Les cours en marketing digital peuvent vous aider à comprendre comment concevoir des campagnes en ligne, utiliser différents canaux et suivre les résultats. Vous pouvez développer des compétences en stratégie de contenu, réseaux sociaux, référencement et analyse de la performance. Beaucoup de cours s'appuient sur des études de cas et des outils utilisés en marketing.

Fundação Instituto de Administração
Compétences que vous acquerrez: Marketing Strategies, Digital Marketing, Marketing, Marketing Analytics, Key Performance Indicators (KPIs), Consumer Behaviour, E-Commerce, Performance Measurement, Customer Insights, Market Analysis
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Canva (Software), Storytelling, Social Media Content, Creative Design, Graphic Design, Content Creation, Digital Marketing
Débutant · Projet Guidé · Moins de 2 heures

Fundação Instituto de Administração
Compétences que vous acquerrez: Strategic Marketing, Marketing Strategy and Techniques, Marketing, Customer experience strategy (CX), Consumer Behaviour, Marketing Effectiveness, Customer Insights, Digital Marketing, Sales Process, Content Strategy, Brand Awareness
Débutant · Cours · 1 à 4 semaines

SkillsBooster Academy
Compétences que vous acquerrez: Prompt Engineering, Generative AI, Marketing, AI Personalization, ChatGPT, Strategic Marketing, Content Marketing, Web Analytics and SEO, Artificial Intelligence and Machine Learning (AI/ML), Digital Marketing, Persona Development, Social Media Campaigns, Content Creation, Automation, Ethical Standards And Conduct, Analytics, Graphic and Visual Design, Creativity, Natural Language Processing, Personal Development
Débutant · Cours · 1 à 3 mois

Compétences que vous acquerrez: Instagram, Facebook, LinkedIn, Content Creation, Social Media Content, Social Media, Graphic Design, Social Media Marketing, Marketing Design, Digital Marketing
Débutant · Projet Guidé · Moins de 2 heures

Fundação Instituto de Administração
Compétences que vous acquerrez: Customer experience strategy (CX), Communication Planning, Marketing Strategies, Consumer Behaviour, Customer Insights, Target Market, Digital Transformation, Digital Marketing, Digital Communications, Marketing Analytics, MarTech, Market Intelligence, Communication Strategies
Débutant · Cours · 1 à 4 semaines

Fundação Instituto de Administração
Compétences que vous acquerrez: Marketing Strategies, Market Research, Strategic Marketing, Marketing Management, Marketing Analytics, Market Intelligence, Data-Driven Decision-Making, Customer Insights, Consumer Behaviour, Target Market, A/B Testing, Digital Marketing, Statistical Hypothesis Testing
Débutant · Cours · 1 à 4 semaines

Real Madrid Graduate School Universidad Europea
Compétences que vous acquerrez: Marketing Strategies, Branding, Global Marketing, Marketing, Brand Management, Social Media Marketing, Loyalty Programs, Consumer Behaviour, Business Modeling, Strategic Partnership, Digital Marketing, E-Commerce, Event Planning, Augmented Reality, Business Analysis, Virtual Reality, Price Negotiation, Blockchain, Data Analysis, Artificial Intelligence
Débutant · Spécialisation · 3 à 6 mois

Pontificia Universidad Católica de Chile
Compétences que vous acquerrez: Digital Transformation, Innovation, Talent Management, Process Management, Organizational Change, Business Technologies, Change Management, Digital Marketing, Operational Efficiency, Business Strategies, Sales Strategy, E-Commerce, Emerging Technologies, Leadership
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Google Ads, Pay Per Click Advertising, Search Engine Marketing, Campaign Management, Digital Advertising, Registration, Marketing, Keyword Research, Advertising, Digital Marketing, Test Planning
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Marketing Planning, Marketing, Marketing Analytics, Sales, Value Propositions, Marketing Strategy and Techniques, Business Metrics, Brand Management, Performance Measurement, Digital Marketing, Goal Setting, Customer Engagement
Mixte · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Make.com, LinkedIn, Marketing Automation, Marketing, Social Media, Social Media Marketing, Application Programming Interface (API), Generative AI, Content Creation, Automation, API Gateway, Artificial Intelligence, Content Marketing, Prompt Engineering, Digital Marketing, Workflow Management
Débutant · Projet Guidé · Moins de 2 heures