Marketing-Analytics-Kurse können Ihnen helfen zu verstehen, wie Daten genutzt werden, um Kampagnen zu bewerten und Entscheidungen zu treffen. Sie können Fähigkeiten in Tracking, Kennzahlen, Segmentierung und Analysewerkzeugen aufbauen. Viele Kurse nutzen Beispiele und Dashboards, um Ergebnisse sichtbar zu machen.

Kompetenzen, die Sie erwerben: Salesforce, Data Sharing, Authentications, Web Analytics, Single Sign-On (SSO), User Accounts, Data Access, Drive Engagement, Cloud Development, Customer experience improvement, Dashboard, Role-Based Access Control (RBAC), Registration, Content Management
Fortgeschritten · Kurs · 3–6 Monate

Automatic Data Processing, Inc. (ADP)
Kompetenzen, die Sie erwerben: Recruitment, Job Analysis, Consultative Approaches, Market Research, Recruitment Strategies, Talent Acquisition, Marketing Materials, Talent Sourcing, Compensation Management, Needs Assessment, Competitive Analysis, Branding, Advertising
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Statistical Inference, Probability Distribution, R Programming, Statistical Visualization, Statistics, Data Visualization, Statistical Analysis, Statistical Modeling, Statistical Hypothesis Testing, Data Analysis, Probability
Anfänger · angeleitetes Projekt · Weniger als 2 Stunden

Kompetenzen, die Sie erwerben: Data Storytelling, Data Analysis Expressions (DAX), Power BI, Statistical Reporting, Data Visualization Software, Dashboard, Pivot Tables And Charts, Microsoft Excel, Key Performance Indicators (KPIs), Data Manipulation, Business Intelligence, Cloud Services, Role-Based Access Control (RBAC), Data Integration, Security Controls, Data Cleansing, Software Installation
Mittel · Kurs · 3–6 Monate

Kompetenzen, die Sie erwerben: Machine Learning, Data Ethics, Responsible AI, Technical Communication, Predictive Analytics, Supervised Learning, Artificial Intelligence, Data Analysis, Decision Tree Learning, Regression Analysis, Statistical Analysis, Artificial Neural Networks
Anfänger · Kurs · 1–4 Wochen

University of Glasgow
Kompetenzen, die Sie erwerben: Data Literacy, Strategic Leadership, Data-Driven Decision-Making, Business Leadership, Organizational Leadership, Leadership, Data Analysis, Leadership Development, Leadership and Management, Agile Methodology, Project Implementation, Organizational Structure
Mittel · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Text Mining, Data Processing, Microsoft Azure, Cloud Storage, Database Development, Data Storage, Unstructured Data, Web Applications
Anfänger · angeleitetes Projekt · Weniger als 2 Stunden

Kompetenzen, die Sie erwerben: Target Audience, Advertising Campaigns, Advertising, Digital Advertising, Budget Management, Paid media, Social Media Campaigns, Content Creation, Social Media Marketing
Anfänger · angeleitetes Projekt · Weniger als 2 Stunden

Kompetenzen, die Sie erwerben: Gmail, Authorization (Computing), Google Workspace, Email Security, Data Governance, Cloud Security, Identity and Access Management, Document Management, Data Management, File Management, Enterprise Application Management, User Provisioning, Data Security, Security Assertion Markup Language (SAML), Single Sign-On (SSO), Email Marketing
Mittel · Kurs · 1–4 Wochen

Macquarie University
Kompetenzen, die Sie erwerben: Pivot Tables And Charts, Data Visualization, Statistical Inference, Data Visualization Software, Correlation Analysis, Microsoft Excel, Probability & Statistics, Regression Analysis, Statistical Hypothesis Testing, Data Analysis, Excel Formulas, Statistical Analysis, Sampling (Statistics), Forecasting, Variance Analysis
Mittel · Kurs · 1–3 Monate

University of Maryland, College Park
Kompetenzen, die Sie erwerben: Data Integration, Data Ethics, R Programming, Surveys, Informed Consent, Statistical Methods, Statistical Analysis, Sampling (Statistics), Regression Analysis, Statistical Modeling, Descriptive Statistics
Gemischt · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Outbound Calls, Operational Efficiency, Generative AI Agents, Workflow Management, Business Process Automation, Customer Service, Automation, Prompt Engineering, Systems Integration, Integration Testing
Anfänger · angeleitetes Projekt · Weniger als 2 Stunden