Develop a broad understanding of how winning companies operate internally to create successful businesses and high-performing organizations. This comprehensive course provides the knowledge to make informed career choices for students deciding on the next degree, emerging leaders exploring cross-functional opportunities, or entrepreneurs starting a new business.
In the first module, 'Understanding Business, Company, and Structures,' you will learn fundamental concepts such as types of business, company structures, and the value chain. You will develop a practical understanding of how companies are structured and how different functions operate seamlessly to create customer value.
The second module, 'Vision, Mission, Strategy, Innovation, and Product Development,' helps you appreciate the critical strategic elements that drive sustainable competitive advantage. You will understand the importance of a long-term vision, a strong sense of purpose, corporate values and strategies, and innovation and new product development processes.
The third module, 'Manufacturing and Finance', will equip you with knowledge of core day-to-day internal operations across manufacturing processes and quality management. You will learn about the fundamentals of accounting, financial statements, and financial management, which are crucial for informed business decisions.
Finally, in the fourth module, 'Leadership, Human Resources, and ESG,' you will explore different leadership skills and styles, HR functions such as recruitment, training, performance management, and ESG (Environment, Social, Governance) factors in modern businesses.
By the end of this course, you will develop the skills to navigate organizations' internal complexities better and apply them in real-world scenarios.
This course complements 'BUS102 Introduction to Business Management—Winning Externally', which provides the knowledge and skills for superior performance in the external marketplace and developing profitable customer relationships.
In this module, 'Understanding Business, Company, and Structures,' you will learn fundamental concepts such as types of business, company structures, and the value chain. You will develop a practical understanding of how companies are structured and how different functions operate seamlessly to create customer value.
Introduction to Lesson: Overview of a Business•1 minute
What is a Business and Types of Business?•6 minutes
What are the Environmental Factors of Business?•24 minutes
What is the Value Chain of a Business?•7 minutes
What is Business Management & Business Skills?•10 minutes
Introduction to Lesson: Company and Structures•1 minute
What is a Company and Characteristics of a Company?•8 minutes
How is a Company Organized?•10 minutes
What are Examples of Companies?•8 minutes
How are Companies Classified?•12 minutes
How are New Companies Started?•10 minutes
What is a Business Conglomerate?•3 minutes
4 readings•Total 24 minutes
Course Syllabus & Overview•2 minutes
Message from Instructor•2 minutes
PDFs of Lesson: Overview of a Business•10 minutes
PDFs of Lesson: Company and Structures•10 minutes
3 assignments•Total 120 minutes
Quiz: Overview of a Business•30 minutes
Quiz: Company and Structure•30 minutes
Quiz: Understanding Business, Company and Structures•60 minutes
1 discussion prompt•Total 5 minutes
Meet and Greet•5 minutes
Vision, Mission, Strategy, Innovation and Product Development
Module 2•6 hours to complete
Module details
In this module, 'Vision, Mission, Strategy, Innovation, and Product Development,' you will learn to appreciate the critical strategic elements that drive sustainable competitive advantage. You will understand the importance of a long-term vision, a strong sense of purpose, corporate values and strategies, and innovation and new product development processes.
What's included
15 videos3 readings4 assignments
Show info about module content
15 videos•Total 170 minutes
Introduction to lesson: Vision, Mission & Goals•1 minute
What is the Purpose of a Company?•11 minutes
What are Company Values?•28 minutes
What are Company Goals?•17 minutes
Introduction to lesson: Strategy & Culture•1 minute
What is a Company Strategy?•12 minutes
How to Implement and Measure a Strategic Plan?•26 minutes
What is Company Culture?•4 minutes
How to Create Or Transform a Company Culture?•10 minutes
Introduction to Lesson: Innovation and Product Development•1 minute
What is Innovation & What Drives Innovation?•7 minutes
What are Some Innovative Problem-Solution Fits?•20 minutes
What are the Types of Innovation?•10 minutes
What are the Innovation Process and Innovation Cycle?•8 minutes
How to Develop Innovative New Products?•12 minutes
3 readings•Total 30 minutes
PDFs of Lesson: Vision, Mision & Goals•10 minutes
PDFs of Lesson: Strategy & Culture•10 minutes
PDFs of Lesson: Innovation & Product Development•10 minutes
4 assignments•Total 150 minutes
Quiz: Vision, Mission, & Goals•30 minutes
Quiz: Strategy & Culture•30 minutes
Quiz: Innovation & Product development•30 minutes
Quiz: Vision, Mission, Strategy, Culture and Product Development•60 minutes
Manufacturing and Finance
Module 3•4 hours to complete
Module details
In this module, 'Manufacturing and Finance', you will gain knowledge of core day-to-day internal operations across manufacturing processes and quality management. You will also learn about the fundamentals of accounting, financial statements, and financial management, which are crucial for informed business decisions.
What's included
14 videos2 readings3 assignments
Show info about module content
14 videos•Total 123 minutes
Introduction to lesson: Manufacturing and Quality•1 minute
What is Mass Manufacturing?•18 minutes
What is the Procurement Process in a Company?•9 minutes
What is the Assembly Line in a Factory?•7 minutes
What is the Production Process in a Factory?•5 minutes
What are the Logistics of a Company?•16 minutes
How Do Companies Ensure Quality of Their Products?•11 minutes
Introduction to lesson: Finance & Accounting•1 minute
What is the Accounting Process in a Company?•11 minutes
What are Company Financial Statements?•22 minutes
What is Financial Management?•6 minutes
How Do Companies Raise and Utilize Capital?•5 minutes
What is Financial Controlling ?•6 minutes
What are Financial Skills?•4 minutes
2 readings•Total 20 minutes
PDFs of Lesson: Manufacturing & Quality•10 minutes
PDFs of Lesson: Finance & Accounting•10 minutes
3 assignments•Total 120 minutes
Quiz: Manufacturing & Quality•30 minutes
Quiz: Finance & Accounting•30 minutes
Quiz: Manufacturing & Finance•60 minutes
Leadership, Human Resources and ESG
Module 4•5 hours to complete
Module details
In this module, 'Leadership, Human Resources, and ESG,' you will explore different leadership skills and styles, HR functions such as recruitment, training, performance management, and ESG (Environment, Social, Governance) factors in modern businesses.
What's included
11 videos4 readings3 assignments
Show info about module content
11 videos•Total 98 minutes
Introduction to Lesson: Leadership & Human Resource•1 minute
What is Leadership?•20 minutes
What are the Skills of a Leader?•8 minutes
What is Human Resource Management in a company?•11 minutes
How to manage Employee Performance & Satisfaction?•10 minutes
Introduction to Lesson: Environment, Society, and Governance•2 minutes
What is ESG?•12 minutes
What are the key factors of ESG?•8 minutes
What is ESG Investing?•17 minutes
Capstone Assignment Explained•2 minutes
Course Closure•7 minutes
4 readings•Total 102 minutes
PDFs of Lesson: Leadership, Human Resource & ESG•10 minutes
PDFs of Lesson: Environment, Society & Governance•30 minutes
Capstone Assignment (Ungraded)•60 minutes
Tell us what you think!•2 minutes
3 assignments•Total 120 minutes
Quiz: Leadership & Human Resource•30 minutes
Quiz: Environment, Society, and Governance•30 minutes
Quiz: Leadership, Human Resources and ESG•60 minutes
Instructor
Instructor ratings
Instructor ratings
We asked all learners to give feedback on our instructors based on the quality of their teaching style.
Established in 1958, the Indian Institute of Technology Bombay has become an authority in higher education, climbing the ranks to become India’s #1 university.
The institute is recognized worldwide as a leader in the field of engineering education and research. Reputed for the outstanding calibre of students graduating from its undergraduate and postgraduate programs, the institute attracts the best students from the country for its bachelor’s, master’s and doctoral programs. Research and academic programs at IIT Bombay are driven by an outstanding faculty, many of whom are reputed for their research contributions internationally.
IIT Bombay also builds links with peer universities and institutes, both at the national and the international levels, to enhance research and enrich its educational programs. The alumni have distinguished themselves through their achievements in and contributions to industry, academics, research, business, government and social domains.
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A
AF
5·
Reviewed on Feb 3, 2026
A clear and well-structured course that explains business management concepts in a simple, practical way. Great for beginners and very easy to follow. Would definitely recommend.
S
SS
5·
Reviewed on May 23, 2026
It was a course which took care of not only the theory aspects of learning but also the practical aspects. The course design and the teaching methods were great!!
K
KG
5·
Reviewed on Sep 30, 2025
Absolutely enjoyed this course! I have done some college courses but I felt like this was a much better learning style and goes pretty in depth without getting too overwhelmed. Highly recommend!
What is the focus of this business management course?
This business management course focuses on internal organizational effectiveness, covering topics like strategy, finance, leadership, and ESG integration.
Do I need prior business experience to take this course?
No prior experience is required for this online business management course. Basic business knowledge is helpful, but a passion for learning is key.
How will this course help me in my career?
This business management class online equips you with practical skills in strategy, finance, and leadership, essential for advancing in business roles.
What kind of assessments are included in this course?
The course includes quizzes and assignments to assess your understanding of topics like business management strategy, financial analysis, and leadership.
What will I learn in the first module, Understanding Business, Company, and Structures?
In the first module, you'll explore foundational concepts of business management such as types of business organizations, business ethics, and the lifecycle of a company.
What topics are covered in the second module, Vision, Mission, Strategy, Innovation, and Product Development?
The second module focuses on business strategy, innovation, and product development. You'll learn how to create, launch, and manage new products successfully.
What does the third module, Manufacturing and Finance, include?
The third module provides insights into manufacturing processes and financial management. You'll learn about quality management, budgeting, and financial analysis.
What will I gain from the fourth module, Leadership, Human Resources, and ESG?
In the fourth module, you'll explore different leadership styles, HR management practices, and the importance of ESG (Environmental, Social, and Governance) in business.
How is this business management course different from other online business courses?
This business management course stands out by focusing on internal organizational effectiveness, combining practical insights with real-world applications in strategy, finance, and ESG practices.
When will I have access to the lectures and assignments?
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
What will I get if I purchase the Certificate?
When you purchase a Certificate you get access to all course materials, including graded assignments. Upon completing the course, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Is financial aid available?
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.