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Learner Reviews & Feedback for From Likes to Leads: Interact with Customers Online by Google

4.8
stars
2,585 ratings

About the Course

From Likes to Leads: Interact with Customers Online is the third of seven courses in the Google Digital Marketing & E-commerce Certificate. This course will help you develop social media marketing strategies. Social media is a key digital marketing channel for many businesses because of the large number of people who use social platforms to socialize, interact with businesses, and share content. No digital marketing strategy is complete without an online brand presence where customers can engage with a brand. In this course you’ll explore social media platforms and identify which platform is the most appropriate for specific business needs. You’ll learn how to create content for social media using graphic design principles for marketers and learn how to manage a social media presence. In addition you’ll set goals and success metrics for social media ads. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks while showing you some of the best tools and resources used on the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Identify the five core pillars of social media marketing: strategy, planning and publishing, listening and engagement, analytics and reporting, and advertising - Determine how to choose social media platforms for a campaign - Understand how to boost engagement on social media - Learn how to write, design, and repurpose engaging content for social media - Recognize how to use the data gathered from social media analytics as a decision-making tool - Learn best practices for presenting a social media report - Achieve specific marketing goals through the use of paid social media...

Top reviews

FK

Oct 10, 2022

Awesome!!! First the credit to the instructors which I consider outstanding. I really motivated because I joined for curiosity, and I could say I`m in love at this moment. Thanks for this opportunity.

PG

Sep 10, 2022

This course is amazing. It covers everything you need to know about social media marketing. I highly recommend this course for everyone who wants to create a career in Digital Marketing Industry.

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1 - 25 of 550 Reviews for From Likes to Leads: Interact with Customers Online

By Maryam N H

Oct 2, 2022

It is a very useful course. I learned a lot from this course. It has really practical content and complete training. Thanks to Google and everyone who organized this course.

By Bhargav P

Jul 14, 2022

I would be so dumb in my life if I never got this course in my hand. It's kind of amazing that, how Google came up with this exciting course on Social Media Marketing and its theory, which turned into a sort of practical experience for me. This could help a lot in the industry.

By Jenny K

May 10, 2022

What an amazingly designed course it was! The videos and activities are informative, encouraging, and leaves me confident to start my career in the digital marketing field.

By Jade C

May 10, 2022

I don't have a professional social media marketing background and found the social media marketing practice exercises helfpul, relevant, and memorable.

By Kelly S

Aug 8, 2022

Instructor accent was very distracting. The peer to peer assignment was a bit frustrating. You only get a grade providing apeer actualy views your assignment! This course was very lengthy. It was also a bit annoying to register for Canva.

By Aasim M D

Aug 11, 2022

this course is compiled more of reading material and video with only theoretical knowledge. it was little boring and less useful course.

By jacob S

Sep 3, 2022

I have learned and I gain this knowledge with a completion course certificate From Like to leads: Interact with customers online. i have passion about digital marketing and e-commerce.

By Krithy S K

Jul 20, 2023

The instructor was crisp with her explanation, therefore it did not feeling boring and I had the motivation to sit and study one week's worth of lesson within 2 hours a day!

By Michael P

Jun 8, 2022

This one was probably the least helpful so far...it could've been condensed to like 1 'week's worth of content

By umaid d

Oct 9, 2022

An exceptional course, very well structured and well taught. I gained a lot of new concepts and strategies for developing a social media marketing strategy for paid social media. In between, it's all jam-packed with so much more(i.e., listening, planning, publishing, and social media engagement ) that is interesting and helpful in your marketing journey. I highly recommend anyone starting this journey to learn from this course and reap the benefits from Google employees who teach in a well-mannered and suitable pace format and deliver high-quality content.

By Clara B

Mar 7, 2023

II enjoyed this course and learned many things that I can not wait to apply to my social media accounts to have more reach and engagement among my followers!

There are a lot of resources available and a lot of information to digest. Still, you get everything you need to craft a compelling social media strategy and measure the results of your actions! The lessons are very well presented, easy to understand, and communicated very straightforwardly.

By antonija s

May 10, 2023

I was thoroughly impressed with Cindy's confidence and strong knowledge transfer skills. Cindy's expertise and enthusiasm for social media marketing were evident throughout the course, and she kept the material exciting and engaging from start to finish. Her ability to explain complex concepts clearly and concisely was awe-inspiring, and I found myself learning something new and valuable in every session. Bravo Cindy!

By Shantee J

Apr 18, 2023

I really enjoyed this class the instructor was great, and I learned so much things bout Marketing on social media. It touched on everything I can think of and even more than what I expected. I enjoyed this class so much i would repeat just to continue to understand how to generate all parts of the social media marketing funnel.

By victoria j

Apr 30, 2023

I like what I have studied, the course as plenty of information about social media marketing. It is structured in a simple form, and everything is in order even if I could go to interview I won't struggle. Thank you Coursera for this opportunity your the best.

By sadiq h

Jan 30, 2024

A comprehensive platform offering diverse, high-quality courses and A top-notch learning experience, combining Google's expertise with engaging content and practical applications

By Shyna G

May 10, 2022

Amazing course! This course provides a thorough understanding of how to interact with customers online.

By Alicia B

May 10, 2022

I liked how the instructor really explained content and it's importance for a digital marketer.

By Chami C

May 10, 2022

Extremely well guided and curated, full of insights from industry experts. Very helpful!

By chami c

May 10, 2022

The instructor is awesome and the course material are easy to understand.

By Hamed V

May 10, 2022

It was good and useful Course about Social Media. Thank you.

By Sarah A

May 10, 2022

Great course!!

By Ally B

May 10, 2022

Awesome course

By Michael M

Nov 19, 2022

A great beginning. I don't think it was in-depth enough. It really only covered very surface level topics.

By Najmedein h A

Apr 14, 2023

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

It was a great journey through which I learned a lot of experience and strengthened my knowledge. I am grateful to the teacher and the great Coursera team

By Humayun A

Aug 15, 2023

Coursera offered several online courses on diverse range of topics. These online courses are very helpful and easy & one of the best thing about this course is that they offers you a free certificate after completion of particular program or field. I have also started several courses on #digital and #social #media #marketing and completed couple ones. This course "From Likes to Lead; Interact with Customers online' is very helpful for understanding the five main pillars of Digital and Social Media Marketing Strategies and online Marketing Campaigns.