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Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    AI-Powered Business Analysis: Excel, KPIs & GenAI

    Skills you'll gain: Excel Macros, Key Performance Indicators (KPIs), Data Storytelling, Performance Measurement, Regression Analysis, Business Metrics, Continuous Improvement Process, Microsoft Excel, Performance Analysis, Business Process Improvement, Performance Improvement, Responsible AI, Data Presentation, Generative AI, Data Visualization, Business Analysis, AI Enablement, Statistical Analysis, Business Intelligence, ChatGPT

    4.5
    Rating, 4.5 out of 5 stars
    ·
    408 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    B

    Board Infinity

    Introduction to Technical Writing

    Skills you'll gain: Technical Writing, Technical Documentation, Software Documentation, Technical Communication, Layout Design, Writing and Editing, Writing, Collaborative Software, Graphic and Visual Design, Augmented and Virtual Reality (AR/VR), Typography, Proofreading, Multimedia, Web Content Accessibility Guidelines, Content Management, GitHub, Version Control

    4.3
    Rating, 4.3 out of 5 stars
    ·
    418 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    Lund University

    European Business Law

    Skills you'll gain: Intellectual Property, Legal Strategy, Legal Writing, Labor Law, Case Law, Arbitration, Legal Research, Labor Compliance, Regulation and Legal Compliance, Competitive Analysis, International Relations, Tax Compliance, Environmental Laws, Compliance Management, Mergers & Acquisitions, Law, Regulation, and Compliance, Business Management, Tax Laws, European History, Political Sciences

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.9K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft AI & ML Engineering

    Skills you'll gain: Unsupervised Learning, Model Deployment, Generative AI, Large Language Modeling, Data Management, Natural Language Processing, MLOps (Machine Learning Operations), Supervised Learning, Microsoft Azure, Deep Learning, Artificial Intelligence and Machine Learning (AI/ML), Generative Adversarial Networks (GANs), Infrastructure Architecture, LLM Application, Responsible AI, Generative AI Agents, Applied Machine Learning, Azure DevOps, Reinforcement Learning, Data Preprocessing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    320 reviews

    Intermediate · Professional Certificate · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Università Bocconi

    Gestión de las empresas de alimentación y bebidas

    Skills you'll gain: Food and Beverage, Hospitality Management, Growth Strategies, Global Marketing, Product Marketing, Business Strategy, Consumer Behaviour, Product Management, Brand Management, Innovation, Market Dynamics, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    867 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Artificial Intelligence on Microsoft Azure

    Skills you'll gain: Responsible AI, Anomaly Detection, Computer Vision, Artificial Intelligence, Microsoft Azure, Natural Language Processing, Artificial Intelligence and Machine Learning (AI/ML), AI Enablement, Data Ethics, Machine Learning

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    G

    Google Cloud

    Google Cloud Data Analytics

    Skills you'll gain: Looker (Software), Responsible AI, Data Lakes, Data Storytelling, Data Governance, Google Gemini, Data Visualization, Data Architecture, Data Pipelines, Data Visualization Software, Dashboard, Data Management, Cloud Infrastructure, Generative AI, SQL, Data Cleansing, Gemini, Cloud Storage, Identity and Access Management, Data Literacy

    4.5
    Rating, 4.5 out of 5 stars
    ·
    220 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Statistical Thermodynamics

    Skills you'll gain: Chemical Engineering, Quantitative Research, Chemistry, Thermal Management, Mechanical Engineering, Engineering Calculations, Process Engineering, Numerical Analysis, Engineering Analysis, Statistical Methods, Differential Equations, Physics, Engineering, Simulation and Simulation Software, Probability Distribution, Mathematical Modeling, Applied Mathematics, Materials science, Open Source Technology, Simulations

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.1K reviews

    Advanced · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Survey Data Collection and Analytics

    Skills you'll gain: Sampling (Statistics), Sample Size Determination, Survey Creation, Surveys, Data Collection, Statistical Analysis, Data Analysis Software, Research Design, STATA (Software), Data Integration, Data Validation, Data Ethics, Data Analysis, Stata, Data Quality, Statistical Modeling, Qualitative Research, Interviewing Skills, Data Cleansing, R Programming

    4.4
    Rating, 4.4 out of 5 stars
    ·
    1.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Web Development for Beginners

    Skills you'll gain: Responsive Web Design, Hypertext Markup Language (HTML), Color Theory, Cascading Style Sheets (CSS), Web Applications, Typography, HTML and CSS, Javascript, Web Design and Development, Web Design, Web Development Tools, Web Development, GitHub, Debugging, Web Content Accessibility Guidelines, Front-End Web Development, Cloud Hosting, Program Development, Event-Driven Programming, User Interface (UI) Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Introduction to Project Management

    Skills you'll gain: Timelines, Project Documentation, Team Management, Stakeholder Management, Project Management, Project Management Software, Project Schedules, Project Scoping, Work Breakdown Structure, Project Planning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.2K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    E

    Erasmus University Rotterdam

    Introduction to Economic Theories

    Skills you'll gain: Consumer Behaviour, Market Dynamics, Financial Market, Economics, Economic Development, Market Analysis, Economics, Policy, and Social Studies, Public Policies, Environmental Issue, Social Sciences, Socioeconomics, Sustainable Development, Supply And Demand, Behavioral Economics, Decision Making

    4.5
    Rating, 4.5 out of 5 stars
    ·
    378 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing fundamentals courses

  • AI-Powered Business Analysis: Excel, KPIs & GenAI: Coursera
  • Introduction to Technical Writing: Board Infinity
  • European Business Law: Lund University
  • Microsoft AI & ML Engineering: Microsoft
  • Gestión de las empresas de alimentación y bebidas: Università Bocconi
  • Artificial Intelligence on Microsoft Azure: Microsoft
  • Google Cloud Data Analytics: Google Cloud
  • Statistical Thermodynamics: University of Colorado Boulder
  • Survey Data Collection and Analytics: University of Maryland, College Park
  • Web Development for Beginners: University of California, Davis

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