By the end of this project, learners will have a better understanding of ways they can enhance their Facebook Marketing strategies, which will ultimately improve users' Facebook Insights.
Measure a Marketing Strategy using Facebook Insights
Measure a Marketing Strategy using Facebook Insights
Instructor: Kristin Walker
4,090 already enrolled
Included with 
Learn, practice, and apply job-ready skills with expert guidance
4.7
(45 reviews)
Beginner level
Recommended experience
2 hours
Learn at your own pace
Hands-on learning
What you'll learn
Understand tactics to improve a Facebook Marketing Strategy.
Understand how to use Facebook Insights and where to find them.
Understand how to read Facebook Insights, and shift marketing efforts accordingly.
Details to know
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Taught in English
No downloads or installation required
Only available on desktop
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Learn, practice, and apply job-ready skills in less than 2 hours
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About this Guided Project
Learn step-by-step
In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:
Understand the benefits of incorporating Facebook into your overall corporate communications plan and set up your Facebook Business Page.
Understand how to Access Facebook Insights and develop an understanding of how Facebook Insights can work to your advantage.
Differentiate Facebook Page Insights from Audience Insights.
Develop Facebook marketing strategies that strategically influence Page Insights.
Understand how to read the data from Insights.
Recommended experience
None.
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Instructor
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How you'll learn
Skill-based, hands-on learning
Practice new skills by completing job-related tasks.
Expert guidance
Follow along with pre-recorded videos from experts using a unique side-by-side interface.
No downloads or installation required
Access the tools and resources you need in a pre-configured cloud workspace.
Available only on desktop
This Guided Project is designed for laptops or desktop computers with a reliable Internet connection, not mobile devices.
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Learner reviews
4.7
45 reviews
- 5 stars
77.77%
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- 3 stars
6.66%
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E
5
Reviewed on May 15, 2023
Great quality and easy to understand and to get the hang of rather fast! Thanks Coursea.
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Frequently asked questions
Because your workspace contains a cloud desktop that is sized for a laptop or desktop computer, Guided Projects are not available on your mobile device.
Guided Project instructors are subject matter experts who have experience in the skill, tool or domain of their project and are passionate about sharing their knowledge to impact millions of learners around the world.
You can download and keep any of your created files from the Guided Project. To do so, you can use the “File Browser” feature while you are accessing your cloud desktop.