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Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Pillar #2: Drug Utilization - Drivers and Consequences

    Skills you'll gain: Medication Therapy Management, Pharmacotherapy, Pharmacology, Medical Prescription, Patient Education And Counseling, Pharmaceuticals, Drug Interaction, Value-Based Care, Utilization Management, Health Policy, Clinical Research, Patient Safety, Research Design, Epidemiology, Statistical Analysis

    4.3
    Rating, 4.3 out of 5 stars
    ·
    9 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Scrimba

    UI Design for Web Developers

    Skills you'll gain: Responsive Web Design, User Interface (UI) Design, User Interface (UI), HTML and CSS, Web Design, Figma (Design Software), Typography, Front-End Web Development, Web Design and Development, Maintainability, Mockups, Web Content Accessibility Guidelines, UI Components, Cascading Style Sheets (CSS), Layout Design, Web Development, Usability, Prototyping, Web Development Tools, Software Engineering

    4.5
    Rating, 4.5 out of 5 stars
    ·
    21 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    A

    AI Business School

    Introduction to AI for sales professionals

    Skills you'll gain: Generative AI, AI Enablement, Responsible AI, Sales Enablement, Risk Management, Sales, Artificial Intelligence, Sales Strategy, Digital Transformation, Innovation, Automation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Cloud Native, Microservices, Containers, DevOps and Agile

    Skills you'll gain: Cloud-Native Computing, Docker (Software), Containerization, Microservices, Agile Methodology, DevOps, Kubernetes, CI/CD, Agile Project Management, Hybrid Cloud Computing, Scrum (Software Development), Restful API, Continuous Delivery, Cloud Applications, Continuous Integration, Postman API Platform, Test Driven Development (TDD), Cloud Computing Architecture, Software Development, Behavior-Driven Development

    4.6
    Rating, 4.6 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Regression Modeling for Marketers

    Skills you'll gain: Statistical Software, Marketing Analytics, Model Evaluation, Regression Analysis, Statistical Modeling, Data Visualization, Statistical Analysis, Advanced Analytics, Strategic Marketing, Market Analysis, Marketing Effectiveness, Predictive Analytics, Marketing Strategies, Predictive Modeling, Logistic Regression, Customer Insights, Target Market, Statistical Hypothesis Testing, A/B Testing, Variance Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Financial Accounting: Master Core Concepts & Analysis

    Skills you'll gain: Cash Flows, Income Statement, Financial Analysis, Financial Accounting, Equities, Revenue Recognition, Working Capital, Balance Sheet, Generally Accepted Accounting Principles (GAAP), Accounting, Financial Statements, Financial Reporting, Financial Acumen, Corporate Finance, Corporate Accounting, Case Studies, Revenue Management, Accrual Accounting, Finance, Operational Efficiency

    4.5
    Rating, 4.5 out of 5 stars
    ·
    33 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Virginia

    Дизайн-мышление в инновационной деятельности

    Skills you'll gain: Design Thinking, Ideation, Innovation, Creative Problem-Solving, Brainstorming, Creativity, Open Mindset, Storytelling, Data Visualization, Strategic Thinking, Case Studies, Test Tools, Leadership and Management, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Créer du contenu de développement durable avec Canva

    Skills you'll gain: Canva (Software), Logo Design, Marketing Design, Graphic and Visual Design Software, Graphic and Visual Design, Marketing Materials, Creative Design, Graphic Design, Presentations, Promotional Materials, Sustainability Reporting, Content Creation, Video Production, Social Media Marketing, Content Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    8 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Unit Testing in Java

    Skills you'll gain: Unit Testing, JUnit, Test Case, Testability, Software Testing, Software Development, Software Engineering, Java Programming, Java

    4.5
    Rating, 4.5 out of 5 stars
    ·
    25 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    D

    Dartmouth College

    Data Analytics for Digital Transformation

    Skills you'll gain: Digital Transformation, Business Ethics, Customer experience improvement, Predictive Modeling, Predictive Analytics, Simulation and Simulation Software, Business Transformation, Scikit Learn (Machine Learning Library), Model Evaluation, Operations Research, Analytics, Business Technologies, Business Analytics, Data-Driven Decision-Making, Feature Engineering, Business Modeling, Systems Thinking, Complex Problem Solving, Process Optimization, Technology Strategies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    29 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    TQM Excellence: Lean Six Sigma & Quality Systems

    Skills you'll gain: Statistical Process Controls, Kaizen Methodology, Customer Relationship Management, Six Sigma Methodology, Quality Management, Lean Six Sigma, Lean Methodologies, Quality Management Systems, Continuous Improvement Process, Operational Excellence, Process Improvement, Software Quality Assurance, Quality Control, Supplier Quality Management, Quality Improvement, Brainstorming, Benchmarking, Quality Assurance and Control, Change Management, Organizational Change

    4.9
    Rating, 4.9 out of 5 stars
    ·
    41 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Healthcare Entrepreneurship: Taking Ideas to Market

    Skills you'll gain: Intellectual Property, Presentations, Public Speaking, Innovation, Organizational Structure, Persuasive Communication, Healthcare Industry Knowledge, Entrepreneurship, Grant Applications, Commercialization, Fundraising, Market Analysis, Public Health

    4.7
    Rating, 4.7 out of 5 stars
    ·
    75 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing fundamentals courses

  • Pillar #2: Drug Utilization - Drivers and Consequences: Johns Hopkins University
  • UI Design for Web Developers: Scrimba
  • Introduction to AI for sales professionals: AI Business School
  • Cloud Native, Microservices, Containers, DevOps and Agile: IBM
  • Regression Modeling for Marketers: University of Colorado System
  • Financial Accounting: Master Core Concepts & Analysis: EDUCBA
  • Дизайн-мышление в инновационной деятельности: University of Virginia
  • Créer du contenu de développement durable avec Canva: Coursera
  • Unit Testing in Java: Coursera
  • Data Analytics for Digital Transformation: Dartmouth College

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