YouTube marketing courses can help you learn video content creation, audience engagement strategies, SEO for video, and analytics interpretation. You can build skills in crafting compelling thumbnails, optimizing titles and descriptions, and leveraging social media for promotion. Many courses introduce tools like Google Analytics, TubeBuddy, and Canva, which assist in measuring performance, enhancing video quality, and designing eye-catching visuals.

Skills you'll gain: Video Production, Photo/Video Production and Technology, Content Strategy, Content Creation, Storytelling, Video Editing, Drive Engagement
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Marketing, Social Media Strategy, Social Media Management, Social Media Campaigns, Content Creation, Digital Marketing, Digital Advertising, Customer Engagement, Brand Awareness, Marketing Analytics, Target Audience
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Video Production, Video Editing, Storyboarding, Videography, Post-Production, Media Production, Photo Editing, Content Creation, Editing, Writing, Scripting, Social Media Content, Social Media
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Campaigns, AI Personalization, Social Media Marketing, Generative AI, Trend Analysis, Social Media, Canva (Software), Instagram, Digital Media Strategy, Social Media Strategy, Content Creation, Drive Engagement, ChatGPT, Automation, Creativity, Customer Engagement, Artificial Intelligence, Analytics
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, Search Engine Optimization, Keyword Research, Performance Analysis, Marketing Analytics, Web Analytics and SEO, Content Strategy, Analytics, Marketing Channel, Key Performance Indicators (KPIs), Social Media Strategy, Data-Driven Decision-Making, Revenue Management, Social Media Management, Brand Marketing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Benchmarking, Search Engine Optimization, Content Performance Analysis, Keyword Research, Marketing Analytics, Key Performance Indicators (KPIs), Performance Analysis, Web Analytics and SEO, Performance Measurement, Content Strategy, Performance Improvement, Driving engagement, Trend Analysis, Customer Insights
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Video Production, Web Analytics and SEO, Media Production, Driving engagement, Content Strategy, Video Editing, Content Performance Analysis, Content Creation, Web Content, Live Streaming, Storytelling, Scripting
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Animations, Marketing Materials, Video Production, Storytelling, Marketing Design, Timelines, Presentations, Social Media Content, Marketing, Multimedia, Drive Engagement, Graphic Design
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Storyboarding, Video Production, Storytelling, Scripting, Content Creation, Writing and Editing, AI Personalization
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Content Development and Management, Content Strategy, Content Performance Analysis, Target Audience, Production Planning, Scheduling, Project Planning, Content Marketing, Media Planning, Content Management, Production Schedule, Driving engagement, Organizational Skills, Workflow Management, AI Product Strategy, Information Architecture, Marketing Channel
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Visualization, Business Analytics, Dashboard, Data Analysis, Data Storytelling, Google Analytics, Marketing Analytics, Data-Driven Decision-Making, Business Metrics, Data Integration, Google Ads
Intermediate · Guided Project · Less Than 2 Hours

University of Pennsylvania
Skills you'll gain: Social Network Analysis, Social Media Marketing, Social Media, Consumer Behaviour, Content Creation, Influencing, Advertising, Marketing, Marketing Psychology, Brand Strategy, Storytelling, Communication
Mixed · Course · 1 - 4 Weeks