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Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


  • U

    University of Colorado Boulder

    Master of Engineering in Engineering Management

    Skills you'll gain: Object Oriented Design, User Story, Real-Time Operating Systems, Systems Engineering, Unsupervised Learning, New Product Development, Field-Programmable Gate Array (FPGA), Failure Analysis, Sustainable Business, Delegation Skills, Sampling (Statistics), Supplier Management, Computer Vision, Accountability, Data Ethics, Data Mining, Sustainability Reporting, Database Design, Generative AI, Sustainable Design

    Earn a degree

    Degree · 1 - 4 Years

  • Status: Preview
    Preview
    T

    Tel Aviv University

    Understanding Plants - Part I: What a Plant Knows

    Skills you'll gain: Scientific Methods, Biology, Research, Biochemistry, Life Sciences, Psychology, Molecular Biology, Environment, Physiology, Cell Biology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.9K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    Epic Games

    Epic Games Game Design

    Skills you'll gain: Unreal Engine, Game Design, Video Game Development, Animation and Game Design, Ideation, 3D Modeling, Visualization (Computer Graphics), Software Documentation, Software Design Documents, 3D Assets, User Experience Design, Computer Graphics, Usability, User Interface (UI), User Experience, User Interface (UI) Design, Interactive Design, Virtual Environment, Version Control, Prototyping

    4.3
    Rating, 4.3 out of 5 stars
    ·
    548 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universidad de Palermo

    E-Business: Negocios Online

    Skills you'll gain: Online Advertising, E-Commerce, Digital Marketing, Business Strategy, Social Media Strategy, Google Ads, Digital Transformation, Email Marketing, Search Engine Optimization, Business Modeling, Branding

    4.7
    Rating, 4.7 out of 5 stars
    ·
    256 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    I

    IESE Business School

    The Art of Storytelling

    Skills you'll gain: Storytelling, Public Speaking, Oral Expression, Presentations, Verbal Communication Skills, Persuasive Communication, Content Creation, Drive Engagement, Writing, Non-Verbal Communication, Active Listening

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free
    Free
    A

    Anthropic

    Building with the Claude API

    Skills you'll gain: Prompt Engineering, Anthropic Claude, Application Programming Interface (API), LLM Application, API Design, Restful API, Tool Calling, Generative AI Agents, Software Development Tools, Authentications, Automation, Natural Language Processing

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Advanced Business Strategy

    Skills you'll gain: Business Strategy, Business Ethics, Corporate Strategy, Competitive Analysis, Strategic Thinking, Stakeholder Management, Innovation, Global Marketing, Stakeholder Analysis, International Finance, Growth Strategies, Strategic Decision-Making, Market Dynamics, Product Lifecycle Management, Mergers & Acquisitions

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Use SurveyMonkey to Create a Survey and Analyze Results

    Skills you'll gain: Employee Surveys, Data Collection, Business Research, Data Analysis, User Feedback, Market Research, Business Software, Data Presentation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    423 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    I

    IBM

    RAG for Generative AI Applications

    Skills you'll gain: Prompt Engineering, LangChain, LLM Application, Generative AI, Generative AI Agents, Application Development, Large Language Modeling, UI Components, Semantic Web, Data Storage Technologies, Databases, NoSQL, Data Storage, Flask (Web Framework), Query Languages, Artificial Intelligence, Database Architecture and Administration, Applied Machine Learning, Information Management, Jupyter

    4.6
    Rating, 4.6 out of 5 stars
    ·
    435 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Project Finance: Analyze, Evaluate & Model

    Skills you'll gain: Project Finance, Financial Modeling, Feasibility Studies, Project Risk Management, Risk Management, Financial Analysis, Stakeholder Communications, Capital Budgeting, Business Risk Management, Cost Estimation, Financial Forecasting, Return On Investment, Business Valuation, Cash Flow Forecasting

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Wharton Business Foundations Capstone

    Skills you'll gain: Peer Review, Project Design, Business, Analysis, Business Planning, Marketing Strategy and Techniques, Marketing, Business Analysis, Competitive Analysis, Strategic Thinking, Constructive Feedback, Business Strategy, Accounting, Report Writing, Finance, Financial Accounting

    4.6
    Rating, 4.6 out of 5 stars
    ·
    402 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    التسويق للمشاريع الصغيرة عبر موقع التواصل الإجتماعي فيسبوك

    Skills you'll gain: Facebook, Customer Engagement, Customer Insights, Marketing Analytics, Target Audience, Social Media Content, Social Media Marketing, Advertising, Social Media, Drive Engagement, Social Media Management, Social Media Campaigns, Marketing, Content Marketing, Customer Communications Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    110 reviews

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing fundamentals courses

  • Master of Engineering in Engineering Management: University of Colorado Boulder
  • Understanding Plants - Part I: What a Plant Knows: Tel Aviv University
  • Epic Games Game Design: Epic Games
  • E-Business: Negocios Online: Universidad de Palermo
  • The Art of Storytelling: IESE Business School
  • Building with the Claude API: Anthropic
  • Advanced Business Strategy: University of Virginia
  • Use SurveyMonkey to Create a Survey and Analyze Results: Coursera
  • RAG for Generative AI Applications: IBM
  • Project Finance: Analyze, Evaluate & Model: EDUCBA

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