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  • Marketing Fundamentals

Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


  • Status: Preview
    Preview
    U

    Universitat Autònoma de Barcelona

    Gestión de la comunicación interna en las organizaciones

    Skills you'll gain: Internal Communications, Communication Planning, Crisis Management, Corporate Communications, Strategic Communication, Cultural Sensitivity, Communication Strategies, Telecommuting, Branding, Business Ethics, Brand Management, Employee Engagement, Virtual Teams

    4.9
    Rating, 4.9 out of 5 stars
    ·
    554 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Introducción al mercado

    Skills you'll gain: Strategic Marketing, Marketing, Marketing Planning, Market Research, Target Market, Marketing Strategies, Go To Market Strategy, Business Analytics, Product Promotion, Market Analysis, Product Development, Consumer Behaviour, Entrepreneurship, New Business Development, Budgeting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    266 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Regression Modeling for Marketers

    Skills you'll gain: Statistical Software, Marketing Analytics, Regression Analysis, Statistical Modeling, Data Visualization, Statistical Analysis, Advanced Analytics, Strategic Marketing, Market Analysis, Marketing Effectiveness, Predictive Analytics, Marketing Strategies, Predictive Modeling, Customer Insights, Target Market, Statistical Hypothesis Testing, A/B Testing, Variance Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Virginia

    Mercadeo analítico

    Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Data-Driven Decision-Making, Marketing Strategies, Brand Management, Marketing, Regression Analysis, Analytics, Customer Retention, Consumer Behaviour, Return On Investment, Statistical Analysis, A/B Testing

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Akamai Technologies, Inc.

    Akamai Customer Consulting and Support

    Skills you'll gain: Endpoint Security, Database Systems, Computer Security Incident Management, Security Management, Ubuntu, Routing Protocols, Database Design, Application Development, Network Architecture, Linux Commands, TCP/IP, Operating Systems, Database Theory, Web Design and Development, Cascading Style Sheets (CSS), Web Development, Data Structures, Python Programming, Data Analysis, Software Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    316 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • C

    Coursera

    Create a services customer satisfaction process

    Skills you'll gain: Customer Service, Customer experience strategy (CX), Customer Analysis, Process Mapping, Customer Insights, Process Design, Customer Support, Cross-Channel Marketing, Marketing Operations, Business Process, Web Analytics, Marketing

    4.6
    Rating, 4.6 out of 5 stars
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    41 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    T

    Tally Education and Distribution Services Private Limited

    Tally Bookkeeper

    Skills you'll gain: Accounts Payable and Receivable, Accounting, Financial Reporting, Bookkeeping, Accounting Software, Budgeting, Accounting and Finance Software, Financial Accounting, Tax Returns, Data Import/Export, Inventory Management System, Order Management, Tax Management, Financial Statements, Tax, General Ledger, Tax Compliance, Billing & Invoicing, Finance, Banking

    4.5
    Rating, 4.5 out of 5 stars
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    244 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • C

    Coursera

    Design engaging Stories for Instagram and Facebook in Easil

    Skills you'll gain: Instagram, Social Media, Social Media Content, Facebook, Marketing Design, Social Media Marketing, Graphic and Visual Design Software, Content Creation, Animations, Digital Design, Graphic Design, Design Elements And Principles, User Accounts

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    K

    Kennesaw State University

    Writing Professional Email and Memos (Project-Centered Course)

    Skills you'll gain: Peer Review, Grammar, Business Writing, Business Correspondence, Writing, Editing, Proofreading, Concision, Taking Meeting Minutes, Professionalism, Business Communication, Target Audience, Constructive Feedback

    4.3
    Rating, 4.3 out of 5 stars
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    454 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Create corporate Newsletters with Canva

    Skills you'll gain: Newsletters, Marketing Materials, Promotional Materials, Event Marketing, Target Audience, Business Correspondence, Email Marketing, Content Creation, Graphic Design, Marketing Design, Marketing Communications, Digital Marketing

    4.2
    Rating, 4.2 out of 5 stars
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    13 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    B

    Berklee

    The Art of Vocal Production

    Skills you'll gain: Music Performance, Post-Production, Music, Media Production, Musical Composition, Music Theory, Editing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    372 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Industrial IoT Markets and Security

    Skills you'll gain: Internet Of Things, Real-Time Operating Systems, General Networking, Wireless Networks, Information Systems Security, Application Security, Petroleum Industry, Automation, Network Protocols, Emerging Technologies, Cloud Platforms, Embedded Systems, Market Analysis, Interviewing Skills, Software-Defined Networking, Workforce Development, Platform As A Service (PaaS)

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    617 reviews

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing fundamentals courses

  • Gestión de la comunicación interna en las organizaciones: Universitat Autònoma de Barcelona
  • Introducción al mercado: Universidad Nacional Autónoma de México
  • Regression Modeling for Marketers: University of Colorado System
  • Mercadeo analítico: University of Virginia
  • Akamai Customer Consulting and Support: Akamai Technologies, Inc.
  • Create a services customer satisfaction process: Coursera
  • Tally Bookkeeper: Tally Education and Distribution Services Private Limited
  • Design engaging Stories for Instagram and Facebook in Easil: Coursera
  • Writing Professional Email and Memos (Project-Centered Course): Kennesaw State University
  • Create corporate Newsletters with Canva: Coursera

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