Facebook Ads courses can help you learn audience targeting, ad creation, budget management, and performance tracking. You can build skills in A/B testing, analyzing metrics, and optimizing campaigns for better engagement. Many courses introduce tools like Facebook Ads Manager and Google Analytics, that support implementing strategies and measuring the effectiveness of your advertising efforts.

University of Maryland, College Park
Skills you'll gain: Marketing Budgets, Competitive Analysis, Customer Acquisition Management, Online Advertising, Digital Marketing, Marketing Strategies, Social Media Campaigns, Customer Retention, Digital Advertising, Marketing Analytics, Marketing Effectiveness, Advertising Campaigns, Strategic Marketing, Performance Metric, Customer Analysis, Market Analysis, Data-Driven Decision-Making, Peer Review, Target Audience
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Pinterest, Marketing, Social Media Marketing, Business Marketing, Online Advertising, Target Market, User Accounts, Driving engagement
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Online Advertising, Advertising Campaigns, Paid media, Digital Advertising, Advertising, Social Media Marketing, Social Media, Payment Processing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Content Performance Analysis, Drive Engagement, Social Media, Social Media Marketing, Target Audience, Instagram, Customer Insights, Advertising, Web Analytics, Social Work
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Sales Process, Social Media, Lead Generation, Marketing Analytics, Sales, Marketing Channel, E-Commerce, Marketing, Growth Strategies, Business
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Recruitment Strategies, Generative AI, Recruitment, Employee Onboarding, Talent Recruitment, People Analytics, Human Resources Management and Planning, AI Personalization, Talent Acquisition, Human Resources, Human Resource Strategy, Employee Engagement, Talent Management, Automation, Collaboration, IT Automation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Target Audience, Marketing Effectiveness, Advertising Campaigns, Customer Insights, Content Creation, Facebook, Content Strategy, Data Import/Export, Social Media, Social Media Marketing, Business Metrics
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Marketing Materials, Promotional Materials, Graphic Design, Advertising, Design, Marketing Design, Design Software, Target Audience, Marketing, Social Media Content, Business
Intermediate · Guided Project · Less Than 2 Hours

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Content Creation, Media and Communications, Storytelling, Social Media Strategy, Social Media, Digital Media Strategy, Marketing Strategies, Brand Management, Video Production, Branding, Revenue Management, Innovation, Target Audience, Online Advertising, Business Modeling, E-Commerce, Influencing, Augmented and Virtual Reality (AR/VR), Game Theory, Ethical Standards And Conduct
Beginner · Specialization · 3 - 6 Months

Yale University
Skills you'll gain: Digital Media Strategy, Media and Communications, Health Promotion, Digital Advertising, Driving engagement, Applied Behavior Analysis, Digital Communications, Public Health, Instagram, Facebook, Surveys, Data Collection
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Facebook, Social Media Marketing, Social Media, Advertising, User Accounts, Content Performance Analysis, Account Management, Customer Communications Management, Content Strategy, Customer Engagement, Content Creation
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Presentations, Animations, Social Media Content, LinkedIn, Marketing Design, Social Media, Instagram, Graphic and Visual Design Software, Social Media Marketing, Facebook, Marketing Materials, Marketing Budgets, Graphic Design, Marketing
Beginner · Guided Project · Less Than 2 Hours