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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    Coursera

    Data and Machine Learning for Technical Product Managers

    Skills you'll gain: Model Evaluation, Technical Communication, Technical Product Management, Workflow Management, Performance Metric, Data Analysis, Agile Methodology, Project Management, Stakeholder Communications, Communication, Data-Driven Decision-Making, Machine Learning, R Programming, Data Visualization

    Intermediate · Course · 1 - 4 Weeks

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    Google Cloud

    Transformer Models and BERT Model - 繁體中文

    Skills you'll gain: Natural Language Processing, Large Language Modeling, Transfer Learning, Generative Model Architectures, Text Mining, Applied Machine Learning

    Advanced · Course · 1 - 4 Weeks

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    EDUCBA

    Apache Spark with Scala: Master Data Building & Analysis

    Skills you'll gain: Apache Spark, Scala Programming, Apache Hadoop, Apache Maven, Real Time Data, Data Processing, Scalability, Data Structures, Object Oriented Programming (OOP), Systems Integration

    Mixed · Course · 1 - 4 Weeks

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    Google Cloud

    BigQuery: Qwik Start - Command Line

    Skills you'll gain: Data Access, Command-Line Interface, Big Data, Google Cloud Platform, Query Languages, Data Import/Export

    Beginner · Project · Less Than 2 Hours

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    Duke University

    Inferenzstatistik

    Skills you'll gain: Statistical Inference, Statistical Hypothesis Testing, Statistical Reporting, Statistical Analysis, Statistics, Data Analysis, Probability & Statistics, Statistical Methods, Data Analysis Software, Statistical Software, R Programming, Sampling (Statistics), Probability Distribution

    Beginner · Course · 1 - 3 Months

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    Dell

    Dell Technologies Establishing Your Sales Strategy

    Skills you'll gain: Sales Process, Prospecting and Qualification, Sales Pipelines, Technical Sales, Rapport Building, Sales, Customer Relationship Building, Sales Strategy, Data Centers, Customer Insights, Interviewing Skills, Sales Presentations, Information Technology, Relationship Building, Customer Relationship Management, Telecommunications, Big Data, Communication, Digital Transformation, Artificial Intelligence and Machine Learning (AI/ML)

    Beginner · Course · 1 - 4 Weeks

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    Google Cloud

    Implementing Security in Dataplex

    Skills you'll gain: Identity and Access Management, Cloud Security, Google Cloud Platform, Data Lakes, Cloud Storage, Data Security, Data Access, Role-Based Access Control (RBAC), Cloud Computing, Big Data, Data Analysis

    Beginner · Project · Less Than 2 Hours

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    Google Cloud

    Creating Measures and Dimensions Using LookML

    Skills you'll gain: Looker (Software), Dashboard, Data Analysis Expressions (DAX), Ad Hoc Analysis, Data Analysis, Exploratory Data Analysis, Data Visualization Software

    Beginner · Project · Less Than 2 Hours

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    Board Infinity

    Product Manager's Interview Playbook: Strategies for Success

    Skills you'll gain: Product Design, Product Management, Interviewing Skills, Product Lifecycle Management, Product Roadmaps, Case Studies, Stakeholder Communications, Portfolio Management, Estimation, Product Strategy, Storytelling, Technical Communication, Communication, Analysis, Complex Problem Solving, Prioritization, Data Analysis

    Beginner · Course · 1 - 4 Weeks

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    Pearson

    SQL for Any IT Professional: Unit 3

    Skills you'll gain: Database Design, SQL, Data Management, Databases, Query Languages, Relational Databases, Data Manipulation, Data Analysis

    Intermediate · Course · 1 - 4 Weeks

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    Pearson

    Data Science Fundamentals Part 2: Unit 2

    Skills you'll gain: A/B Testing, Sampling (Statistics), Statistical Inference, Estimation, Statistical Analysis, Analytics, Probability & Statistics, Data Analysis, Correlation Analysis, Descriptive Statistics

    Beginner · Course · 1 - 4 Weeks

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    Johns Hopkins University

    Honors Algebra 2: Series, Trigonometry, and Probability

    Skills you'll gain: Trigonometry, Probability, Data Analysis, Algebra, Probability Distribution, Descriptive Statistics, Mathematical Modeling, Graphing, Statistics, Geometry, Arithmetic

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Data and Machine Learning for Technical Product Managers: Coursera
  • Transformer Models and BERT Model - 繁體中文: Google Cloud
  • Apache Spark with Scala: Master Data Building & Analysis: EDUCBA
  • BigQuery: Qwik Start - Command Line: Google Cloud
  • Inferenzstatistik: Duke University
  • Dell Technologies Establishing Your Sales Strategy: Dell
  • Implementing Security in Dataplex: Google Cloud
  • Creating Measures and Dimensions Using LookML: Google Cloud
  • Product Manager's Interview Playbook: Strategies for Success: Board Infinity
  • SQL for Any IT Professional: Unit 3: Pearson

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