About this Course

968,339 recent views
Flexible deadlines
Reset deadlines in accordance to your schedule.
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Beginner Level
Approx. 27 hours to complete
English

What you will learn

  • Define social media marketing and describe its purpose

  • Identify core pillars of social media marketing: strategy, planning and publishing, listening and engagement, analytics and reporting, advertising

  • Define the goals of a social media campaign

  • Write, design, and repurpose engaging content for social media

Skills you will gain

  • Social Listening
  • Social Media Bidding
  • Customer Engagement
  • Social Media Analytics
  • Social Media Branding
Flexible deadlines
Reset deadlines in accordance to your schedule.
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Beginner Level
Approx. 27 hours to complete
English

Instructor

Offered by

Placeholder

Google

Syllabus - What you will learn from this course

Content RatingThumbs Up99%(45,222 ratings)
Week1
Week 1
3 hours to complete

Introduction to from likes to leads: interact with customers online

3 hours to complete
8 videos (Total 30 min), 3 readings, 2 quizzes
Week2
Week 2
7 hours to complete

Social media strategy, planning, and publishing

7 hours to complete
9 videos (Total 36 min), 12 readings, 6 quizzes
Week3
Week 3
8 hours to complete

Listening and engagement on social media

8 hours to complete
12 videos (Total 49 min), 12 readings, 7 quizzes
Week4
Week 4
4 hours to complete

Social media analytics and reporting

4 hours to complete
8 videos (Total 31 min), 6 readings, 5 quizzes

Reviews

TOP REVIEWS FROM FROM LIKES TO LEADS: INTERACT WITH CUSTOMERS ONLINE

View all reviews

Frequently Asked Questions

More questions? Visit the Learner Help Center.