Johns Hopkins University
Effective Presentations and Persuasive Writing
Johns Hopkins University

Effective Presentations and Persuasive Writing

Paul Huckett
Stephanie Caporaletti

Instructors: Paul Huckett

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Gain insight into a topic and learn the fundamentals.
Intermediate level

Recommended experience

12 hours to complete
3 weeks at 4 hours a week
Flexible schedule
Learn at your own pace
Gain insight into a topic and learn the fundamentals.
Intermediate level

Recommended experience

12 hours to complete
3 weeks at 4 hours a week
Flexible schedule
Learn at your own pace

What you'll learn

  • Learn to design effective presentation slides that capture attention and enhance understanding.

  • Develop skills to create compelling arguments using rhetorical devices to influence your audience.

  • Gain insights into tailoring your communication strategies based on audience needs and preferences.

Details to know

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Recently updated!

September 2024

Assessments

9 assignments

Taught in English

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Build your subject-matter expertise

This course is part of the Strategic Communications in Technical Organizations Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
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  • Gain a foundational understanding of a subject or tool
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There are 4 modules in this course

The course "Effective Presentations and Persuasive Writing" provides students with the tools to design and deliver impactful technical presentations and develop persuasive communication skills. The course covers audience analysis, proposal writing, and the use of rhetorical devices to craft compelling arguments. Students will also explore strategies for adapting communication styles in diverse settings and staying current with communication trends in professional environments.

What's included

3 readings

In this module, we will cover three components of presentations, planning, designing, and delivering. We will discuss frameworks and research-based strategies to help guide you as you prepare to provide a technical presentation.

What's included

3 videos1 reading3 assignments2 plugins

In this module, we will explore persuasion as a tool for changing or reinforcing the behaviors, attitudes, or beliefs of others. We will examine the framework of persuasive communications and consider the importance of audience analysis in the persuasive process. We will introduce the concept of elevator speech as an abbreviated, yet focused tool for persuasion.

What's included

3 videos4 readings3 assignments3 plugins

In this module, you’ll explore improvisation and design thinking as novel approaches for enhancing communications and facilitating innovation within a technical organization. Although these concepts have been in use for some time, they are new to many professionals and demonstrate how the field of technical communications continues to evolve. As we investigate these trends and process developments, you will consider how you might keep current with future communication trends to continue maturing your communication skills and effectiveness.

What's included

2 readings3 assignments8 plugins

Instructors

Paul Huckett
Johns Hopkins University
5 Courses11,882 learners

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