integration
Beginner · Course · 1 - 3 Months
University of Pennsylvania
Skills you'll gain: English Language, Language Interpretation, Translation, and Studies, Liberal Arts, Literacy, World History, Performing Arts
Beginner · Course · 3 - 6 Months

Vanderbilt University
Skills you'll gain: Prompt Engineering, Productivity Software, Marketing Automation, Workflow Management, Content Creation, Automation, Social Media Content, Data Analysis, Data Transformation, Artificial Intelligence, Document Management, Complex Problem Solving
Beginner · Course · 1 - 3 Months

Skills you'll gain: Business Intelligence, Excel Macros, Pandas (Python Package), Prompt Engineering, Forecasting, Data Storytelling, Time Series Analysis and Forecasting, Regression Analysis, Data Quality, ChatGPT, Microsoft Excel, Data Ethics, Generative AI, Data Analysis, Report Writing, Interactive Data Visualization, Data Modeling, Exploratory Data Analysis, Data Visualization, Statistical Analysis
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Data Visualization, Data Visualization Software, Spreadsheet Software, Correlation Analysis, Google Sheets, Pivot Tables And Charts, Dashboard, Data Analysis, Data Storytelling, Tableau Software, Descriptive Statistics, Data Cleansing, Exploratory Data Analysis, Data Manipulation, Statistical Analysis, SQL, Data Import/Export
Beginner · Course · 1 - 3 Months