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Web Analytics Courses

Web analytics courses can help you learn data collection techniques, traffic analysis, user behavior tracking, and conversion rate optimization. You can build skills in interpreting data trends, setting up tracking codes, and creating actionable reports. Many courses introduce tools like Google Analytics, Adobe Analytics, and Tableau, demonstrating how to apply these skills to measure website performance and enhance marketing strategies.


Popular Web Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Digital Marketing Strategy: Navigating Emerging Media and AI

    Skills you'll gain: Customer experience strategy (CX), Strategic Communication, Marketing Communications, Digital Media Strategy, Marketing Analytics, Digital Marketing, Marketing Channel, Data-Driven Decision-Making, Marketing Strategy and Techniques, Integrated Marketing Communications, Personalized Service, Consumer Behaviour, Data Ethics, Social Media, Emerging Technologies, Artificial Intelligence, Augmented Reality

    Build toward a degree

    4.4
    Rating, 4.4 out of 5 stars
    ·
    2.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    AI Machine Learning with R & Python Projects

    Skills you'll gain: Sampling (Statistics), Matplotlib, Data Analysis, Data Mining, Statistical Analysis, Statistical Hypothesis Testing, NumPy, Pandas (Python Package), Probability Distribution, Dimensionality Reduction, R Programming, Probability, Python Programming, Scikit Learn (Machine Learning Library), Linear Algebra, Applied Machine Learning, Unsupervised Learning, Regression Analysis, Statistical Methods, Artificial Intelligence and Machine Learning (AI/ML)

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    H

    Harvard Business Review

    Lead with Technology and AI

    Skills you'll gain: Generative AI, Prompt Engineering, Responsible AI, Data-Driven Decision-Making, Digital Transformation, Artificial Intelligence, Data Analysis, Innovation, Technical Management, Technology Strategies, Culture Transformation, Leadership, Team Motivation

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    SQL for Data Science Capstone Project

    Skills you'll gain: Presentations, SQL, Descriptive Statistics, Data Storytelling, Data Analysis, Peer Review, Exploratory Data Analysis, Statistical Analysis, Data Modeling, Performance Metric, Business Analytics, Text Mining, Data Science, Target Audience, Data Manipulation, Proposal Development

    4.2
    Rating, 4.2 out of 5 stars
    ·
    251 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Developing APIs with Google Cloud's Apigee API Platform

    Skills you'll gain: OAuth, API Design, Restful API, API Gateway, Application Programming Interface (API), Cloud API, Continuous Deployment, CI/CD, Application Deployment, Google Cloud Platform, Application Lifecycle Management, Enterprise Application Management, Security Controls, Proxy Servers, Continuous Integration, Application Security, Middleware, Software Documentation, Network Security, Application Performance Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.9K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of London

    Responsive Website Development and Design Capstone

    Skills you'll gain: User Experience Design, User Experience, Wireframing, Persona (User Experience), Application Lifecycle Management, Application Design, Technical Communication, Web Design and Development, Prototyping, UI/UX Research, Web Development, User Research, Mockups, Usability Testing, Application Development, Responsive Web Design, Version Control, Brainstorming, Javascript, MongoDB

    4.6
    Rating, 4.6 out of 5 stars
    ·
    65 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Biostatistics in Public Health

    Skills you'll gain: Biostatistics, Statistical Hypothesis Testing, Regression Analysis, Sampling (Statistics), Statistical Methods, Statistical Visualization, Statistical Analysis, Epidemiology, Medical Science and Research, Quantitative Research, Descriptive Statistics, Statistical Inference, Data Literacy, Probability Distribution, Scientific Methods, Statistics, Statistical Modeling, Data Analysis, Probability & Statistics, Public Health

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Search Engine Optimization (SEO) with Squarespace

    Skills you'll gain: Blogs, Content Management Systems, Search Engine Optimization, Web Analytics and SEO, Keyword Research, Web Content

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.2K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    The R Programming Environment

    Skills you'll gain: Tidyverse (R Package), Web Scraping, Data Manipulation, R Programming, Data Transformation, Data Cleansing, Data Science, Big Data, Statistical Programming, Text Mining, Application Programming Interface (API)

    4.3
    Rating, 4.3 out of 5 stars
    ·
    1.2K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Y

    Yonsei University

    Big Data Emerging Technologies

    Skills you'll gain: Apache Spark, Big Data, SPSS (Software), SPSS, Analytics, Real Time Data, Apache Hadoop, Data Processing, Business Analytics, Statistical Analysis, Data Analysis Software, Business Strategy, Market Share, Scalability, Machine Learning Algorithms

    4.7
    Rating, 4.7 out of 5 stars
    ·
    312 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Strategic Management & Business Policy

    Skills you'll gain: Business Strategy, Organizational Strategy, Business Planning, Strategic Decision-Making, Stakeholder Management, Data Visualization, Competitive Analysis, Market Analysis, Goal Setting, Key Performance Indicators (KPIs), Analysis, Performance Metric

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Develop Generative AI Applications: Get Started

    Skills you'll gain: Prompt Engineering, LangChain, LLM Application, Generative AI, Generative AI Agents, Application Development, Flask (Web Framework), Software Development, Debugging

    4.6
    Rating, 4.6 out of 5 stars
    ·
    329 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular web analytics courses

  • Digital Marketing Strategy: Navigating Emerging Media and AI: University of Illinois Urbana-Champaign
  • AI Machine Learning with R & Python Projects: EDUCBA
  • Lead with Technology and AI: Harvard Business Review
  • SQL for Data Science Capstone Project: University of California, Davis
  • Developing APIs with Google Cloud's Apigee API Platform: Google Cloud
  • Responsive Website Development and Design Capstone : University of London
  • Biostatistics in Public Health: Johns Hopkins University
  • Search Engine Optimization (SEO) with Squarespace : Coursera
  • The R Programming Environment: Johns Hopkins University
  • Big Data Emerging Technologies: Yonsei University

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