Customer journey courses can help you learn customer segmentation, touchpoint analysis, and experience mapping. You can build skills in crafting personalized marketing strategies, analyzing customer feedback, and optimizing conversion rates. Many courses introduce tools like customer relationship management (CRM) software, journey mapping tools, and analytics platforms that help you track customer interactions and measure the effectiveness of your strategies.

Skills you'll gain: Google Analytics, Marketing Effectiveness, Smart Goals, Web Analytics and SEO, Advertising Campaigns, Google Ads, Adobe Analytics, Web Analytics, Marketing Analytics, Goal Setting, Search Engine Optimization, Marketing Strategies, Customer Insights, Campaign Management, Performance Reporting, Target Audience, Business Reporting, Key Performance Indicators (KPIs), Performance Analysis, Data-Driven Decision-Making
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: QuickBooks (Accounting Software), Vendor Management, Ledgers (Accounting), Accounting Software, Inventory and Warehousing, Payroll Processing, Financial Reporting, Business Reporting, Customer Data Management, Management Reporting, Financial Analysis, Payroll, Billing & Invoicing, Sales Management, Project Accounting, Small Business Accounting, Accounting Systems, Business Software, Business, Business Analysis
Beginner · Specialization · 3 - 6 Months

Logical Operations
Skills you'll gain: Project Closure, Project Scoping, Project Risk Management, Project Schedules, Cost Management, Sprint Planning, Agile Project Management, Project Planning, Project Management, Scope Management, Change Control, Project Performance, Microsoft Excel, Communication Planning, Team Leadership, Leadership, User Story, Microsoft Word, Microsoft Office, Leadership Development
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: digital literacy, Constructive Feedback
Intermediate · Course · 1 - 3 Months

Macquarie University
Skills you'll gain: Value Propositions, Entrepreneurship, Social Media Marketing, Sales, Storytelling, Social Media Strategy, Marketing Strategies, Data-Driven Decision-Making, Customer Insights, Presentations, Fundraising and Crowdsourcing, Market Opportunities, Business Development, Business Modeling, Public Speaking, Strategic Partnership, Professional Networking
Beginner · Course · 1 - 3 Months

Rice University
Skills you'll gain: Communication Planning, Stakeholder Management, Organizational Structure, Project Documentation, Project Management, Project Management Life Cycle, Stakeholder Analysis, Project Scoping, Planning, Project Planning, Requirements Management, Financial Analysis, Business Analysis, Case Studies, Peer Review
Beginner · Course · 1 - 3 Months

Skills you'll gain: Content Performance Analysis, Web Analytics, Multimedia, Web Content, Drive Engagement, Content Marketing, Content Strategy, Content Development and Management, Analytics, Customer experience improvement, Search Engine Optimization, Performance Analysis, Data Analysis, Information Architecture, Process Improvement and Optimization, Data-Driven Decision-Making
Beginner · Course · 1 - 4 Weeks
IE Business School
Skills you'll gain: Brand Strategy, Branding, Brand Awareness, Logo Design, Brand Management, Target Audience, Target Market, Consumer Behaviour, Value Propositions, Marketing, Customer Insights, Marketing Psychology, Marketing Strategies, Advertising, Competitive Analysis, Typography, Storytelling, Color Theory
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Enterprise Sales, Consultative Selling, B2B Sales, Selling Techniques, Stakeholder Engagement, Prospecting and Qualification, Sales Process, Stakeholder Management, Sales Training, Specialized Sales, Sales, Sales Strategy, Influencing
Beginner · Course · 1 - 4 Weeks

LearnQuest
Skills you'll gain: Sales Management, Team Leadership, Sales Training, Virtual Teams, Team Management, Sales Enablement, Team Motivation, Sales, Team Performance Management, Sales Pipelines, Sales Process, Innovation, Overcoming Objections, Conflict Management, Performance Analysis, Employee Onboarding, Drive Engagement, Employee Retention, Customer Engagement, Recognizing Others
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Data Storytelling, Data Presentation, Strategic Prioritization, User Research, Data-Driven Decision-Making, Business Analytics, Persona Development, Stakeholder Communications, Customer Insights, Analytics, Presentations, Quantitative Research
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Salesforce, Business Process Automation, Agentic Workflows, Generative AI Agents, AI Enablement, AI Orchestration, Automation, AI Product Strategy, Business Workflow Analysis, Process Optimization, Responsible AI, Customer experience improvement, Case Studies, Scalability, Organizational Change, Performance Measurement
Intermediate · Course · 1 - 4 Weeks