• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Customer Analytics

Customer Analytics Courses

Customer analytics courses can help you learn data collection techniques, customer segmentation, predictive modeling, and performance measurement. You can build skills in interpreting customer behavior, optimizing marketing strategies, and enhancing customer experience through data-driven insights. Many courses introduce tools like Google Analytics, Tableau, and SQL, that support analyzing data and visualizing trends to inform business decisions.

Popular Customer Analytics Courses and Certifications


  • F

    Fundação Instituto de Administração

    Valuation & Strategic Finance

    Skills you'll gain: Cash Flows, Cash Management, Business Valuation, Cash Flow Forecasting, Competitive Analysis, Financial Management, Financial Analysis, Financial Statement Analysis, Finance, Financial Modeling, Financial Market, Investment Management, Capital Budgeting, Financial Statements, Performance Analysis, Market Analysis, Business Strategy, Financial Forecasting, Cost Estimation, Business Economics

    Intermediate · Course · 1 - 3 Months

  • G

    Google Cloud

    From Data to Insights with Google Cloud 日本語版

    Skills you'll gain: Looker (Software), Google Cloud Platform, Big Data, SQL, Applied Machine Learning, Data Visualization, Dashboard, Machine Learning, Dashboard Creation, Data Transformation, Data Integrity, Data Validation, Data Access, Data Cleansing, Data Quality, Data Wrangling, Data Infrastructure, Data Analysis, Data Preprocessing, Machine Learning Algorithms

    ★ 4.5 (13) · Beginner · Specialization · 3 - 6 Months

  • U

    UBITS

    Maneja objeciones y clientes difíciles en retail

    Skills you'll gain: Overcoming Objections, Active Listening, Customer experience improvement, Customer Complaint Resolution, Customer Retention, Customer Service, Retail Sales, Verbal Communication Skills, Service Recovery

    ★ 4.9 (10) · Intermediate · Course · 1 - 4 Weeks

  • I

    Illinois Tech

    Innovation and International Strategy

    Skills you'll gain: Product Lifecycle Management, Product Strategy, Innovation, Global Marketing, Business Strategy, Market Analysis, Market Opportunities, Competitive Analysis, Technology Strategies, Growth Strategies, Strategic Thinking, Market Dynamics, Target Market, Franchising

    ★ 4.9 (49) · Intermediate · Course · 1 - 3 Months

  • F

    Fundação Instituto de Administração

    Tópicos em Gestão Intercultural

    Skills you'll gain: Virtual Teams, Negotiation, Global Marketing, Diversity Marketing, Intercultural Competence, Cultural Responsiveness, International Relations, Cultural Diversity, Conflict Management, Culture, Consumer Behaviour, Cultural Sensitivity, Communication Strategies, Marketing Management, Relationship Building, Team Management, Marketing, Diplomacy, World History, International Finance

    ★ 4.6 (20) · Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Azure Data Factory : Implement SCD Type 1

    Skills you'll gain: Data Pipelines, Microsoft SQL Servers, Microsoft Azure, Database Development, Data Warehousing, SQL, Data Integration, Data Maintenance, Extract, Transform, Load

    ★ 4.2 (14) · Intermediate · Guided Project · Less Than 2 Hours

  • H

    Howard University

    Capstone: Data Science Problem in Linear Algebra Framework

    Skills you'll gain: Data Wrangling, Regression Analysis, Data Manipulation, Dimensionality Reduction, Data Science, Python Programming, Data Preprocessing, Predictive Modeling, Statistical Modeling, Linear Algebra, Predictive Analytics, Model Training, Unsupervised Learning, Model Evaluation

    ★ 4.4 (8) · Mixed · Course · 1 - 4 Weeks

  • B

    Board Infinity

    AI & Automation for Supply Chain Resilience

    Skills you'll gain: Transportation, Supply Chain, and Logistics, Inventory and Warehousing, Supplier Risk Management, Supply Chain Systems, Supply Chain Management, Supply Chain, Business Continuity, Supply Chain Planning, Contingency Planning, Business Continuity Planning, Crisis Management, Responsible AI, Forecasting, Predictive Analytics, Logistics, Data Ethics, Automation, Logistics Management, Risk Mitigation, Artificial Intelligence and Machine Learning (AI/ML)

    Beginner · Course · 1 - 4 Weeks

  • M

    Microsoft

    Modern Data Architecture Fundamentals with Microsoft Fabric

    Skills you'll gain: Data Architecture, Data Lakes, Enterprise Architecture, Data Warehousing, Data Integration, Virtualization, Cloud Storage, Metadata Management, Data Storage, Data Transformation, Scalability

    Intermediate · Course · 1 - 3 Months

  • E

    Edureka

    Generative Engine Optimization (GEO) Business Applications

    Skills you'll gain: Generative Engine Optimization (GEO), Content Optimization, Content Marketing, Digital Media Strategy, Data-Driven Marketing, Marketing Analytics, Automation

    Advanced · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Introduction to Social Computing

    Skills you'll gain: Responsible AI, Social Media Analytics, Social Network Analysis, Data Ethics, Driving engagement, Social Impact, Behavioral Economics, Network Analysis, Game Design, Digital Analysis, AI literacy, Social Sciences, Systems Thinking, Research, Psychology

    Intermediate · Course · 1 - 3 Months

  • E

    EDUCBA

    Digital Marketing Dynamics: Strategy & Case Studies

    Skills you'll gain: Campaign Management, Digital Marketing Campaigns, Social Media, Digital Marketing, Performance marketing, Digital Media Strategy, Campaign Planning, Social Media Marketing, Digital Marketing Tools, Case Studies, Target Market, Marketing Strategies, Social Media Campaigns, Marketing, Strategic Marketing, Consumer Behaviour, Marketing Planning, Digital Analysis, Competitive Analysis, Business

    ★ 4.8 (72) · Beginner · Specialization · 1 - 3 Months

1…309310311…489

In summary, here are 10 of our most popular customer analytics courses

  • Valuation & Strategic Finance: Fundação Instituto de Administração
  • From Data to Insights with Google Cloud 日本語版: Google Cloud
  • Maneja objeciones y clientes difíciles en retail: UBITS
  • Innovation and International Strategy: Illinois Tech
  • Tópicos em Gestão Intercultural: Fundação Instituto de Administração
  • Azure Data Factory : Implement SCD Type 1: Coursera
  • Capstone: Data Science Problem in Linear Algebra Framework: Howard University
  • AI & Automation for Supply Chain Resilience: Board Infinity
  • Modern Data Architecture Fundamentals with Microsoft Fabric: Microsoft
  • Generative Engine Optimization (GEO) Business Applications: Edureka

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok