Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.

Starweaver
Skills you'll gain: Revenue Management, Customer experience strategy (CX), Service Design, Design Thinking, Change Management, Capital Expenditure, Financial Statement Analysis, Social Media Marketing, Cost Control, Hospitality Management, Social Media, Innovation, Financial Forecasting, Finance, Operations Management, Prototyping, Strategic Planning, Capital Budgeting, Search Engine Optimization, Key Performance Indicators (KPIs)
Intermediate · Specialization · 3 - 6 Months

IESE Business School
Skills you'll gain: Business Analytics, Business Analysis, Financial Analysis, Strategic Decision-Making, Business Strategy, Organizational Leadership, Analytical Skills, Data-Driven Decision-Making, Complex Problem Solving, Analysis, Market Share, Case Studies, Financial Statements, Marketing, Consumer Behaviour, Decision Making, Team Leadership, Balance Sheet, Working Capital, Branding
Mixed · Course · 1 - 3 Months

Skills you'll gain: Customer experience improvement, Workflow Management, Process Design, Customer Service, Customer Support, Customer Engagement, Generative AI, Customer Communications Management, Emotional Intelligence, Customer Success Management, OpenAI, Salesforce, Customer Data Management, Customer Relationship Management, Artificial Intelligence, Customer Analysis, No-Code Development, De-escalation Techniques, Surveys, Communication
Intermediate · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Sampling (Statistics), Sample Size Determination, Surveys, Survey Creation, Data Collection, Statistical Analysis, Interviewing Skills, Research Design, STATA (Software), R (Software), Data Integration, Data Validation, Data Ethics, Data Analysis, Stata, Data Quality, Statistical Modeling, Qualitative Research, Data Cleansing, R Programming
Beginner · Specialization · 3 - 6 Months

Illinois Tech
Skills you'll gain: Process Improvement, Process Management, Global Marketing, Business Process, Financial Statement Analysis, Process Analysis, Financial Statements, Brand Management, Leadership and Management, Financial Analysis, Marketing, People Management, Team Leadership, Strategic Marketing, Organizational Change, Leadership, Inventory Accounting, Business Strategy, Financial Management, Data Analysis
Build toward a degree
Intermediate · Specialization · 3 - 6 Months

Microsoft
Skills you'll gain: Competitive Analysis, Market Research, User Story, User Interface (UI), Product Roadmaps, Competitive Intelligence, AI Product Strategy, Usability, Persona Development, Product Development, Market Analysis, Product Management, Product Lifecycle Management, Customer Analysis, Market Intelligence, Design Thinking, User Interface (UI) Design, Quality Assurance and Control, Product Strategy, Data Analysis
Beginner · Professional Certificate · 3 - 6 Months

University of Michigan
Skills you'll gain: JSON, Data Processing, Web Scraping, Restful API, Data Manipulation, Application Programming Interface (API), Python Programming, Data Transformation, Data Structures, Data Collection
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: User Interface (UI) Design, Web Applications, User Interface (UI), UI/UX Strategy, User Experience Design, Cascading Style Sheets (CSS)
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Unity Engine, Computer Graphics, Computer Graphic Techniques, Visualization (Computer Graphics), Augmented and Virtual Reality (AR/VR), Animations, Video Game Development, Performance Tuning, Image Quality, Debugging
Mixed · Course · 1 - 3 Months

The University of Sydney
Skills you'll gain: Design Thinking, Innovation, Business Modeling, Product Design, Product Development, Business Strategy, Strategic Communication, Market Research, Corporate Strategy, Case Studies, User Feedback, Product Testing, Customer Insights
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Sales Territory Management, Sales Pipelines, Cold Calling, Regional Sales, Customer Relationship Management, Sales Presentation, Lead Generation, Sales Presentations, Sales Strategy, B2B Sales, Inside Sales, Consultative Selling, Sales Prospecting, Microsoft Copilot, Customer Relationship Management (CRM) Software, Email Automation, Generative AI, ChatGPT, AI Personalization, Customer Engagement
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Blockchain, Threat Modeling, Application Deployment, Scripting, Cryptography, Cryptographic Protocols, Application Security, Scalability, Software Development, Payment Systems, FinTech, Secure Coding, Software Development Tools, Distributed Computing, Computer Programming, Transaction Processing, Emerging Technologies, Business Analysis, Market Dynamics, Finance
Intermediate · Specialization · 1 - 3 Months