Web analytics courses can help you learn data collection techniques, traffic analysis, user behavior tracking, and conversion rate optimization. You can build skills in interpreting data trends, setting up tracking codes, and creating actionable reports. Many courses introduce tools like Google Analytics, Adobe Analytics, and Tableau, demonstrating how to apply these skills to measure website performance and enhance marketing strategies.

University of Colorado Boulder
Skills you'll gain: Dashboard, Data Visualization Software, Tableau Software, Data Visualization, Interactive Data Visualization, Data Storytelling, Data Presentation, Data Analysis, Statistical Visualization, Geospatial Mapping, Histogram, Advanced Analytics, Spatial Analysis, Scatter Plots, Data Science, Data Manipulation, Business Analytics, Marketing Analytics, Analytics, Forecasting
Beginner · Specialization · 1 - 3 Months

Dartmouth College
Skills you'll gain: Digital Transformation, Business Ethics, Predictive Modeling, Predictive Analytics, Simulation and Simulation Software, Business Transformation, Advanced Analytics, Customer experience strategy (CX), Scikit Learn (Machine Learning Library), Operations Research, Analytics, Business Technologies, Business Analytics, Data-Driven Decision-Making, Feature Engineering, Systems Thinking, Complex Problem Solving, Process Optimization, Technology Strategies, Applied Machine Learning
Intermediate · Specialization · 3 - 6 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Data Governance, Accounting, Data Management, Internal Controls, Internal Auditing, Control Objectives for Information and Related Technology (COBIT), Auditing, Financial Auditing, Fraud detection, Data Quality, Accounting Software, Data Integrity, Pandas (Python Package), Emerging Technologies, Data Analysis, Analytics, Automation, GitHub, Python Programming, Natural Language Processing
Build toward a degree
Intermediate · Course · 1 - 4 Weeks

Macquarie University
Skills you'll gain: Marketing Analytics, Customer Insights, Marketing Effectiveness, Digital Marketing, Customer Data Management, Marketing Strategies, Social Media Marketing, Customer experience strategy (CX), Customer Relationship Management, Predictive Analytics, Consumer Behaviour, Big Data, Data Analysis, Integrated Marketing Communications
Beginner · Course · 1 - 3 Months

University of Minnesota
Skills you'll gain: Open Web Application Security Project (OWASP), Selenium (Software), Software Testing, Security Testing, Test Automation, Performance Testing, Functional Testing, Test Tools, Test Execution Engine, Test Planning, Application Security, Mobile Development, Browser Compatibility, Application Performance Management
Intermediate · Course · 1 - 4 Weeks

Board Infinity
Skills you'll gain: Restful API, ASP.NET, Microsoft SQL Servers, C# (Programming Language), Web Services, Database Management, JSON, Back-End Web Development, SQL, Database Design, Object Oriented Programming (OOP), API Design, Programming Principles
Intermediate · Course · 1 - 4 Weeks
LearnQuest
Skills you'll gain: Data Warehousing, Data Analysis, Cloud Computing, Data Architecture, Big Data, Cloud Services, Analytics, Analysis, Data Storage, Cloud Computing Architecture, Cloud Infrastructure, Cloud Solutions, Scalability, Data Processing, Extract, Transform, Load, Cloud Platforms, Public Cloud, Software As A Service, Statistical Analysis, Data Strategy
Beginner · Specialization · 3 - 6 Months
University of Michigan
Skills you'll gain: Exercise Science, Sports Medicine, Injury Prevention, Athletic Training, Physiology, Analytics, Data Analysis, Advanced Analytics, Data-Driven Decision-Making, Medical Equipment and Technology, Vital Signs, Health Technology, Python Programming, Machine Learning, Data Collection
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Responsive Web Design, Web Design, HTML and CSS, Cascading Style Sheets (CSS), Hypertext Markup Language (HTML), Bootstrap (Front-End Framework), UI Components, Javascript and jQuery, Front-End Web Development, Usability, Web Development, Browser Compatibility, User Interface (UI), Interactive Design, Javascript, Creative Design, Web Design and Development, Typography, Web Analytics and SEO, Wireframing
Beginner · Specialization · 3 - 6 Months

University of Leeds
Skills you'll gain: Web Design and Development, Web Development, Web Content Accessibility Guidelines, Web Design, Hypertext Markup Language (HTML), Front-End Web Development, Full-Stack Web Development, Data Security, Web Content, Back-End Web Development, Program Development, Cascading Style Sheets (CSS), Javascript, Information Privacy, Computer Architecture
Beginner · Course · 1 - 4 Weeks

University of Washington
Skills you'll gain: Responsive Web Design, Web Design, GitHub, HTML and CSS, Cascading Style Sheets (CSS), Hypertext Markup Language (HTML), Version Control, User Experience Design, User Experience, Javascript, Web Content Accessibility Guidelines, Browser Compatibility, User Story, Web Design and Development, Front-End Web Development, Web Development, Microsoft Copilot, Mobile Development, Semantic Web, Git (Version Control System)
Beginner · Specialization · 1 - 3 Months

University of Michigan
Skills you'll gain: Sampling (Statistics), Sample Size Determination, Surveys, Survey Creation, Data Collection, Statistical Analysis, Interviewing Skills, Research Design, STATA (Software), R (Software), Data Integration, Data Validation, Data Ethics, Data Analysis, Stata, Data Quality, Statistical Modeling, Qualitative Research, Data Cleansing, R Programming
Beginner · Specialization · 3 - 6 Months