Marketing automation courses can help you learn email marketing strategies, customer segmentation, lead nurturing, and campaign analytics. You can build skills in creating automated workflows, optimizing conversion rates, and analyzing customer behavior to enhance engagement. Many courses introduce tools like HubSpot, Marketo, and Mailchimp, that support implementing automation strategies and measuring their effectiveness in real-time.

Coursera
Skills you'll gain: Process Mapping, Process Flow Diagrams, Data Visualization, User Accounts, Graphic Design, Account Management, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Social Media Content, Social Media, Social Media Marketing, Social Media Management, Instagram, Brand Loyalty, Content Creation, Customer Engagement, Graphic Design, Photo Editing, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Facebook, Online Advertising, Web Analytics, Social Media Marketing, Digital Advertising, User Accounts, Compliance Management
Intermediate · Guided Project · Less Than 2 Hours

Edureka
Skills you'll gain: Generative Model Architectures, OpenAI, Applied Machine Learning
Beginner · Course · 1 - 4 Weeks
Skills you'll gain: Django (Web Framework), Web Applications, Expense Management, Application Development, Database Application, Data Visualization, Business Process Automation, Python Programming, Data Modeling, Development Environment, Data Security, GitHub, Javascript, Project Documentation, Git (Version Control System)
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Microsoft Power Automate/Flow, Microsoft Power Platform, Email Automation, Document Management, Microsoft 365, Billing & Invoicing, Workflow Management, Automation
Beginner · Guided Project · Less Than 2 Hours

Vanderbilt University
Skills you'll gain: Generative AI Agents, Java, JUnit, Generative AI, LLM Application, OpenAI, Prompt Engineering, Large Language Modeling
Beginner · Course · 1 - 3 Months
Kennesaw State University
Skills you'll gain: Customer Retention, Expectation Management, Brand Loyalty, Customer Relationship Management, Customer experience strategy (CX), Human Resource Strategy, Diversity Marketing, Customer Analysis, Target Market, Customer Insights, Market Share, Consumer Behaviour
Beginner · Course · 1 - 4 Weeks

University of Cape Town
Skills you'll gain: Business Modeling, Video Production, Entrepreneurship, FinTech, Business Planning, Business Strategy, Financial Regulation, Presentations, Proposal Development, Regulatory Requirements, Business Analysis, Value Propositions, New Business Development, Innovation, Brainstorming, Market Opportunities, Customer Analysis, Market Research
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Supply Chain, Logistics, Supply Chain Management, Supply Chain Planning, Performance Measurement, Transportation Management, Operational Efficiency, Operations Management, Business Operations, Corporate Sustainability, Customer Relationship Management, Procurement, Warehouse Management, Supplier Relationship Management, Enterprise Risk Management (ERM)
Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Survey Creation, Customer Retention, Customer Insights, Business Research, Customer Data Management, User Feedback, Customer experience improvement
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Content Performance Analysis, Proposal Development, Presentations, Marketing Materials, Business Writing, Security Controls, Finance, Project Management
Beginner · Guided Project · Less Than 2 Hours