Les cours en marketing digital peuvent vous aider à comprendre comment concevoir des campagnes en ligne, utiliser différents canaux et suivre les résultats. Vous pouvez développer des compétences en stratégie de contenu, réseaux sociaux, référencement et analyse de la performance. Beaucoup de cours s'appuient sur des études de cas et des outils utilisés en marketing.

Compétences que vous acquerrez: User Accounts, Collaborative Software, Telecommuting, Computer Displays, Display Devices, Telecommunications
Débutant · Projet Guidé · Moins de 2 heures

Fundação Instituto de Administração
Compétences que vous acquerrez: Marketing Strategies, Market Research, Strategic Marketing, Marketing Management, Marketing Analytics, Market Intelligence, Data-Driven Decision-Making, Customer Insights, Consumer Behaviour, Target Market, A/B Testing, Digital Marketing, Statistical Hypothesis Testing
Débutant · Cours · 1 à 4 semaines

University of Colorado System
Compétences que vous acquerrez: Growth Mindedness, Emotional Intelligence, Resilience, Goal Setting, Self-Motivation, Personal Development, Smart Goals, Self-Awareness, Overcoming Obstacles, Productivity, Positivity, Lifelong Learning, Culture, Community Development, Cultural Diversity, Adaptability, Creativity, digital literacy, Intercultural Competence, Diversity Awareness
Débutant · Spécialisation · 3 à 6 mois

IE Business School
Compétences que vous acquerrez: Strategic Marketing, Marketing Planning, Marketing Strategy and Techniques, Marketing Effectiveness, Marketing, Customer Analysis, Business Strategy, Marketing Management, Integrated Marketing Communications, Target Market, Consumer Behaviour, Needs Assessment, Value Propositions, Market Dynamics, Market Analysis, Plan Execution, Customer Engagement
Débutant · Cours · 1 à 4 semaines

Skillshare
Compétences que vous acquerrez: Creative Design, Creativity, Computer Graphic Techniques, Graphics Software, Peer Review, Digital Design, Design Elements And Principles, Graphical Tools, Storytelling, Technical Drawing, Color Theory
Débutant · Spécialisation · 1 à 3 mois

Coursera
Compétences que vous acquerrez: Social Media, Social Media Strategy, Customer Engagement, Market Trend, Business Strategy, Customer Insights, Brand Management, Strategic Thinking, Strategic Decision-Making, Competitive Analysis, Trend Analysis, Data-Driven Decision-Making, Analytical Skills
Débutant · Cours · 1 à 4 semaines

Fundação Instituto de Administração
Compétences que vous acquerrez: Marketing Strategies, Digital Marketing, Performance marketing, Marketing Analytics, Key Performance Indicators (KPIs), Consumer Behaviour, E-Commerce, Target Market, Customer Insights, Market Analysis, Data Analysis, Unsupervised Learning
Débutant · Cours · 1 à 4 semaines

LearnQuest
Compétences que vous acquerrez: Blockchain, Cryptography, Data Storage, Data Storage Technologies, Network Architecture, FinTech, Information Technology Architecture, Distributed Computing, Security Controls, Other Programming Languages, Programming Principles, Emerging Technologies, Scalability, Data Integrity, Transaction Processing, Interoperability
Intermédiaire · Cours · 1 à 3 mois

University of Colorado Boulder
Compétences que vous acquerrez: Campaign Management, Strategic Communication, Advertising, Marketing Communications, Resource Allocation, Media Strategy, Brand Management, Earned Media, Communication Strategies, Owned Media, Public Relations, Shared Media, Key Performance Indicators (KPIs), Goal Setting, Target Audience, Research and Design, Research, Market Research
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Création de contenu, Analytique, Marketing de la performance, Automatisation du marketing, Personnalisation par l'IA, Agents IA génératifs, Mise en œuvre de l'IA, Automatisation, Éthique des données, Annonces Google, Médias payants, Publicité, Achat d'espaces publicitaires, Gestion de campagne, Publicité numérique
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Team Building, Constructive Feedback, Diversity Equity and Inclusion Initiatives, Adaptability, Diversity and Inclusion, Diversity Training, Workplace inclusivity, Calendar Management, Employee Retention, Team Motivation, Talent Management, Diversity Programs, Diversity Awareness, Drive Engagement, Team Leadership, Leadership, Virtual Teams, Team Performance Management, Leadership and Management, Communication
Débutant · Spécialisation · 3 à 6 mois

Macquarie University
Compétences que vous acquerrez: Mobile Security, Investigation, Mobile Development, Apple iOS, Criminal Investigation and Forensics, Android (Operating System), Application Security, Legal Proceedings, Cybersecurity, File Systems, Malware Protection, Computer Security, Secure Coding, Computer Security Incident Management, Cloud Security, Security Strategy, Analysis, Encryption, Debugging, Disaster Recovery
Débutant · Cours · 1 à 3 mois