Marketing automation courses can help you learn email marketing strategies, customer segmentation, lead nurturing, and campaign analytics. You can build skills in creating automated workflows, optimizing conversion rates, and analyzing customer behavior to enhance engagement. Many courses introduce tools like HubSpot, Marketo, and Mailchimp, that support implementing automation strategies and measuring their effectiveness in real-time.

University of Illinois at Urbana-Champaign
Skills you'll gain: Business Strategy, Data Visualization, Data Storytelling, Management Accounting, Model Evaluation, Fund Accounting, Operations Management, Organizational Change, Mergers & Acquisitions, Financial Statement Analysis, Project Closure, Risk Management, Social Determinants Of Health, Revenue Recognition, Entrepreneurship, Financial Auditing, Data Governance, Generative AI, Supply And Demand, Sustainable Business
Earn a degree
Degree · 1 - 4 Years

Skills you'll gain: Email Automation, Email Marketing, Marketing Automation, Automation, Personalized Service, Editing, Content Creation
Beginner · Guided Project · Less Than 2 Hours

Logical Operations
Skills you'll gain: Adobe Photoshop, Video Editing, Adobe Creative Cloud, Adobe Illustrator, Photo Editing, Graphic and Visual Design, Post-Production, Graphic and Visual Design Software, Graphic Design, Animations, Image Quality, Computer Graphic Techniques, Photography, Business Process Automation, User Interface (UI), Automation, Productivity Software
Mixed · Course · 1 - 3 Months

University of Illinois Urbana-Champaign
Skills you'll gain: Data Ethics, Automation, Occupational Safety and Health Administration (OSHA), Sustainability Standards, Safety Standards, Risk Management Framework, Emerging Technologies, Artificial Intelligence, Forecasting, Robotics, Socioeconomics, Law, Regulation, and Compliance
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Media Relations, Proofreading, Public Relations, Stakeholder Analysis, Integrated Marketing Communications, Marketing Communications, Strategic Communication, Public Affairs, Content Management, Web Content, Performance Reporting, Storytelling, Content Management Systems, Press Releases, Content Strategy, Report Writing, Social Media Content, Marketing Effectiveness, Communication Strategies, Generative AI
Beginner · Professional Certificate · 3 - 6 Months

Coursera
Skills you'll gain: Interactive Design, Canva (Software), Layout Design, Digital Design, Information Architecture, Browser Compatibility, Graphic and Visual Design, Typography, Design Strategies, Color Theory, Design Elements And Principles, Quality Assurance
Beginner · Course · 1 - 4 Weeks

Università Bocconi
Skills you'll gain: Go To Market Strategy, Business Modeling, Entrepreneurship, Fundraising, Sales Presentations, User Research, Problem Management, Customer Insights, New Product Development, Market Opportunities, Value Propositions, Market Analysis, Competitive Analysis
Beginner · Course · 1 - 4 Weeks

Edureka
Skills you'll gain: Data Storytelling, SQL, Data Engineering, Data Presentation, Key Performance Indicators (KPIs), Star Schema, Dashboard, Data Modeling, Data Quality, Business Analytics, Database Design, Data Mart, Business Intelligence, Data Validation, Analytics, YAML, Data Pipelines, Data Transformation, Performance Tuning, Analysis
Intermediate · Specialization · 1 - 3 Months

Skills you'll gain: Selling Techniques, Upselling, Technical Sales, Sales, Cross Selling, LinkedIn, Business Ethics, Sales Strategy, digital literacy, Professional Networking, Automation, Goal Setting, Compliance Management, Customer Retention
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Applied Machine Learning, Case Studies, Fraud detection, Project Risk Management, Project Planning, Business Ethics, Ethical Standards And Conduct, Law, Regulation, and Compliance, Scalability, Content Strategy, Quality Assessment, Keyword Research, Search Engine Optimization, Content Creation
Intermediate · Course · 1 - 4 Weeks

Creo Incubator
Skills you'll gain: Go To Market Strategy, Competitive Analysis, Product Development, Market Analysis, User Experience, Marketing Strategies, Market Research, Market Opportunities, Product Management, Business Strategy, A/B Testing, Brand Strategy, Price Negotiation
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Sampling (Statistics), SAS (Software), Data Integration, Statistical Programming, Statistical Methods, Data Manipulation, Data Processing, Data Management, SQL, Data Transformation, Data Governance, Transaction Processing, Version Control, Data Structures, File Management
Intermediate · Course · 1 - 3 Months