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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Washington

    Machine Learning: Regression

    Skills you'll gain: Regression Analysis, Predictive Modeling, Supervised Learning, Statistical Modeling, Applied Machine Learning, Predictive Analytics, Feature Engineering, Machine Learning, Statistical Methods, Python Programming, Data Manipulation, Algorithms, Performance Testing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5.6K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    A

    AI CERTs

    AI For Data Analysts

    Skills you'll gain: Responsible AI, Agentic systems, Data Ethics, Data Pipelines, Real Time Data, No-Code Development, Applied Machine Learning, Machine Learning, Data Analysis, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Program Evaluation, Data Processing, Data Collection

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Executive Data Science

    Skills you'll gain: Data Quality, Exploratory Data Analysis, Employee Onboarding, Data Management, Team Motivation, Technical Communication, Data Analysis, Data Presentation, Project Management, Interviewing Skills, Data Science, Data-Driven Decision-Making, Management Training And Development, Organizational Leadership, Team Management, Workflow Management, Analytical Skills, Project Implementation, Leadership, Communication

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    AI CERTs

    AI Tools, Data, and Experience Design

    Skills you'll gain: User Research, UI/UX Research, Prototyping, Design Research, User Experience, User Experience Design, User Interface and User Experience (UI/UX) Design, Persona (User Experience), Artificial Intelligence, Experience Design, User Centered Design, Prompt Patterns, User Interface (UI), Design, Design Thinking, User Interface (UI) Design, Wireframing, Presentations, Responsible AI, Professional Development

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    AI CERTs

    AI Powered UI/UX Design

    Skills you'll gain: User Experience Design, User Experience, User Interface and User Experience (UI/UX) Design, Design Thinking, Artificial Intelligence, UI/UX Research, Experience Design, Persona (User Experience), User Interface (UI), User Centered Design, Responsible AI, Design Research, Wireframing, Prototyping, Design Reviews, Prompt Patterns, User Story, Storyboarding, Professional Development, Presentations

    Advanced · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    English for Media Literacy

    Skills you'll gain: Advertising, English Language, Media and Communications, Online Advertising, Oral Comprehension, Vocabulary, Literacy, Cultural Diversity, Journalism, Grammar, Facebook

    4.9
    Rating, 4.9 out of 5 stars
    ·
    2.1K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Washington

    Business English: Capstone Project

    Skills you'll gain: Verbal Communication Skills, Persuasive Communication, Presentations, Business Writing, Peer Review, Business Communication, Public Speaking, Business Planning, Marketing, English Language, Business Marketing, Vocabulary, Grammar

    4.8
    Rating, 4.8 out of 5 stars
    ·
    190 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Tableau Learning Partner

    Introduction to Tableau

    Skills you'll gain: Tableau Software, Data Visualization Software, Dashboard, Business Analytics, Business Intelligence, Data Integration, Data Cleansing, Data Transformation, Data Processing, Performance Tuning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    302 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    ESSEC Business School

    Demand management: Breaking down today’s commercial silos

    Skills you'll gain: Revenue Management, Hospitality Management, Digital Marketing, Data-Driven Decision-Making, Demand Generation, Hotel Operations, Asset Management, Marketing, Customer Demand Planning, Forecasting, Business Valuation, Return On Investment

    4.7
    Rating, 4.7 out of 5 stars
    ·
    369 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Decisions, Decisions: Dashboards and Reports

    Skills you'll gain: Dashboard, Business Intelligence, Tableau Software, Business Reporting, Data Storytelling, Data Presentation, Data Visualization Software, Data Visualization, Stakeholder Communications, Performance Tuning, Interviewing Skills, Presentations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.3K reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D
    A

    Multiple educators

    DeepLearning.AI Data Engineering

    Skills you'll gain: Apache Airflow, Data Modeling, Data Pipelines, Data Storage, Data Architecture, Requirements Analysis, Data Processing, Data Warehousing, Query Languages, Apache Hadoop, Extract, Transform, Load, Data Lakes, Amazon Web Services, File Systems, Apache Spark, Database Systems, Feature Engineering, Data Integration, AWS Kinesis, Data Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    549 reviews

    Intermediate · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Java Programming: Solving Problems with Software

    Skills you'll gain: Debugging, Java, Algorithms, Java Programming, Statistical Analysis, Software Design, Computer Programming, Data Import/Export, Integrated Development Environments, Data Manipulation, Object Oriented Programming (OOP), Data Analysis, Software Testing, Problem Solving

    4.6
    Rating, 4.6 out of 5 stars
    ·
    8.1K reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Machine Learning: Regression: University of Washington
  • AI For Data Analysts: AI CERTs
  • Executive Data Science: Johns Hopkins University
  • AI Tools, Data, and Experience Design: AI CERTs
  • AI Powered UI/UX Design: AI CERTs
  • English for Media Literacy: University of Pennsylvania
  • Business English: Capstone Project: University of Washington
  • Introduction to Tableau: Tableau Learning Partner
  • Demand management: Breaking down today’s commercial silos: ESSEC Business School
  • Decisions, Decisions: Dashboards and Reports: Google

Skills you can learn in Marketing

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Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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