相較於製造業強調「貨品」與「製造流程」的管理，服務業則強調「人」與「服務流程」的管理。在數位時代，科技是企業拉近與顧客距離的關鍵策略性工具，但如何以人為本，則是企業在新時代的挑戰。
服務模式的體驗、設計與創新：從痛點到賣點 (Experience, Design, and Innovation of Service Models: from Pain Points to Selling Points)
服務模式的體驗、設計與創新：從痛點到賣點 (Experience, Design, and Innovation of Service Models: from Pain Points to Selling Points)
Instructors: 孔令傑 (Ling-Chieh Kung)
Access provided by Abu Dhabi National Oil Company
8,730 already enrolled
Gain insight into a topic and learn the fundamentals.
151 reviews
Beginner level
No prior experience required
1 week to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
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6 assignments
Taught in Chinese (Traditional)
See how employees at top companies are mastering in-demand skills
There are 6 modules in this course
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Showing 3 of 151
YC
Reviewed on Jul 3, 2021
This course is very helpful for beginner to learn how to start a business.
TD
Reviewed on Feb 10, 2020
非常棒的课程！讲师们的思路非常清晰！l理论和案例结合的非常好，很充实也很有趣！老师们推荐的延伸阅读书籍也非常好，帮助在这个点开拓视野。赞!
MC
Reviewed on Jul 8, 2021
很實用的課程，可以學習到消費者使用服務的體驗流程，服務的設計與策略，收益管理與定價策略，還是平台的策略。
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