About this Course

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Learner Career Outcomes

13%

got a tangible career benefit from this course
Flexible deadlines
Reset deadlines in accordance to your schedule.
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Intermediate Level
Approx. 14 hours to complete
English

Skills you will gain

AdvertisingLogoBrandBrand Identity

Learner Career Outcomes

13%

got a tangible career benefit from this course
Flexible deadlines
Reset deadlines in accordance to your schedule.
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Intermediate Level
Approx. 14 hours to complete
English

Offered by

Placeholder

IE Business School

Syllabus - What you will learn from this course

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Week
1

Week 1

3 hours to complete

Introduction to branding: Segmentation.

3 hours to complete
9 videos (Total 42 min), 5 readings, 2 quizzes
Week
2

Week 2

3 hours to complete

DEFINING THE VALUE

3 hours to complete
7 videos (Total 29 min), 2 readings, 2 quizzes
Week
3

Week 3

3 hours to complete

BUILDING A BRAND HOUSE

3 hours to complete
9 videos (Total 37 min), 4 readings, 2 quizzes
Week
4

Week 4

3 hours to complete

BRAND MARKS AND VISUAL EXPRESSIONS

3 hours to complete
8 videos (Total 30 min), 1 reading, 2 quizzes

Reviews

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About the Branding: The Creative Journey Specialization

Branding: The Creative Journey

Frequently Asked Questions

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