What is innovation management? How do firms bring in new business models and get new products and services to the market? Go on a nine-week journey through innovation management concepts, theories of idea generation, selection, strategy formulation and implementation in this MOOC in Innovation Management. In it, you will also learn the tools for implementing innovation projects yourself.
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Innovation Management
Erasmus University RotterdamAbout this Course
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Try Coursera for BusinessSkills you will gain
- Social Network
- Management
- Innovation
- Innovation Management
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Syllabus - What you will learn from this course
Introduction
The Adoption of Innovations
The Fuzzy Front-End - Creativity
The Fuzzy Front-End - Idea Management
Reviews
- 5 stars74.46%
- 4 stars21.72%
- 3 stars3.10%
- 2 stars0.32%
- 1 star0.38%
TOP REVIEWS FROM INNOVATION MANAGEMENT
It was a really well structured, right to the point and practical course which I really enjoyed. It also kinda wrap up my 2 yeras of works at an innovation center puls adding some new insight for me.
I may not be able to compare as this has been my very first MOOC experience, however, I found topic, material and interaction presented of professional quality that made following truly a
Very interesting and intuitive course, highly recommend to anyone starting at the topic or to refresh some concepts in Innovation Management, great insights and very good videos
This was a very enlightening course and enjoyable to follow as well. I had fun doing it and that made it very alluring which is great for learning! I hope to do a higher level one with RSM.
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