Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.

Arizona State University
Skills you'll gain: Product Planning, English Language, Marketing Budgets, Business Planning, Business Writing, Marketing Planning, Project Documentation, Financial Analysis, Budgeting, Business Communication, Presentations, Business Reporting
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Email Automation, Lead Generation, Marketing Automation, Social Media, Social Media Marketing, Copywriting, Web Analytics, Automation
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Instagram, Social Media Content, Drive Engagement, Social Media, Social Media Marketing, Social Media Strategy, Content Development and Management, Brand Marketing, Customer Engagement, Target Audience, Influencing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Google Analytics, Web Analytics, Benchmarking, Content Performance Analysis, Customer Engagement, Customer Analysis, Performance Analysis, Management Reporting, Customer Retention, User Research, Real Time Data, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Apache Spark, Machine Learning, Generative AI, PySpark, Applied Machine Learning, Supervised Learning, Apache Hadoop, Data Pipelines, Unsupervised Learning, Feature Engineering, Data Processing, Extract, Transform, Load, Predictive Modeling, Data Transformation, Regression Analysis
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Customer Service, Logistics, Order Delivery, Inventory Management System, Supply Chain, Customer experience improvement, Service Level, Marketing Operations, Operational Efficiency, Performance Measurement
Intermediate · Course · 1 - 4 Weeks
Northwestern University
Skills you'll gain: Healthcare Industry Knowledge, Public Speaking, Professionalism, Leadership, Relationship Building, Personal Development
Mixed · Course · 1 - 3 Months

Illinois Tech
Skills you'll gain: Open Source Technology, Linux, Package and Software Management, Shell Script, Linux Administration, Ubuntu, Microsoft Windows, Linux Commands, Unix Shell, Windows PowerShell, User Accounts, Bash (Scripting Language), Command-Line Interface, Unix, Operating Systems, Scripting, Red Hat Enterprise Linux, Systems Administration, Windows Servers, Security Management
Build toward a degree
Intermediate · Specialization · 3 - 6 Months

Korea Advanced Institute of Science and Technology(KAIST)
Skills you'll gain: Design Thinking, Business Modeling, Sales Presentations, Entrepreneurship, Product Development, Prototyping, Presentations, Lean Methodologies, Value Propositions, Innovation, Emerging Technologies, Market Analysis
Beginner · Course · 1 - 3 Months
University of Michigan
Skills you'll gain: Health Care Administration, Clinical Leadership, Community Health, Public Health, People Management, Human Resources Management and Planning, Health Systems, Electronic Medical Record, Financial Management, Marketing Communications, Leadership and Management, Quality Improvement, Philanthropy, Health Information Management and Medical Records, Health Care, Health Policy, Organizational Leadership, Continuous Quality Improvement (CQI), Organizational Structure, Performance Measurement
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Team Building, Presentations, Team Oriented, Team Management, Collaborative Software, Virtual Teams, Project Design, Data Sharing, Social Media, Graphic Design, User Accounts, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours
Universitat Autònoma de Barcelona
Skills you'll gain: 3D Modeling, Video Game Development, Game Design, Animation and Game Design, Unity Engine, Peer Review, User Interface (UI) Design, Computer Graphics, Animations, User Interface and User Experience (UI/UX) Design, Software Design Documents, Conceptual Design, Design, User Interface (UI), Experience Design, 3D Assets, Music, Usability, Persona (User Experience), Microsoft Visual Studio
Beginner · Specialization · 3 - 6 Months