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    • Storytelling
    Related topics:presentation skillspublic speakingcommunication skillsdigital storytellingwritingadobe

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    79 results for "storytelling"

    • Macquarie University

      Macquarie University

      Storytelling and influencing: Communicate with impact

      Skills you'll gain: Leadership and Management, Influencing, Communication, Marketing, Presentation

      4.8

      (1.2k reviews)

      Mixed · Course

    • Macquarie University

      Macquarie University

      Influencing: Storytelling, Change Management and Governance

      Skills you'll gain: Business Analysis, Business Process Management, Change Management, Communication, Conflict Management, Critical Thinking, Decision Making, Entrepreneurship, Finance, Financial Management, Human Resources, Influencing, Investment Management, Leadership, Leadership and Management, Marketing, Negotiation, Probability & Statistics, Research and Design, Risk Management, Sales, Statistical Tests, Strategy and Operations

      4.7

      (2.4k reviews)

      Beginner · Specialization

    • Wesleyan University

      Wesleyan University

      Creative Writing

      Skills you'll gain: Communication

      4.6

      (5.3k reviews)

      Beginner · Specialization

    • Free

      UNSW Sydney (The University of New South Wales)

      UNSW Sydney (The University of New South Wales)

      Transmedia Storytelling: Narrative worlds, emerging technologies, and global audiences

      Skills you'll gain: Communication, Interactivity, Audience

      4.7

      (703 reviews)

      Mixed · Course

    • University of Houston

      University of Houston

      Powerful Tools for Teaching and Learning: Digital Storytelling

      Skills you'll gain: Communication, Leadership and Management, Entrepreneurship, Business Psychology, Storytelling, Journalism, Change Management, Storyboarding

      4.5

      (196 reviews)

      Beginner · Course

    • University of Pennsylvania

      University of Pennsylvania

      Viral Marketing and How to Craft Contagious Content

      Skills you'll gain: Communication, Influencing, Marketing, Storytelling, Social Media, Business Psychology, Social Network, Marketing Strategy, Marketing Psychology

      4.8

      (4.7k reviews)

      Mixed · Course

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      Northwestern University

      Northwestern University

      Leadership Communication for Maximum Impact: Storytelling

      Skills you'll gain: Communication, Leadership, Crisis

      4.5

      (1k reviews)

      Mixed · Course

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      Northwestern University

      Northwestern University

      The Art of Sales: Mastering the Selling Process

      Skills you'll gain: Brand Management, Business Communication, Communication, Customer Relationship Management, Entrepreneurship, Leadership and Management, Marketing, Sales, Strategy, Strategy and Operations

      4.7

      (1.2k reviews)

      Beginner · Specialization

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      Coursera Project Network

      Coursera Project Network

      Create a Storyboard using Canva

      Skills you'll gain: Graphic Design, Communication, Advertising, Computer Graphics, Storytelling

      4.6

      (78 reviews)

      Intermediate · Guided Project

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      IE Business School

      IE Business School

      Storytelling in Branding and Content Marketing

      Skills you'll gain: Influencing, Leadership and Management, Communication, Market (Economics), Marketing, Brand Management, Journalism, Public Relations, Human Computer Interaction, User Experience, History

      4.4

      (208 reviews)

      Beginner · Course

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      Free

      Michigan State University

      Michigan State University

      Write Your First Novel

      Skills you'll gain: Business Psychology, Entrepreneurship, Leadership and Management, Creativity, Research and Design, Organizational Development

      4.3

      (199 reviews)

      Beginner · Course

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      University of Colorado Boulder

      University of Colorado Boulder

      Effective Communication: Writing, Design, and Presentation

      Skills you'll gain: Business Communication, Business Writing, Communication, Computer Graphics, Graphic Design, Planning, Presentation, Research and Design, Storytelling, Visual Design, Writing

      4.8

      (9.4k reviews)

      Beginner · Specialization

    Searches related to storytelling

    storytelling and influencing: communicate with impact
    storytelling with data
    storytelling in branding and content marketing
    storytelling und einflussnahme: effektive kommunikation
    storytelling et influence : communiquer pour convaincre
    storytelling with kumu
    data storytelling
    transmedia storytelling: narrative worlds, emerging technologies, and global audiences
    1234…7

    In summary, here are 10 of our most popular storytelling courses

    • Storytelling and influencing: Communicate with impact: Macquarie University
    • Influencing: Storytelling, Change Management and Governance: Macquarie University
    • Creative Writing: Wesleyan University
    • Transmedia Storytelling: Narrative worlds, emerging technologies, and global audiences: UNSW Sydney (The University of New South Wales)
    • Powerful Tools for Teaching and Learning: Digital Storytelling: University of Houston
    • Viral Marketing and How to Craft Contagious Content: University of Pennsylvania
    • Leadership Communication for Maximum Impact: Storytelling: Northwestern University
    • The Art of Sales: Mastering the Selling Process: Northwestern University
    • Create a Storyboard using Canva: Coursera Project Network
    • Storytelling in Branding and Content Marketing: IE Business School

    Skills you can learn in Leadership And Management

    Leadership (53)
    Project Management (30)
    Plan (25)
    Planning (24)
    Modeling (17)
    Analytics (16)
    Human Resources (16)
    Decision-making (15)
    Change Management (14)
    Innovation (14)
    Negotiation (14)
    Human Resource Management (13)

    Frequently Asked Questions about Storytelling

    • Storytelling is art of creating narratives that enable the communication of meaning between two people. Compared to sharing information in a non-narrative way, stories can establish an interpersonal connection by allowing us to make sense of the world together. In the business world, the ability of stories to make a memorable and lasting impression can be a powerful tool in a variety of contexts.

      Telling stories is an important leadership skill for high-level managers to inspire, teach, and influence their team members. For example, CEOs can use storytelling in change management situations to help employees adjust to shifts in company systems, structures, and job roles. In the startup context, entrepreneurs use storytelling to pitch their company to potential investors, awakening their imagination to encourage their support of an innovative idea.

      Storytelling is also an essential ingredient of any effective marketing strategy. Vivid imagery and persuasive narratives have always been a hallmark of great advertising, and engaging storytelling has become even more essential to standing out in the content-rich online era. Today’s viral marketing landscape especially rewards the exciting, curiosity-inducing stories that generate buzz on social networks.‎

    • Any role that requires communication and connection will benefit from storytelling skills. For example, public relations specialists must shape media narratives to enhance the image of their clients. Fundraising managers who coordinate campaigns rely on compelling stories to bring in donations for their organizations. And social media specialists and digital marketers use short-form storytelling to expand the reach of their brand through online channels.

      Experienced specialists in these areas may go on to become advertising, promotion, and marketing managers in charge of overseeing the teams responsible for executing these storytelling strategies. According to the Bureau of Labor Statistics, they have a median pay of $135,900 per year and usually have a bachelor’s degree. These jobs are expected to grow by eight percent over the next ten years, which is faster than the national average.‎

    • Yes. Coursera offers online courses and Specializations on storytelling topics geared towards a wide variety of contexts, including leadership communication, digital storytelling, and viral marketing. These courses are delivered by top-ranked institutions around the world, including Macquarie University, Northwestern University, and the University of Pennsylvania, so you’ll learn to craft compelling narratives from leaders in their fields.

      Furthermore, with remote classes online and a flexible schedule, you can learn these skills at a lower cost than on-campus alternatives without disrupting your current work or family life.‎

    • The skills and experience that you need to already have before starting to learn storytelling may simply be a sense of adventure, a love of people, and a desire to share experiences with others. We all tell stories, but having the skills and experience to tell stories in a public setting or a business environment may become more difficult for some people. When you tell stories, it’s worth it to have good organization, as the preceding part of your story should lead naturally into the next part. You might want to have experience in public speaking for speeches or presentations, as these can help you to understand the art and science of storytelling in front of audiences.‎

    • The kind of people best suited for roles in storytelling might include good speakers, those who have self-confidence, and people who have an understanding of leading people into a scene. Since a storyteller could be a leader in sharing information, the type of person best suited for storytelling might be someone who excels at social media work and understands how to draw followers. When you can tell a great story, you capture people’s attention, and that is a crucial skill to have in our attention culture.‎

    • You may know if learning storytelling is right for you if you like to tell personal stories, enjoy evoking a reaction, are an avid reader, or have a desire for change. If you love to use words and visual ideas in your communications, becoming skilled in storytelling for business could be an excellent career move for you. Many people who are good presenters and good storytellers didn’t get to be there overnight. They practiced and tried different methods.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.
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