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Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • C

    Coursera

    CPC & Keyword Research

    Skills you'll gain: Pay Per Click Advertising, Google Ads, Keyword Research, Advertising Campaigns, Search Engine Marketing, Marketing Budgets, Online Advertising, Campaign Planning, Data-Driven Marketing, Paid media, Digital Marketing Tools, Campaign Management, Advertising, Digital Advertising, Marketing Planning, Digital Marketing Campaigns, Data-Driven Decision-Making, Sales Presentation, Budgeting, Performance Metric

    Beginner · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Online Influence and Persuasion

    Skills you'll gain: Social Network Analysis, Social Media Analytics, Network Analysis, Data Analysis, Analytical Skills, Statistical Analysis, Social Sciences, Research, Data Collection, AI Personalization, Sociology, Data Transformation, Persuasive Communication, Application Programming Interface (API), Extract, Transform, Load, Media and Communications, Scripting, Psychology

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Créer du contenu pour les réseaux sociaux avec Piktochart

    Skills you'll gain: Instagram, Social Media Content, LinkedIn, Social Media, Facebook, Content Creation, Social Media Marketing, User Accounts, Graphic Design, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Data Cleaning in Snowflake: Techniques to Clean Messy Data

    Skills you'll gain: Data Cleansing, Data Quality, Data Wrangling, Data Transformation, Data Validation, Data Manipulation, Data Analysis, SQL, Big Data

    ★ 4.1 (7) · Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Crear un panel de inspiración para su marca con Canva

    Skills you'll gain: Canva (Software), Graphical Tools, Design, Graphic and Visual Design Software, Creative Design, Branding, Visual Storytelling, Graphic and Visual Design, Graphic Design, Brand Strategy, Shared Media, Brand Management, Account Management, Marketing Communications

    Beginner · Guided Project · Less Than 2 Hours

  • A

    Alex Genadinik

    SEO Keyword Research - First Step In Your SEO - 2026

    Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Web Analytics, Google Analytics, Content Optimization, Search Engine Marketing, Digital Marketing Tools, Marketing Strategies, Competitive Analysis

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Unlocking Business Insights through Storytelling with Data

    Skills you'll gain: Data Storytelling, Data Presentation, Data Visualization, Data Visualization Software, Storytelling, Visual Storytelling, Data Integrity, Driving engagement, Presentations, Microsoft Excel, Design Elements And Principles

    ★ 4.7 (20) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Créer des Newsletters professionnelles avec Canva

    Skills you'll gain: Newsletters, Canva (Software), Marketing Materials, Email Marketing, Promotional Materials, Event Marketing, Business Writing, Graphic Design, Marketing Design, Target Audience, Marketing Communications

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    AI for Brand Visibility

    Skills you'll gain: Prompt Engineering, Generative AI, Generative AI Agents, Marketing Design, Web Content Accessibility Guidelines, Marketing Materials, Brand Awareness, Marketing, Campaign Planning, Marketing Collateral, Branding, Content Optimization, Search Engine Optimization, AI Workflows, Large Language Modeling

    Beginner · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Hábitos do Consumidor

    Skills you'll gain: Consumer Behaviour, Target Market, Strategic Marketing, Marketing Psychology, Marketing Strategies, Habit Formation, Customer Retention, Customer Analysis, Marketing, Customer Insights, Target Audience, Decision Making, Market Analysis, Culture, Social Sciences

    Beginner · Course · 1 - 4 Weeks

  • A

    Alex Genadinik

    2026 AI And ChatGPT At Work: Productive AI Use For Beginners

    Skills you'll gain: Prompt Engineering, AI Integrations, ChatGPT, AI powered creativity, AI literacy, Presentations, AI Personalization, AI Workflows, Artificial Intelligence, Content Creation, Brainstorming

    ★ 4.4 (8) · Mixed · Course · 1 - 3 Months

  • C

    Coursera

    OpenAI ChatGPT: Enterprise Solutions Unleashed

    Skills you'll gain: ChatGPT, Data Analysis, OpenAI, Data-Driven Decision-Making, AI Enablement, Generative AI, Analytics, Content Creation, Content Strategy, Customer Support, Technology Strategies, Customer experience improvement, Operational Efficiency, Automation

    ★ 4.7 (13) · Intermediate · Course · 1 - 4 Weeks

1…979899…253

In summary, here are 10 of our most popular marketing courses

  • CPC & Keyword Research: Coursera
  • Online Influence and Persuasion: Johns Hopkins University
  • Créer du contenu pour les réseaux sociaux avec Piktochart: Coursera
  • Data Cleaning in Snowflake: Techniques to Clean Messy Data: Coursera
  • Crear un panel de inspiración para su marca con Canva: Coursera
  • SEO Keyword Research - First Step In Your SEO - 2026: Alex Genadinik
  • Unlocking Business Insights through Storytelling with Data: Coursera
  • Créer des Newsletters professionnelles avec Canva: Coursera
  • AI for Brand Visibility: Coursera
  • Hábitos do Consumidor: Fundação Instituto de Administração

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