Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Coursera
Skills you'll gain: Graphic and Visual Design Software, Marketing Design, Graphic and Visual Design, Graphic Design, Design, Infographics, Presentations, Advertising, Marketing, Project Design, User Accounts, Data Sharing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Target Audience, Customer Insights, Social Media Campaigns, Marketing Analytics, Social Media Marketing, Social Media, Marketing, Marketing Budgets, Advertising
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Target Audience, Social Media Marketing, Social Media, Customer Insights, Online Advertising, Advertising Campaigns, Business Marketing
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Model Evaluation, Scikit Learn (Machine Learning Library), Data Visualization, Feature Engineering, Data Preprocessing, Customer Analysis, Predictive Modeling, Predictive Analytics, Marketing Analytics, Applied Machine Learning, Logistic Regression, Data Cleansing, Data Manipulation, Advertising, Digital Advertising, Performance Analysis, Machine Learning, Python Programming, Deep Learning
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Generative AI, Customer Insights, AI Personalization, Customer Analysis, ChatGPT, Customer experience strategy (CX), Real Time Data, Design Thinking, Artificial Intelligence, Analysis, Design
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Marketing Strategies, Social Media Campaigns, Social Media Marketing, Social Media, Marketing, Social Media Content, Marketing Effectiveness, Target Audience, Drive Engagement, Customer Engagement
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Logo Design, Promotional Materials, Marketing Design, Marketing Materials, Graphic Design, Design, Branding, Content Marketing, Brand Management, Marketing Communications
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Instagram, Social Media, Social Media Content, Social Media Marketing, Social Media Strategy, Facebook, Product Promotion, Promotional Strategies, Advertising, Branding
Beginner · Guided Project · Less Than 2 Hours

Skillshare
Skills you'll gain: Graphic and Visual Design, Graphic Design, Layout Design, Design Elements And Principles, Visual Design, Storytelling, Creative Design, Design Strategies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Instagram, Social Media Content, LinkedIn, Social Media, Facebook, Content Creation, Social Media Management, Social Media Marketing, User Accounts, Graphic Design, Marketing
Beginner · Guided Project · Less Than 2 Hours

O.P. Jindal Global University
Skills you'll gain: Emerging Technologies, Technology Strategies, Business Technologies, Cybersecurity, Digital Transformation, Internet Of Things, Cloud Computing, Digital Marketing, Business Strategy, Blockchain, Artificial Intelligence, Real Time Data, E-Commerce
Build toward a degree
Mixed · Course · 3 - 6 Months

Coursera
Skills you'll gain: Canva (Software), Graphics Software, Graphic Design, Photo Editing, Graphic and Visual Design, Content Creation, Content Marketing
Beginner · Guided Project · Less Than 2 Hours