Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.

University of Illinois at Urbana-Champaign
Skills you'll gain: Data Storytelling, Process Improvement, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Management Accounting, Risk Management, Machine Learning Algorithms, Corporate Tax, Team Leadership, Social Determinants Of Health, Marketing Analytics, Financial Auditing, Data Visualization, Descriptive Statistics, Business Strategy, Variance Analysis, Generative AI, Financial Market
Credit offered
Graduate Certificate · 6 - 12 Months

Logical Operations
Skills you'll gain: Interpersonal Communications, Business Communication, Verbal Communication Skills, Communication, Internal Communications, Corporate Communications, Business Correspondence, Social Skills, Collaboration, Conflict Management, Non-Verbal Communication, Active Listening, Relationship Building, Organizational Structure, Mediation, Customer Relationship Building, Contract Negotiation, Organizational Development, Negotiation, Vendor Management
Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: WordPress, Content Management Systems, Web Content, Web Design and Development, Web Design, Web Development, Social Media, Content Management, Marketing, Design, Computer Science
Advanced · Guided Project · Less Than 2 Hours

Skills you'll gain: Strategic Communication, Performance Measurement, Key Performance Indicators (KPIs), Communication Planning, Strategic Leadership, Employee Engagement, Business Planning, Strategic Planning, Dashboard, Meeting Facilitation, Goal Setting, Planning, Organizational Strategy, Discussion Facilitation, Stakeholder Engagement, Presentations, Business Strategy, Leadership Development, Team Building, Teamwork
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Patient Registration, Medical Records, Medical Billing and Coding, Medical Office Procedures, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Patient Communication, Health Information Management, Revenue Cycle Management, Electronic Medical Record, Records Management, Clinical Documentation, Patient Safety, Care Coordination, Data Entry, Scheduling, Inventory Management System, Medical Terminology, Regulatory Compliance, Key Performance Indicators (KPIs), Quality Assurance
Beginner · Specialization · 3 - 6 Months

University of Pennsylvania
Skills you'll gain: FinTech, Portfolio Management, Consumer Lending, Return On Investment, Blockchain, Cryptography, Credit/Debit Card Processing, Digital Assets, Financial Services, Payment Processing, Investments, Lending and Underwriting, Investment Management, Technology Strategies, Emerging Technologies, Risk Analysis, Portfolio Risk, Fundraising and Crowdsourcing, Market Analysis, Fraud detection
Beginner · Specialization · 3 - 6 Months

Knowledge Accelerators
Skills you'll gain: Power BI, Data Presentation, Microsoft Excel, Dashboard, Excel Formulas, Data Modeling, Data Entry, Data Analysis, Data Storytelling, Analytics, Business Modeling, Data Processing, Data-Driven Decision-Making, Business Analysis, Data Cleansing, Data Science, Data Synthesis, Microsoft 365, Trend Analysis, Data Management
Beginner · Specialization · 3 - 6 Months

Salesforce
Skills you'll gain: Sales Process, Sales, Salesforce, Sales Operations, Customer Relationship Management, B2B Sales, Sales Management, Data Management, Customer Data Management, Databases, Business-To-Consumer
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, Microsoft Copilot, Content Performance Analysis, Marketing and Public Relations, Editing, Customer Insights, Content Development and Management, Proofreading, Public Relations, Integrated Marketing Communications, Customer Analysis, Content Creation, Marketing Communications, Persona Development, Writing and Editing, Content Management, Content Marketing, Content Strategy, Generative AI, Marketing Strategies
Beginner · Specialization · 3 - 6 Months

LearnQuest
Skills you'll gain: Eclipse (Software), Java, Java Programming, Integrated Development Environments, Development Environment, Computer Programming, Programming Principles, Object Oriented Programming (OOP), Debugging
Beginner · Course · 1 - 4 Weeks

Kennesaw State University
Skills you'll gain: Peer Review, Grammar, Business Writing, Business Correspondence, Writing, Editing, Proofreading, Concision, Taking Meeting Minutes, Professionalism, Business Communication, Target Audience, Constructive Feedback
Mixed · Course · 1 - 3 Months

Georgia Institute of Technology
Skills you'll gain: Mechanics, Mechanical Engineering, Engineering Analysis, Torque (Physics), Vibrations, Engineering, Physics, Calculus, Mathematical Modeling
Mixed · Course · 1 - 3 Months