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Statistics Foundations

This course is part of multiple programs.

Taught in English

Some content may not be translated

Brandi Robinson

Instructor: Brandi Robinson

21,883 already enrolled

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Course

Gain insight into a topic and learn the fundamentals

4.8

(195 reviews)

|

97%

Beginner level

Recommended experience

21 hours (approximately)
Flexible schedule
Learn at your own pace

What you'll learn

  • The basic principles of descriptive and inferential statistics

  • Use statistical analyses to make data-driven decisions

  • How to formulate and test hypotheses and take action based on the outcome

Details to know

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Assessments

20 assignments

Course

Gain insight into a topic and learn the fundamentals

4.8

(195 reviews)

|

97%

Beginner level

Recommended experience

21 hours (approximately)
Flexible schedule
Learn at your own pace

See how employees at top companies are mastering in-demand skills

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There are 5 modules in this course

This week you’ll get an overview of the Statistics for Marketing course and you will learn the basics of Descriptive Statistics and when to use them. You will also be introduced to Bayesian statistics. You will also get an overview of your capstone project and at the end of the week you will complete part one.

What's included

20 videos6 readings4 assignments

This week you will be introduced to inferential statistics and how to define samples and populations for marketing. You’ll also be introduced to the concept of variables. At the end of the week you will complete part two of your capstone project.

What's included

14 videos4 readings5 assignments

In week three, you’ll dig into how to formulate and test appropriate hypotheses for your business goals. You’ll wrap up the week with part three of your capstone project.

What's included

16 videos5 readings4 assignments

This week you’ll be introduced to various model families and how to create them using Tableau. You’ll also learn how to interpret the results of these models. You’ll complete the fourth and final part of your capstone project.

What's included

20 videos5 readings6 assignments

This week you will combine and apply all the information you have learned throughout the course and finalize your capstone project. You’ll finish out the course by hearing from a marketing analyst about how they apply the principles you learned in this course in the real-world.

What's included

6 videos1 assignment1 discussion prompt

Instructor

Instructor ratings
4.9 (48 ratings)
Brandi Robinson
2 Courses22,062 learners

Offered by

Meta

Recommended if you're interested in Marketing

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4.8

195 reviews

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