Fundação Instituto de Administração

Strategic Management

This course is part of Innovation & Entrepreneurship Mindset Specialization

Taught in English

Edson Ito

Instructor: Edson Ito

Included with Coursera Plus

Course

Gain insight into a topic and learn the fundamentals

Intermediate level
Some related experience required
21 hours (approximately)
Flexible schedule
Learn at your own pace

Skills you'll gain

Details to know

Shareable certificate

Add to your LinkedIn profile

Assessments

5 quizzes

Course

Gain insight into a topic and learn the fundamentals

Intermediate level
Some related experience required
21 hours (approximately)
Flexible schedule
Learn at your own pace

See how employees at top companies are mastering in-demand skills

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Build your subject-matter expertise

This course is part of the Innovation & Entrepreneurship Mindset Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
  • Learn new concepts from industry experts
  • Gain a foundational understanding of a subject or tool
  • Develop job-relevant skills with hands-on projects
  • Earn a shareable career certificate
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Earn a career certificate

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There are 5 modules in this course

This week resumes the discussion on Strategy and External Analysis, started in the course “Introduction to Strategy”. On the first day we will deepen the discussion on Strategic Management, including the two models that we will delve into, the I/O model and the Resource Based Model. We'll talk about the techniques used for analysis, and a discussion of the dynamic nature of the external environment.

What's included

6 videos12 readings1 quiz

Week 2 will be dedicated to the forms of internal analysis, the one designed for the I/O model and the Resource Based Model. At this level of discussion, you will see the importance of using alternative forms of internal analysis.

What's included

4 videos9 readings1 quiz

Week 3 will be devoted to exploring the two models of strategy making, and when one model is better suited than the other.

What's included

4 videos4 readings1 quiz

Week 4 will be devoted to a discussion of the main reasons why strategies fail, and recommendations to avoid these mistakes. We will also discuss how a very important concept, VUCA (Vulnerability, Uncertainty, Complexity and Ambiguity) is, and how this concept requires professional ways to test and adapt strategies.

What's included

5 videos11 readings1 quiz

Week 5 will be dedicated to discussing the levels of strategy formulation and execution (Corporate Strategy, Business Unit Strategy and Functional Level Strategy). We will also discuss the challenges of strategy execution.

What's included

5 videos9 readings1 quiz

Instructor

Edson Ito
Fundação Instituto de Administração
4 Courses15,613 learners

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