About this Course
4.5
647 ratings
112 reviews
What makes for a great user experience? How can you consistently design experiences that work well, are easy to use and people want to use? This course will teach you the core process of experience design and how to effectively evaluate your work with the people for whom you are designing. You'll learn fundamental methods of design research that will enable you to effectively understand people, the sequences of their actions, and the context in which they work. Through the assignments, you’ll learn practical techniques for making sense of what you see and transform your observations into meaningful actionable insights and unique opportunity areas for design. You’ll also explore how to generate ideas in response to the opportunities identified and learn methods for making your ideas tangible. By answering specific questions and refining your concepts, you’ll move closer to making your ideas real. We’ll use cases from a variety of industries including health, education, transportation, finance, and beyond to illustrate how these methods work across different domains. Good luck and we hope you enjoy the course!...
Stacks
Globe

100% online courses

Start instantly and learn at your own schedule.
Calendar

Flexible deadlines

Reset deadlines in accordance to your schedule.
Clock

Approx. 10 hours to complete

Suggested: 4 weeks, 2-3 hours/week...
Comment Dots

English

Subtitles: English...

Skills you will gain

User ResearchPersona (User Experience)User Experience (UX)Human–Computer Interaction
Stacks
Globe

100% online courses

Start instantly and learn at your own schedule.
Calendar

Flexible deadlines

Reset deadlines in accordance to your schedule.
Clock

Approx. 10 hours to complete

Suggested: 4 weeks, 2-3 hours/week...
Comment Dots

English

Subtitles: English...

Syllabus - What you will learn from this course

Week
1
Clock
4 hours to complete

Design Research

Our course begins with the first step for generating great user experiences: understanding what people do, think, say, and feel. In this module, you’ll learn how to keep an open mind while learning more about how people’s needs, goals, values play out in their day-to-day lives and their hopes for the future. You’ll consider the different activities they do, in what order, and the larger systems in which they interact. You’ll start by generating lists of questions and move through different research methods to answer your specific questions. To illustrate these research methods, the lessons share several examples from real design projects across a variety of fields. What I hope you’ll take away from this module is the importance and thrill of going out to talk with and learn from people when and where they do their everyday activities, rather than basing your designs on assumptions. Through these techniques you’ll gain a new perspective on the problem and identify opportunities for creating a meaningful and accessible designed ...
Reading
5 videos (Total 73 min), 1 reading, 1 quiz
Video5 videos
Introducing Elizabeth Gerberm
Who, What, Where, When, and How People Work19m
Who, What, Where, When, and How People Work Pt 211m
Michael Chapman of IDEO on interviewing37m
Reading1 reading
Slides10m
Week
2
Clock
2 hours to complete

Ideation

Once you’ve identified an opportunity area, how do you generate great ideas? In this module, you’ll learn the thrills and challenges of ideation. We’ll start with the two common pitfalls to generating good ideas: fixation and judgment. We discuss rules to follow including getting every idea out regardless of whether it’s good or bad and techniques for building on ideas. Through concrete examples taken from the field, we’ll cover five popular ideation techniques that designers use when they have a problem they want to solve. We’ll also discuss who to include in the brainstorming process and why. We’ll conclude with a discussion of how to choose which ideas to pursue and which ones to leave on the table. We hope you'll take away a newfound appreciation for all of the different ways you can generate ideas within an opportunity area and how different techniques and configurations will influence the types of ideas you generate....
Reading
1 video (Total 12 min), 1 reading, 1 quiz
Reading1 reading
Further Reading & Slides10m
Week
3
Clock
3 hours to complete

Synthesis

After you’ve collected all of this new and exciting information, what do you do with it? How do you aggregate the data? Find connections and tensions? Move from what people say to what it means? In this module, you’ll learn how to make sense of the rich data you collected and how to turn it into actionable insights that will lead to meaningful new experiences. We’ll start by looking at how to organize all of the data and photos you’ve collected and then we’ll discuss four common synthesis techniques that designers use: personas, journey maps, diagramming and the 2x2 matrix. After making sense of the data, you’ll be able to identify clear opportunity areas for design including a focus, stakeholder, a need, and an actionable insight. With each technique, I’ll share a real world application so you can get a sense of how designers use these tools. By the end of the lesson, I hope you’ll feel confident in your ability to take lots of disparate bits of data and turn them into an actionable opportunity area for design.. ...
Reading
1 video (Total 11 min), 1 reading, 1 quiz
Video1 video
Reading1 reading
Further Reading & Slides10m
Week
4
Clock
1 hour to complete

Prototyping

After you’ve gone through the ideation process, how do you make your ideas tangible so that you can test them with others and answer critical questions necessary for pushing your idea forward? To help you make ideas real, our final lesson will introduce you to the rules of prototyping including building ideas quickly, making a lot of prototypes, and providing only essential details. We’ll discuss questions you’ll want to ask when testing your idea with different people. You’ll learn the importance of making many prototypes so as not to get attached to any one idea and so you can pick the parts that work best for each idea. Through rapid iteration and testing, you will more quickly get to a meaningful and accessible experience that you will be proud of. We’ll conclude with four popular forms of prototyping including storyboards, role-plays, walkthroughs and touch-points – all forms of prototyping you can do with materials you can find around your home. No coding needed! What I hope you'll take away from this lesson is a love of making ideas tangible to answer specific questions and how different forms of prototyping will influence the questions you can answer. So we can take all of those ideas written on sticky notes and make them real!...
Reading
1 video (Total 11 min), 1 reading, 1 quiz
Video1 video
Reading1 reading
Further Readings & Slides10m
Quiz1 practice exercise
Cumulative Quiz24m
4.5
Direction Signs

44%

started a new career after completing these courses
Briefcase

83%

got a tangible career benefit from this course

Top Reviews

By HHFeb 27th 2016

Really good course.\n\nHelped me understand the importance of interviews in making a product\n\nHelped me come up with many ideas for a single problem\n\ngave me a 260 degree view of user experience

By YWNov 22nd 2015

Excellent Course! Thank you very much!\n\nIf we can have access to the answers to the quiz after everyone submits the results, that will be great.

Instructors

Elizabeth Gerber

Associate Professor, Co-director of the Research Cluster at the Segal Design Institute
McCormick School of Engineering and Applied Science (Segal Design Institute), School of Communication, Kellogg School of Management (by courtesy), School of Education and Social Policy (by courtesy)

Scott Klemmer

Professor
Cognitive Science & Computer Science

About University of California San Diego

UC San Diego is an academic powerhouse and economic engine, recognized as one of the top 10 public universities by U.S. News and World Report. Innovation is central to who we are and what we do. Here, students learn that knowledge isn't just acquired in the classroom—life is their laboratory....

About the Interaction Design Specialization

You will learn how to design technologies that bring people joy, rather than frustration. You'll learn how to generate design ideas, techniques for quickly prototyping them, and how to use prototypes to get feedback from other stakeholders like your teammates, clients, and users. You'll also learn principles of visual design, perception, and cognition that inform effective interaction design....
Interaction Design

Frequently Asked Questions

  • Once you enroll for a Certificate, you’ll have access to all videos, quizzes, and programming assignments (if applicable). Peer review assignments can only be submitted and reviewed once your session has begun. If you choose to explore the course without purchasing, you may not be able to access certain assignments.

  • When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.

More questions? Visit the Learner Help Center.