• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Product Marketing

Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.


Popular Product Marketing Courses and Certifications


  • Status: New
    New
    P

    Packt

    Driving Business Success with ChatGPT – Complete Guide

    Skills you'll gain: AI Enablement, Sales Process, Content Strategy, Team Building, Marketing Strategies, Cost Reduction, Customer Support

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Advanced Videography: Documentary and Promo Editing

    Skills you'll gain: Cinematography, Videography, Photography, Video Production, Video Editing, Design Reviews, Post-Production, Peer Review, Creativity

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    TikTok Optimization: Grow Your Presence

    Skills you'll gain: TikTok, Content Performance Analysis, Content Creation, Content Strategy, Data-Driven Decision-Making, Marketing Analytics, Social Media Marketing, Brand Marketing, E-Commerce, Revenue Management, Live Streaming

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    G

    Google Cloud

    生成式 AI:不只是聊天機器人

    Skills you'll gain: Prompt Engineering, Responsible AI, AI Product Strategy, Generative AI, Google Cloud Platform, LLM Application, Google Workspace, Artificial Intelligence

    Beginner · Course · 1 - 3 Months

  • P

    Packt

    Substance Painter to Unreal Engine 5 Masterclass

    Skills you'll gain: Post-Production, Animation and Game Design, Cinematography, Unreal Engine, Animations, 3D Assets, Computer Graphics, Virtual Environment, Virtual Reality, Video Game Development, Baking

    4.6
    Rating, 4.6 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Adobe Illustrator Super Speed: Boost Workflow & Efficiency

    Skills you'll gain: Adobe Illustrator, Typography, Design Software, Graphical Tools, Adobe Creative Cloud, Design Elements And Principles, Layout Design

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    Blender to Unreal Engine 5 — 3D Props - Medieval Market

    Skills you'll gain: 3D Modeling, 3D Assets, Unreal Engine, Computer Graphics, Visualization (Computer Graphics), Animations

    Beginner · Course · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    A

    Adobe

    Drawing and Building Shapes in Adobe Illustrator

    Skills you'll gain: Adobe Illustrator, Logo Design, Adobe Creative Cloud, Graphic Design, Graphic and Visual Design, Visualization (Computer Graphics), Graphical Tools, Design Elements And Principles, Creative Design

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Empathy-Driven Leadership and Innovation

    Skills you'll gain: Empathy, Business Leadership, Diversity and Inclusion, Interpersonal Communications, Leadership, Leadership and Management, Business Transformation, Strategic Leadership, Emotional Intelligence, Communication Strategies, Organizational Leadership, Non-Verbal Communication, Team Management, Team Performance Management, Innovation, People Management, Organizational Change, Communication, Sales, Marketing Strategies

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Material Design 3 for Beginners : Customizing Components

    Skills you'll gain: Figma (Design Software), User Experience Design, User Centered Design, Design, Web Design, Layout Design, Style Guides, Typography

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    C

    Coursera

    Instagram Visuals: Enhance Photography & Design

    Skills you'll gain: Design, Graphic and Visual Design, Photography, Photo Editing, Photo/Video Production and Technology

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Agile Practices: Apply, Evaluate & Optimize Planning

    Skills you'll gain: Sprint Retrospectives, Kanban Principles, Sprint Planning, Agile Project Management, Lean Methodologies, Risk Management, Agile Methodology, Team Building, Workflow Management, Backlogs, Project Planning, Performance Metric, Release Management, Scrum (Software Development), Scope Management, Continuous Improvement Process, Continuous Integration, Stakeholder Engagement, Decision Making, Test Driven Development (TDD)

    Mixed · Course · 1 - 4 Weeks

Searches related to product marketing

product marketing manager
product marketing management
product marketing strategy
product marketing analytics
ai product marketing
marketing management essentials: product and branding
digital product marketing
marketing project management
1…333334335…366

In summary, here are 10 of our most popular product marketing courses

  • Driving Business Success with ChatGPT – Complete Guide: Packt
  • Advanced Videography: Documentary and Promo Editing: Skillshare
  • TikTok Optimization: Grow Your Presence: Coursera
  • 生成式 AI:不只是聊天機器人: Google Cloud
  • Substance Painter to Unreal Engine 5 Masterclass: Packt
  • Adobe Illustrator Super Speed: Boost Workflow & Efficiency: Skillshare
  • Blender to Unreal Engine 5 — 3D Props - Medieval Market: Packt
  • Drawing and Building Shapes in Adobe Illustrator: Adobe
  • Empathy-Driven Leadership and Innovation: Packt
  • Material Design 3 for Beginners : Customizing Components: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok