What is innovation management? How do firms bring in new business models and get new products and services to the market? Go on a nine-week journey through innovation management concepts, theories of idea generation, selection, strategy formulation and implementation in this MOOC in Innovation Management. In it, you will also learn the tools for implementing innovation projects yourself.
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Innovation Management
Erasmus University RotterdamAbout this Course
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Try Coursera for BusinessSkills you will gain
- Social Network
- Management
- Innovation
- Innovation Management
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Syllabus - What you will learn from this course
Introduction
The Adoption of Innovations
The Fuzzy Front-End - Creativity
The Fuzzy Front-End - Idea Management
Reviews
- 5 stars74.46%
- 4 stars21.72%
- 3 stars3.10%
- 2 stars0.32%
- 1 star0.38%
TOP REVIEWS FROM INNOVATION MANAGEMENT
Um dos melhores cursos que já tive online. Boas explicações, bom exemplos, bons professores e bons temas. A sugerir e partilhar. Muito benéfico para quem quer entrar no mundo da inovação e da criação.
Excellent course and very well structured. Great for the beginers. But also great for someone who are involved in innovation management to reaffirm and strengthen their knowledge too.
This was a very enlightening course and enjoyable to follow as well. I had fun doing it and that made it very alluring which is great for learning! I hope to do a higher level one with RSM.
All the basics concepts about innovation management are well explained and different point of view are really useful in order to grasp different aspects of this topic
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