• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Identifying Ai Opportunities In Marketing
    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Results for "identifying ai opportunities in marketing"

    • Status: Free Trial
      Free Trial
      E

      Emory University

      Capstone: Making the Case for AI

      Skills you'll gain: Generative AI, Customer experience improvement, Marketing Effectiveness, Content Marketing, Marketing Strategies, Marketing Analytics, Marketing, Customer Insights, Customer Engagement, Artificial Intelligence

      Mixed · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Prompt Engineering Generative AI for Marketing & Advertising

      Skills you'll gain: Prompt Engineering, Marketing Design, Generative AI, A/B Testing, Advertising, Marketing, ChatGPT, Content Creation, Marketing Strategies, Marketing Analytics, Customer Insights, Social Media Content, OpenAI

      4.5
      Rating, 4.5 out of 5 stars
      ·
      69 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      GenAI for Sales Analytics

      Skills you'll gain: Sales Strategy, Customer Analysis, Sales, Sales Management, Generative AI, Customer Insights, Forecasting, Personalized Service, Data-Driven Decision-Making, Analytics, Artificial Intelligence, Predictive Modeling, Business Metrics

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera Instructor Network

      GenAI for Sales Managers: Data-Driven Sales Forecasting

      Skills you'll gain: Sales Pipelines, Sales Management, Sales Enablement, Sales Process, Sales, Sales Strategy, Customer Engagement, Sales Training, Generative AI Agents, Customer experience improvement, Lead Generation, Forecasting, Business Ethics, Prioritization

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      GenAI for Marketing Analysts: Innovate Marketing Strategies

      Skills you'll gain: Marketing Analytics, Google Analytics, Campaign Management, Generative AI, Marketing Automation, Performance Analysis, Social Media Campaigns, Marketing Strategies, Customer Insights, Data Ethics, OpenAI, ChatGPT, Business Ethics, Artificial Intelligence

      4.6
      Rating, 4.6 out of 5 stars
      ·
      7 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      N

      Northeastern University

      Aligning Business Strategy for AI Integration

      Skills you'll gain: Competitive Analysis, Machine Learning, Business Strategy, Business Intelligence, Business Ethics, Organizational Strategy, Business, Strategic Thinking, Business Analytics, Market Analysis, Artificial Intelligence, Process Analysis, Value Engineering, Artificial Intelligence and Machine Learning (AI/ML), Analytics, Risk Analysis, Resource Management

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera Instructor Network

      GenAI for Lead Scoring and Identification

      Skills you'll gain: Prompt Engineering, Lead Generation, Sales Process, Sales Management, Generative AI, Artificial Intelligence, Sales Prospecting, OpenAI, ChatGPT, Business Ethics, Customer Relationship Management (CRM) Software, Automation, Data-Driven Decision-Making

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      E

      Emory University

      AI's Existing Impact

      Skills you'll gain: AI Personalization, Personalized Service, Customer experience improvement, Marketing Psychology, ChatGPT, Customer Engagement, Consumer Behaviour, MarTech, Customer Insights, Customer Service, Artificial Intelligence, Automation, Marketing, Marketing Analytics, Data Ethics, Technology Strategies, Return On Investment, Social Media Content, Algorithms, Business Ethics

      5
      Rating, 5 out of 5 stars
      ·
      7 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free
      Free
      D

      Dartmouth College

      Generative AI for the Resilient Pricer

      Skills you'll gain: Generative AI, Regulatory Compliance, Change Management, Market Dynamics, Business Transformation, Strategic Thinking, Market Research, Revenue Management, Artificial Intelligence, Price Negotiation, Predictive Analytics, Data-Driven Decision-Making, Market Analysis, Data Governance, Business Ethics, Data Quality

      4.1
      Rating, 4.1 out of 5 stars
      ·
      8 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      E

      Emory University

      Driving Customer Equity with AI

      Skills you'll gain: Marketing Automation, Customer Retention, Marketing Operations, Marketing Effectiveness, Customer Acquisition Management, Marketing Analytics, Customer Analysis, Customer Insights, Marketing Strategies, Generative AI Agents, Predictive Modeling

      Intermediate · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      ChatGPT for Beginners: Using AI for Market Research

      Skills you'll gain: ChatGPT, Market Research, Market Analysis, Marketing, Prompt Engineering, Language Interpretation, Translation, and Studies, Generative AI, Marketing Collateral, Content Marketing

      4.4
      Rating, 4.4 out of 5 stars
      ·
      78 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      GenAI for Sales Proposals and Presentations

      Skills you'll gain: AI Personalization, Proposal Writing, Sales Presentations, Sales Strategy, Generative AI Agents, Storytelling, Presentations, Data Storytelling, Sales Process, Prompt Engineering, Personalized Service, Market Research, Data-Driven Decision-Making, Content Creation, Microsoft PowerPoint, Data Visualization

      Beginner · Course · 1 - 4 Weeks

    1…789…834

    In summary, here are 10 of our most popular identifying ai opportunities in marketing courses

    • Capstone: Making the Case for AI: Emory University
    • Prompt Engineering Generative AI for Marketing & Advertising: Coursera Project Network
    • GenAI for Sales Analytics: Coursera Instructor Network
    • GenAI for Sales Managers: Data-Driven Sales Forecasting: Coursera Instructor Network
    • GenAI for Marketing Analysts: Innovate Marketing Strategies: Coursera Instructor Network
    • Aligning Business Strategy for AI Integration: Northeastern University
    • GenAI for Lead Scoring and Identification: Coursera Instructor Network
    • AI's Existing Impact: Emory University
    • Generative AI for the Resilient Pricer: Dartmouth College
    • Driving Customer Equity with AI: Emory University

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok