Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.

University of Colorado System
Skills you'll gain: Systems Engineering, Verification And Validation, Systems Architecture, Configuration Management, Systems Development, Systems Development Life Cycle, Systems Design, Reliability, Risk Management, Risk Management Framework, Systems Analysis, Systems Integration, Requirements Analysis, Maintainability
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Virtual Machines, Data Access, User Accounts, Google Cloud Platform, Cloud Computing, Cloud API, Query Languages, Cloud Platforms
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Logo Design, Canva (Software), Marketing Design, Marketing Materials, Advertising, Branding, Marketing, Brand Awareness, Creative Design, Promotional Materials, Graphic and Visual Design Software, Graphic Design, Aesthetics, Design, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours
Rice University
Skills you'll gain: Theoretical Computer Science, Computer Programming, Computational Thinking, Programming Principles, Debugging, Algorithms, Python Programming
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Cybersecurity, TCP/IP, Cyber Attacks, Endpoint Security, Infrastructure Security, Network Routing, Threat Detection, Computer Security, Firewall, Computer Networking, Wireless Networks, Cloud Computing, Information Technology Infrastructure Library, Technical Support and Services, Vulnerability Assessments
Intermediate · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Business Software, Computer Hardware, Generative AI, Operating Systems, Data Storage Technologies, Computer Systems, Enterprise Security, System Software, Information Technology, Hardware Troubleshooting, Computer Architecture, Technology Solutions, System Configuration, Technical Support and Services, Servers, Cybersecurity
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Marketing Automation, Digital Transformation, Marketing Strategies, Marketing Analytics, Marketing, Innovation, Digital Marketing, Data-Driven Decision-Making, Business Transformation, Brand Management, Customer experience strategy (CX), Consumer Behaviour
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Extract, Transform, Load, Data Validation, Data Transformation, Applied Machine Learning, Object-Relational Mapping, Data Wrangling, Data Cleansing, Data Manipulation, Data Integration, Web Scraping, Data Quality, Data Pipelines, Pandas (Python Package), Descriptive Statistics, Data Modeling, Data Science, Python Programming, Scikit Learn (Machine Learning Library), Extensible Markup Language (XML), Data Analysis
Beginner · Specialization · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Facebook, Copywriting, Social Media Marketing, Social Media Strategy, Instagram, Social Media Campaigns, Digital Advertising, Drive Engagement, Content Creation, Advertising, Customer Engagement, Target Audience
Mixed · Course · 1 - 3 Months

Skills you'll gain: Prompt Engineering, Microsoft Copilot, Responsible AI, Microsoft 365, Microsoft Office, Information Management, Generative AI, Productivity Software, Microsoft Word, Document Management, Editing, Content Creation
Beginner · Course · 1 - 3 Months

Skills you'll gain: Performance Analysis, Marketing Planning, Marketing Strategies, Strategic Marketing, Global Marketing, Plan Execution, Marketing Management, Market Analysis, Product Strategy, Case Studies, Marketing, Competitive Analysis, Brand Strategy, Program Implementation, Market Opportunities, Consumer Behaviour, Logistics, Business
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Risk Management Framework, Authentications, IT Management, Security Management, Identity and Access Management, Security Controls, Authorization (Computing), Security Awareness, Single Sign-On (SSO), Data Ethics, Computer Security Awareness Training, Multi-Factor Authentication, Change Control
Intermediate · Course · 1 - 4 Weeks