En este proyecto estaremos trabajando campañas y publicidad en Instagram. Instagram es una plataforma social que nos permite interactuar con millones de personas a través de ella. Hoy día, se ha movido a convertirse en una plataforma de ventas con su división de E-Commerce. La plataforma cuenta con más de dos billones de usuarios activos y es una de las plataformas sociales más populares hoy día. Por esta razón, Instagram se ha convertido en una plataforma de oportunidad para pequeños negocios, artistas y personas que desean crecer su presencia en las redes sociales. Una de las mejores maneras de conseguir seguidores y posibles clientes es haciendo publicidad en Instagram. Instagram es una plataforma de META, y META tiene un sistema excelente a la hora de crear y optimizar tus anuncios y publicidades. En este proyecto guiado hablaremos sobre esto y aprenderemos a hacerlo paso a paso. Prepárate para llevar tu experiencia como gerente de redes sociales al próximo nivel.
Cómo hacer publicidad en instagram
Instructor: Monica I. Heredia Rodriguez
3,313 already enrolled
Included with 
(26 reviews)
Recommended experience
What you'll learn
Learn how to advertise on Instagram
Learn how to use the Ads Manager to create campaigns and social media ads.
Details to know
Add to your LinkedIn profile
Only available on desktop
See how employees at top companies are mastering in-demand skills
Learn, practice, and apply job-ready skills in less than 2 hours
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- Gain hands-on experience solving real-world job tasks
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About this Guided Project
Learn step-by-step
In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:
Descubre qué es el administrador de anuncios y cómo puedes usarlo
Crea tu primera campaña de anuncios para Instagram
Desarrolla tu primer conjunto de anuncios para Instagram usando el Administrador de cuentas
Trabaja tu primer anuncio para Instagram usando el Administrador de Cuentas
Desarrolla un anuncio de colección creativo, innovador y llamativo para Instagram
Recommended experience
Es necesario que el aprendiz cuente con una cuenta de Instagram ya entrelazada a una página de Facebook.
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How you'll learn
Skill-based, hands-on learning
Practice new skills by completing job-related tasks.
Expert guidance
Follow along with pre-recorded videos from experts using a unique side-by-side interface.
No downloads or installation required
Access the tools and resources you need in a pre-configured cloud workspace.
Available only on desktop
This Guided Project is designed for laptops or desktop computers with a reliable Internet connection, not mobile devices.
Why people choose Coursera for their career
Learner reviews
26 reviews
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Reviewed on Aug 12, 2024
Todas las lecciones fueron claras y entendibles. El audio estuvo excellente
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Frequently asked questions
Because your workspace contains a cloud desktop that is sized for a laptop or desktop computer, Guided Projects are not available on your mobile device.
Guided Project instructors are subject matter experts who have experience in the skill, tool or domain of their project and are passionate about sharing their knowledge to impact millions of learners around the world.
You can download and keep any of your created files from the Guided Project. To do so, you can use the “File Browser” feature while you are accessing your cloud desktop.