Customer segmentation courses can help you learn demographic analysis, psychographic profiling, and behavioral segmentation strategies. You can build skills in data interpretation, targeted marketing, and customer journey mapping. Many courses introduce tools like Google Analytics and customer relationship management (CRM) software, that support analyzing customer data and implementing effective segmentation strategies.

Universidad de los Andes
Skills you'll gain: Data Integration, Data Quality, Exploratory Data Analysis, Data Transformation, Data Cleansing, Data Manipulation, Jupyter, Data Visualization, Data Analysis, Data Science, Pandas (Python Package), Predictive Modeling, Python Programming
Beginner · Course · 1 - 4 Weeks

Universidad Nacional Autónoma de México
Skills you'll gain: Strategic Marketing, Marketing, Marketing Planning, Market Research, Target Market, Marketing Strategies, Go To Market Strategy, Business Analytics, Product Promotion, Market Analysis, Product Development, Consumer Behaviour, Entrepreneurship, New Business Development, Budgeting
Mixed · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Data Lakes, Data Governance, Data Architecture, Data Management, Cloud Storage, Database Management, Data Warehousing, Data Access, Metadata Management, NoSQL, Star Schema, Data Quality, Big Data, Query Languages, Data Integration, Application Programming Interface (API), Performance Tuning
Beginner · Course · 1 - 4 Weeks
University of Rochester
Skills you'll gain: Supply And Demand, Market Dynamics, Economics, Consumer Behaviour, Resource Allocation, Cost Benefit Analysis, Market Analysis, Policy Analysis, Decision Making, Budgeting
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Instagram, Social Media Management, Social Media, Advertising, Social Media Marketing, Social Media Campaigns, Social Media Content, Digital Advertising, Marketing Materials, E-Commerce, Customer Engagement
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Databricks, CI/CD, Apache Spark, Microsoft Azure, Data Governance, Data Lakes, Data Integration, Real Time Data, PySpark, Development Environment, Data Management, Data Pipelines, Data Architecture, Automation, Data Storage, Jupyter, File Systems, Data Quality, User Provisioning, Performance Tuning
Intermediate · Specialization · 1 - 3 Months

Peking University
Skills you'll gain: Telephone Skills, Business Communication, Market Research, Business Correspondence, Travel Arrangements, Events and Conferences, Cultural Sensitivity, Negotiation, Language Competency, Customer Relationship Building, Presentations, Vocabulary
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Feature Engineering, Dimensionality Reduction, Data Integration, Exploratory Data Analysis, Data Visualization, Matlab, Data Processing, Descriptive Statistics, Data Cleansing, Data Manipulation, Histogram, Data Transformation, Text Mining, Predictive Modeling, Unstructured Data, Image Analysis, Natural Language Processing
Intermediate · Course · 1 - 3 Months

Tecnológico de Monterrey
Skills you'll gain: Web Analytics, Search Engine Marketing, Marketing Analytics, Market Research, Digital Marketing, Search Engine Optimization, Analytical Skills, Online Advertising, Email Marketing, Marketing Effectiveness, Analytics, Content Performance Analysis, Market Intelligence, Customer Insights, Consumer Behaviour, Digital Advertising, Pay Per Click Advertising, Customer Relationship Management, Browser Compatibility, Advertising Campaigns
Beginner · Course · 1 - 4 Weeks

Starweaver
Skills you'll gain: Data Storytelling, Active Listening, Non-Verbal Communication, Business Writing, Sales Presentation, Concision, Sales Strategy, Writing, Cultural Sensitivity, Persuasive Communication, Interpersonal Communications, Customer Relationship Management (CRM) Software, Storytelling, Emotional Intelligence, Sales, Business Communication, Communication Strategies, Technical Communication, Communication, Marketing Communications
Intermediate · Specialization · 1 - 3 Months

Skills you'll gain: Process Mapping, Lean Six Sigma, Process Analysis, Process Improvement, Quality Improvement, Risk Management, Continuous Improvement Process, Business Requirements, Business Risk Management, Customer Analysis, Business Process, Key Performance Indicators (KPIs), Performance Measurement, Project Documentation, Project Planning, Project Scoping, Project Management
Beginner · Course · 1 - 4 Weeks
Liberty Mutual Insurance
Skills you'll gain: Closing (Sales), Overcoming Objections, Sales Prospecting, Prospecting and Qualification, Insurance Sales, Customer Relationship Building, Customer Retention, Sales Presentation, Consultative Selling, Lead Generation, Sales, Relationship Management, Upselling, Needs Assessment, New Business Development
Beginner · Course · 1 - 4 Weeks