Your Guide to the MA in Communication

Communicating on behalf of a company to external and internal audiences is a critical business need. Earning a Master of Arts (MA) in Communication can help you build on the knowledge you gained in your bachelor’s degree program, prepare you for more advanced roles, and even lead to higher salaries.

Discover details about the MA in communication, including what it is, the coursework it entails, what it takes to earn this graduate degree, and the roles you can explore after graduation. 

What is an MA in communication?

The Master of Arts in Communication is an advanced degree you can pursue once you’ve earned your bachelor’s degree. It tends to focus on theories, strategies, and effective communication practices. Some programs also emphasize media studies, given the close relationship between the two subjects.

Depending on the school you're interested in attending, you may have the opportunity to enroll in a Master of Science in Communication, which may focus more exclusively on the strategy of communicating as it relates to management and leadership in business.

Take time to research the different institutions offering an MA or MS in communication, and pay attention to the focus of each program as well as the coursework you'll be expected to complete. Think about how these parameters align with your larger educational and career goals.

MA in communication vs. MA in mass communication

The key difference between these two master's degrees is in their scope. An MA in communication offers a broader perspective, encompassing interpersonal communication, organizational communication, intercultural communication, and communication theory. An MA in mass communication is more niche, focusing on communication through mass media channels like television, radio, print, and the internet.

How long does it take to earn an MA in communication?

Earning an MA in communication typically takes two years when you attend classes full-time, and the total costs can range from $44,640 to $71,140 [1]. However, you can explore other ways to earn the degree:

• Part-time degrees: Students enrolled in less than nine credits (or about three classes) per semester are considered part-time. If you want to continue working, enrolling in a program part-time may be beneficial even though it will take longer to earn your degree.

• Online degrees: Many students enjoy the flexibility of an online degree. For instance, rather than attending a scheduled class on campus, you can watch lectures when convenient. Online degree programs often have several start dates as well, so you don’t have to wait until the fall or spring to begin your education.

• Dual degree programs: Some universities bundle the bachelor’s and master’s degrees together in a five-year offering, thereby reducing your education by about one full year. In such cases, you would need to elect to earn your master's while still working on your bachelor's and apply for your school's dual degree program, if available. 

MA in communication coursework at graduate schools for communications

Master’s-level communication courses tend to involve the theory and strategy of communication as it applies to different settings, audiences, and needs. They also emphasize written, verbal, and visual communication skills.

While every school has a unique set of coursework, you’ll likely encounter classes that cover some of the following subjects: 

• Writing for strategic communication

• Rhetorical theory

• Digital storytelling

• Advertising campaigns

• Media research and analysis

• Crisis communications

• Interpersonal communication

• Media and culture

Skills your MA in communication coursework may emphasize

While each program will differ, you can expect to learn some of these fundamental communication skills:

• Cohesive writing 

• Active listening 

• Verbal and presentation skills

• Selling and persuasion 

• Critical evaluation 

• Teamwork and collaboration

• Analyzing an audience

• Synthesizing content into a digestible format 

• Researching

• Managing stress under pressure

• Handling tight deadlines

• Communicating with a diverse group of people

Is a master’s in communication worth it?

Depending on your career goals and personal circumstances, earning a master’s in communication can be worth it because this degree can help you develop important skills, including conceptual and strategic thinking, that make you more marketable and valuable to potential employers. With these skills, you may be able to develop engaging written and visual communication for various audiences. Additionally, since effective communication is essential across industries, this degree prepares you for a variety of roles in marketing, journalism, public relations, and beyond.

Applying for an MA in communication 

Unless you enroll in a dual degree program, you’ll often need a bachelor’s degree before applying for an MA in communication. Your bachelor’s can be in a subject other than communication, though you may need to explain your interest in communication and why you want to study it at the graduate level.

You may also need to complete an entrance exam, such as the GRE, and achieve a minimum score, as well as provide letters of recommendation, a CV, a writing sample, and other materials. In many ways, applying to graduate school is similar to applying to an undergraduate program. 

What can you do with an MA in communication?

An MA in communication is an opportunity to learn specific skills you can use in a variety of communications work, like organizational management, media management, strategic planning, crisis communications, global communications, and public outreach. It commonly applies to the following industries:

• Mass media 

• Journalism 

• Corporate communications

• Politics

• Marketing

• Speech communication

• Higher education 

Students seeking a master’s degree often strive for senior positions—and they tend to earn more. According to the US Bureau of Labor Statistics (BLS), master’s degree holders earn a median weekly income of $1,840 compared to $1,543 for bachelor’s degree holders [2]. What’s more, a master’s degree can signal to employers that you’ve spent additional time and effort advancing your subject knowledge. 

Research suggests there is demand for this type of degree. Employment in media and communications positions is expected to grow as fast as average for all occupations in the US between 2023 and 2033, with about 109,500 job openings per year, according to the BLS [3]. Many industries require professionals who can communicate clearly, proactively, and efficiently. 

Master’s degree in communications jobs 

With a master’s in communication, you can explore a number of industries that require effective communicators.

Prepare for a master’s degree in communications with Coursera 

Earning a Master of Arts in Communication can equip you with advanced communication skills and knowledge for various careers. Enroll in an online course to see if studying communication is right for you. On Coursera, you can take an individual course or a Specialization, like the University of Colorado Boulder’s Effective Communication: Writing, Design, and Presentation Specialization or Introduction to Public Relations and the Media Specialization. Get started with a free, 7-day trial today.