About this Specialization

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Good management is equal parts knowing and doing. No matter what industry you work in or where you are in your career, a basic understanding of financial, marketing and decision-making principles and other management fundamentals will help you achieve your professional goals - be it getting promoted in your current job, getting ready for a MBA program, or starting your own company. This Specialization will give you a comprehensive introduction to the practice of management through the lens of four key disciplines: accounting, finance, marketing, and organizational behavior. In each course, you'll analyze real business cases from these four perspectives. In the final Capstone Project, you’ll apply what you’ve learned to develop a holistic solution to a real-world business dilemma. This Specialization will provide you with the skill set needed to help achieve the next step in your career.
Learner Career Outcomes
50%
Started a new career after completing this specialization.
50%
Got a pay increase or promotion.
Shareable Certificate
Earn a Certificate upon completion
100% online courses
Start instantly and learn at your own schedule.
Flexible Schedule
Set and maintain flexible deadlines.
Beginner Level
Approx. 6 months to complete
Suggested 3 hours/week
English
Subtitles: English, Arabic, Vietnamese, Spanish
Learner Career Outcomes
50%
Started a new career after completing this specialization.
50%
Got a pay increase or promotion.
Shareable Certificate
Earn a Certificate upon completion
100% online courses
Start instantly and learn at your own schedule.
Flexible Schedule
Set and maintain flexible deadlines.
Beginner Level
Approx. 6 months to complete
Suggested 3 hours/week
English
Subtitles: English, Arabic, Vietnamese, Spanish

There are 5 Courses in this Specialization

Course1

Course 1

Accounting: Principles of Financial Accounting

4.8
stars
1,244 ratings
348 reviews
Course2

Course 2

Finance for Managers

4.8
stars
505 ratings
151 reviews
Course3

Course 3

Marketing: Customer Needs and Wants

4.3
stars
239 ratings
56 reviews
Course4

Course 4

Organizational Behavior: How to Manage People

4.7
stars
448 ratings
109 reviews

Offered by

IESE Business School logo

IESE Business School

Frequently Asked Questions

  • If you subscribed, you get a 7-day free trial during which you can cancel at no penalty. After that, we don’t give refunds, but you can cancel your subscription at any time. See our full refund policy.

  • Yes! To get started, click the course card that interests you and enroll. You can enroll and complete the course to earn a shareable certificate, or you can audit it to view the course materials for free. When you subscribe to a course that is part of a Specialization, you’re automatically subscribed to the full Specialization. Visit your learner dashboard to track your progress.

  • Yes, Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You'll be prompted to complete an application and will be notified if you are approved. You'll need to complete this step for each course in the Specialization, including the Capstone Project. Learn more.

  • When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. If you only want to read and view the course content, you can audit the course for free. If you cannot afford the fee, you can apply for financial aid.

  • This course is completely online, so there’s no need to show up to a classroom in person. You can access your lectures, readings and assignments anytime and anywhere via the web or your mobile device.

  • Learners may learn at different paces. However, in general, the specialization takes approximately five months to complete.

  • Each course is offered on a regular schedule. Sessions normally start about once per month.

  • The specialization is designed for people with no prior knowledge of business.

  • To get the most out of the specialization, it is best to take the courses in the suggested order, completing the program with the Capstone.

  • Coursera courses and certificates don't carry university credit. Some universities, however, may recognize specialization certificates and offer credit. Check with your institution to learn more.

  • After completing the specialization, you will have a good grasp of the basic building blocks of management. In addition, you’ll have an understanding of decision-making tools you can apply to your own business and professional challenges.

More questions? Visit the Learner Help Center.